Brand page · General Office Supplies · United Kingdom

HappySelf Journal Top 10% worldwide Top 10% in United Kingdom Top 5% in General Office Supplies Top 5% in General Office Supplies in United Kingdom
happyselfjournal.com·🇬🇧 Sutton Coldfield, United Kingdom· Shopify·Since 2017

HappySelf Journal: 33k visits a month, 79 active Meta ads, Gravity score 497.

HappySelf Journal — HappySelf Journal creates science-backed daily journals for children and teens to promote happiness, develop positive habits and nurture enquiring minds. The journals are available in multiple editions for different age groups and are recommended by paediatricians, psychologists and teachers. In September 2026 happyselfjournal.com drew an estimated 33k visits, up 106% on the month before. It ranks #116 of 3,465 General Office Supplies brands in United Kingdom.

happyselfjournal.com@happyselfjournal 85.8kFacebookLinkedIn 163Trustpilot 3.2Meta Ad Library 79

Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
33k
+106% vs. August 2026
Instagram followers
85.8k
1,031 posts · @happyselfjournal
Trustpilot
3.2
1 review · 1 in 12 months
Meta ads
79
active · on Google since 2021
Products
100%
in stock · 3 collections
Rank in United States
#116
of 3,465 in General Office Supplies
LinkedIn
163
followers · 2 employees
Earned media value
€46.1
per month, Instagram

Gravity score

497/ 1000 · 10 of 10 indicators rated
Brand Power333
Momentum700
Performance456

Percentiles within 25 peers: General Office Supplies brands in United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

HappySelf Journal creates science-backed daily journals for children and teens to promote happiness, develop positive habits and nurture enquiring minds. The journals are available in multiple editions for different age groups and are recommended by paediatricians, psychologists and teachers.

01 · Traffic

How much traffic HappySelf Journal gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

HappySelf Journal drew an estimated 33k visits in September 2026, up 106% on the month before and up 69% over three months.

  • Worldwide#242,927of 4.5m sites · Top 10%
  • In United States#76,166of 1.2m sites · Top 10%
  • General Office Supplies, worldwide#681of 19,660 brands · Top 5%
  • General Office Supplies, United States#116of 3,465 brands · Top 5%
Monthly visitssource Sept 2026

33k

estimated visits in September

1 mo ▲ +105.7%4 mo ▲ +69.4%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about HappySelf Journal.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

HappySelf Journal holds 3.2 out of 5 on Trustpilot over 1 review, 1 of them in the last twelve months: 0% of customers give five stars and 100% one star.

Trustpilotread 20 Oct 2026
3.2TrustScore · 1 review · 1 in 12 months
5 ★0%
4 ★0%
3 ★0%
2 ★0%
1 ★100%

Educational Institution Education Center Educational Supply Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What HappySelf Journal sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

HappySelf Journal sells on Shopify, 100% of its catalogue in stock. The best seller is Junior Journal, at £24.90, followed by My First Journal and Teen Journal.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Gift Cards17%

Share of the catalogue by product family.

Activity mixdominant: General Office Supplies
General Office Supplies83%
Gift Cards17%

The dominant category places HappySelf Journal in its comparison group.

Prices and ratingsstore data
Average rating
4.95 / 5
Rated products
67% of the catalogue
In stock
100%
Upper price quartile
US$32.96
Currency
GBP

05 · Influencers

Who talks about HappySelf Journal.

The creators who tag @happyselfjournal on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @happyselfjournal · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who HappySelf Journal competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for HappySelf Journal among General Office Supplies brands in United Kingdom. The closest is HappyMe Journal, then myjourneyman, The Bucket List Book, The Stamford Notebook Co., allcolourenvelopes.co.uk, Blake Envelopes & Packaging.

CompetitorsGeneral Office Supplies · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
HappyMe Journalhappymejournal.com
myjourneymanmy-journeyman.com
The Bucket List Bookthebucketlistbook.co.uk
The Stamford Notebook Co.stamfordnotebooks.co.uk
allcolourenvelopes.co.ukallcolourenvelopes.co.uk
Blake Envelopes & Packagingweareblake.co.uk
Competitors Gravity finds for HappySelf Journal. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare HappySelf Journal with HappyMe Journal

07 · Company

The company behind HappySelf Journal.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

HappySelf Journal is a company based in Sutton Coldfield, United Kingdom, founded in 2018 according to LinkedIn, on a domain registered in November 2017. It employs about 2 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇬🇧 United Kingdom · Sutton Coldfield
Founded
2018, per LinkedIn
Domain registered
25 Nov 2017
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
2 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
happyselfjournal.com · Shopify · GBP
Catalogue
3 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about HappySelf Journal

What people ask Google about HappySelf Journal.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is HappySelf Journal legit?

According to Gravity by Benchr, HappySelf Journal is a brand based in Sutton Coldfield, United Kingdom: its website has existed since November 2017, it sells on a Shopify store, it employs 2 people on LinkedIn, it has 85,807 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What is HappySelf Journal known for?

HappySelf Journal creates science-backed daily journals for children and teens to promote happiness, develop positive habits and nurture enquiring minds. The journals are available in multiple editions for different age groups and are recommended by paediatricians, psychologists and teachers. Gravity by Benchr classifies it under General Office Supplies, with Gift Cards making up 17% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does HappySelf Journal cost?

HappySelf Journal's best seller, Junior Journal, sells £24.90 on happyselfjournal.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check happyselfjournal.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a HappySelf Journal discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: HappySelf Journal advertises on Facebook and Instagram and on Google, where its offers often run. Check happyselfjournal.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy HappySelf Journal?

HappySelf Journal sells on its own website, happyselfjournal.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind HappySelf Journal?

Gravity by Benchr records a company based in Sutton Coldfield, United Kingdom, founded in 2018 according to LinkedIn, on a domain registered in 2017, with 2 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is HappySelf Journal doing well?

Yes. Gravity by Benchr estimates about 33,000 visits to happyselfjournal.com in September 2026, up 106% in a month and up 69% over three months. HappySelf Journal ranks #116 of 3,465 General Office Supplies brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does HappySelf Journal use?

Gravity by Benchr identifies happyselfjournal.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. It advertises through Meta and on Google since November 2021. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does HappySelf Journal spend on Meta ads?

Gravity by Benchr does not publish a spend figure for HappySelf Journal on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest General Office Supplies brands in United Kingdom?

Among General Office Supplies brands in United Kingdom in the Gravity by Benchr index, HappySelf Journal ranks #116 of 3,465 by estimated traffic. Its closest competitors on the same market are HappyMe Journal, myjourneyman, The Bucket List Book, The Stamford Notebook Co. and allcolourenvelopes.co.uk. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with HappySelf Journal.