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  5. Happy Mammoth

Brand page · Health Care · Australia

Happy Mammoth Top 1% worldwide Top 1% in Australia Top 1% in Health Care Top 1% in Health Care in Australia
happymammoth.com·🇦🇺 South Yarra, Australia· Shopify·Since 2011

Happy Mammoth: 665k visits a month, 843 active Meta ads, Gravity score 551.

Happy Mammoth — Happy Mammoth AU is a health supplement company that creates nature-inspired custom formulas for women's hormone and gut health. In September 2026 happymammoth.com drew an estimated 665k visits, down 11% on the month before. It ranks #50 of 12,108 Health Care brands in Australia and holds a 4.4 Trustpilot rating over 12,912 reviews.

happymammoth.com@thehappymammoth 689kFacebookLinkedIn 77.4kTrustpilot 4.4Meta Ad Library 843

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
665k
−11% vs. August 2026
Instagram followers
689k
1,810 posts · @thehappymammoth
Trustpilot
4.4
12,912 reviews · 1,530 in 12 months
Meta ads
843
active · on Google since 2021
Products
97%
in stock · 28 collections
Rank in United States
#50
of 12,108 in Health Care
LinkedIn
77.4k
followers · 193 employees
Earned media value
€60.4k
per month, Instagram

Gravity score

551/ 1000 · 10 of 10 indicators rated
Brand Power497
Momentum540
Performance617

Percentiles within 483 peers: Health Care brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Happy Mammoth AU is a health supplement company that creates nature-inspired custom formulas for women's hormone and gut health.

01 · Traffic

How much traffic Happy Mammoth gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Happy Mammoth drew an estimated 665k visits in September 2026, down 11% on the month before and up 3% over three months.

  • Worldwide#19,826of 4.5m sites · Top 1%
  • In United States#6,516of 1.2m sites · Top 1%
  • Health Care, worldwide#290of 105,715 brands · Top 1%
  • Health Care, United States#50of 12,108 brands · Top 1%
Monthly visitssource Sept 2026

665k

estimated visits in September

1 mo ▼ −10.5%4 mo ▲ +3.5%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Happy Mammoth.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Happy Mammoth holds 4.4 out of 5 on Trustpilot over 12,912 reviews, 1,530 of them in the last twelve months: 72% of customers give five stars and 10% one star. That volume places Happy Mammoth in the top 5% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%. On Google, Happy Mammoth scores 4.6 over 21 reviews.

Trustpilotclaimed page · read 21 Oct 2026
4.4TrustScore · 12,912 reviews · 1,530 in 12 months
Top 5% review volumeTop 20% rating quality
5 ★72%
4 ★13%
3 ★3%
2 ★2%
1 ★10%

Vitamin and Supplements Store

Google reviewsread 20 Oct 2026
4.621 reviews on the Google business profile
5 ★71%
4 ★24%
3 ★0%
2 ★5%
1 ★0%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Happy Mammoth sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Happy Mammoth sells on Shopify, 97% of its catalogue in stock. The best seller is Prebiotic Collagen Protein, at A$69.99–A$209.99, followed by Hormone Harmony ™ and Hormone Harmony™.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Fitness & Nutrition97%
Digital Downloads3%

Share of the catalogue by product family.

Activity mixdominant: Health Care
Health Care97%
Videos3%

The dominant category places Happy Mammoth in its comparison group.

Prices and ratingsstore data
Average rating
4.80 / 5
Rated products
97% of the catalogue
In stock
97%
Upper price quartile
US$62.76
Currency
AUD

05 · Influencers

Who talks about Happy Mammoth.

The creators who tag @thehappymammoth on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @thehappymammoth on Instagram, led by Monica Kim (238k followers, 3.9% engagement).

Influencersaccounts tagging @thehappymammoth · Instagram
AccountProfileFollowersEngagementTagsRelationship
MMonica Kim@__monicakim · 🇺🇸 USBeauty cosmetics skincare Creator238k3.9%1Tagged @thehappymammoth
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Happy Mammoth competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Happy Mammoth among Health Care brands in Australia. The closest is Black Girl Vitamins, then Vila Pure, AllFeams, Bioma, O POSITIV, BB Company.

CompetitorsHealth Care · Australia · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Black Girl Vitaminsblackgirlvitamins.co
Vila Purevilapure.rs
AllFeamsallfemme.com
Biomabioma.health
O POSITIVcheckout.opositiv.com
BB Companythebbco.com
Competitors Gravity finds for Happy Mammoth. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Happy Mammoth with Black Girl Vitamins

07 · Company

The company behind Happy Mammoth.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Happy Mammoth is a company based in South Yarra, Australia, founded in 2016 according to LinkedIn, on a domain registered in February 2011. It employs about 193 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇦🇺 Australia · South Yarra
Founded
2016, per LinkedIn
Domain registered
10 Feb 2011
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
193 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
happymammoth.com · Shopify · AUD
Catalogue
28 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Happy Mammoth

What people ask Google about Happy Mammoth.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Happy Mammoth legit?

According to Gravity by Benchr, Happy Mammoth is a brand based in South Yarra, Australia: its website has existed since February 2011, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 193 people on LinkedIn, it has 689,234 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Happy Mammoth reviews

Customers rate Happy Mammoth 4.4 out of 5 on Trustpilot over 12,912 reviews, 1,530 of them in the last twelve months: 72% give five stars, 10% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. On Google, Happy Mammoth scores 4.6 over 21 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Happy Mammoth sell?

Happy Mammoth AU is a health supplement company that creates nature-inspired custom formulas for women's hormone and gut health. Gravity by Benchr classifies it under Health Care, with Fitness & Nutrition making up 97% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Happy Mammoth prices: how much is it?

Happy Mammoth's best seller, Prebiotic Collagen Protein, sells from A$69.99 to A$209.99 on happymammoth.com. 97% of the catalogue is in stock. Gravity does not track prices daily: check happymammoth.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Happy Mammoth promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Happy Mammoth advertises on Facebook and Instagram and on Google, where its offers often run. Check happymammoth.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Happy Mammoth?

Happy Mammoth sells on its own website, happymammoth.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Happy Mammoth?

Gravity by Benchr records a company based in South Yarra, Australia, founded in 2016 according to LinkedIn, on a domain registered in 2011, with 193 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Happy Mammoth doing well?

Yes. Gravity by Benchr estimates about 665,400 visits to happymammoth.com in September 2026, down 11% in a month and up 3% over three months. Happy Mammoth ranks #50 of 12,108 Health Care brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Happy Mammoth use?

Gravity by Benchr identifies happymammoth.com as a Shopify store (standard plan, not Shopify Plus), selling in AUD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Happy Mammoth's ad budget?

Gravity by Benchr does not publish a spend figure for Happy Mammoth on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Health Care brands in Australia?

Among Health Care brands in Australia in the Gravity by Benchr index, Happy Mammoth ranks #50 of 12,108 by estimated traffic. Its closest competitors on the same market are Black Girl Vitamins, Vila Pure, AllFeams, Bioma and O POSITIV. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Happy Mammoth.