Brand page · Pet Supplies · Australia
Happy Staffy Co.: 307k visits a month, 310 active Meta ads, Gravity score 669.
Happy Staffy Co. — Happy Staffy Co. is an Australian brand that specializes in products specifically designed for Staffy dogs, including ultra-tough toys, beds, treats, and accessories. In September 2026 happystaffyco.com drew an estimated 307k visits, up 115% on the month before. It ranks #31 of 7,399 Pet Supplies brands in Australia and holds a 4.9 Trustpilot rating over 220 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 13 peers: Pet Supplies brands in Australia with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Happy Staffy Co. is an Australian brand that specializes in products specifically designed for Staffy dogs, including ultra-tough toys, beds, treats, and accessories.
01 · Traffic
How much traffic Happy Staffy Co. gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Happy Staffy Co. drew an estimated 307k visits in September 2026, up 115% on the month before and up 206% over three months.
- Worldwide#36,873of 4.5m sites · Top 1%
- In United States#12,001of 1.2m sites · Top 5%
- Pet Supplies, worldwide#176of 52,845 brands · Top 1%
- Pet Supplies, United States#31of 7,399 brands · Top 1%
307k
estimated visits in September
1 mo ▲ +114.9%4 mo ▲ +205.9%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Happy Staffy Co..
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Happy Staffy Co. holds 4.9 out of 5 on Trustpilot over 220 reviews, 207 of them in the last twelve months: 98% of customers give five stars and 2% one star. That volume places Happy Staffy Co. in the top 20% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 10%.
Pet Store Pet Supply Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Happy Staffy Co. sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Happy Staffy Co. sells on Shopify, 92% of its catalogue in stock. The best seller is Chewzilla® Galactic Quest Collection, at A$109.00, followed by Staffy Schwarzenegger and Staffy Balboa.
#1Chewzilla® Galactic Quest CollectionHappy Staffy Co.A$109.00In stock
#2Staffy SchwarzeneggerHappy Staffy Co.A$29.95In stock
#3Staffy BalboaHappy Staffy Co.A$29.95In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Happy Staffy Co. in its comparison group.
- Average rating
- 4.70 / 5
- Rated products
- 85% of the catalogue
- In stock
- 92%
- Upper price quartile
- US$76.02
- Currency
- AUD
04 · Ads
What Happy Staffy Co. is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Happy Staffy Co. runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since February 2025 (image, text, video).
Built for Beast ModeHappy Staffy Co.7 Oct 2026image
The Last Toy You’ll Ever BuyHappy Staffy Co.7 Oct 2026video
Still Buying the Same Toy That Ends Up in the Bin?Happy Staffy Co.6 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Video ad20 Oct 2026Thomas Wescottverified
Image ad20 Oct 2026Thomas Wescottverified
Text ad20 Oct 2026Thomas Wescottverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Happy Staffy Co..
The creators who tag @happystaffyco on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @happystaffyco on Instagram, led by Archie & Ollie 🐾 (53.9k followers, 0.9% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| AArchie & Ollie 🐾@archie.and.ollie_ · 🇦🇺 AU | Pets nature Creator | 53.9k | 0.9% | 2 | Tagged @happystaffyco |
06 · Competitors according to Gravity
Who Happy Staffy Co. competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Happy Staffy Co. among Pet Supplies brands in Australia. The closest is CLOUD7, then BullyBillows, Dogsnug, Zee.Dog, K9 Ballistics, Woof.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| CLOUD7cloud7.de | |||||||
| BullyBillowsbullybillows.com | |||||||
| Dogsnugdogsnug.com | |||||||
| Zee.Dogzeedog.com.br | |||||||
| K9 Ballisticsk9ballistics.com | |||||||
| Woofmywoof.com |
07 · Company
The company behind Happy Staffy Co..
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Happy Staffy Co. is a company based in Wodonga, Australia, on a domain registered in May 2022. It employs about 3 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇦🇺 Australia · Wodonga
- Founded
- Data not available
- Domain registered
- 23 May 2022
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 3 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- happystaffyco.com · Shopify · AUD
- Catalogue
- 68 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Happy Staffy Co.
What people ask Google about Happy Staffy Co..
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Happy Staffy Co. legit or a scam?
According to Gravity by Benchr, Happy Staffy Co. is a brand based in Wodonga, Australia: its website has existed since May 2022, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 3 people on LinkedIn, it has 279,161 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Happy Staffy Co. reviews: is it worth it?
Customers rate Happy Staffy Co. 4.9 out of 5 on Trustpilot over 220 reviews, 207 of them in the last twelve months: 98% give five stars, 2% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Happy Staffy Co.?
Happy Staffy Co. is an Australian brand that specializes in products specifically designed for Staffy dogs, including ultra-tough toys, beds, treats, and accessories. Gravity by Benchr classifies it under Pet Supplies, with Dog Supplies making up 43% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Happy Staffy Co. expensive?
Happy Staffy Co.'s best seller, Chewzilla® Galactic Quest Collection, sells A$109.00 on happystaffyco.com. 92% of the catalogue is in stock. Gravity does not track prices daily: check happystaffyco.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Happy Staffy Co. promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Happy Staffy Co. advertises on Facebook and Instagram and on Google, where its offers often run. Check happystaffyco.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Happy Staffy Co.?
Happy Staffy Co. sells on its own website, happystaffyco.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Happy Staffy Co.?
Gravity by Benchr records a company based in Wodonga, Australia, whose domain was registered in 2022, with 3 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Happy Staffy Co. growing?
Yes. Gravity by Benchr estimates about 306,800 visits to happystaffyco.com in September 2026, up 115% in a month and up 206% over three months. Happy Staffy Co. ranks #31 of 7,399 Pet Supplies brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Happy Staffy Co. use?
Gravity by Benchr identifies happystaffyco.com as a Shopify store (standard plan, not Shopify Plus), selling in AUD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since February 2025. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Happy Staffy Co. spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Happy Staffy Co. on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Pet Supplies brands in Australia?
Among Pet Supplies brands in Australia in the Gravity by Benchr index, Happy Staffy Co. ranks #31 of 7,399 by estimated traffic. Its closest competitors on the same market are CLOUD7, BullyBillows, Dogsnug, Zee.Dog and K9 Ballistics. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Happy Staffy Co..