Brand page · Clothing · United Kingdom

Harry Potter Shop Top 1% worldwide Top 1% in United Kingdom Top 1% in Clothing Top 1% in Clothing in United Kingdom
harrypottershop.co.uk·🇬🇧 Leavesden, United Kingdom· Shopify·Since 2002

Harry Potter Shop: 663k visits a month, 143 active Meta ads, Gravity score 720.

Harry Potter Shop — The Harry Potter Shop is an official online store selling Harry Potter merchandise including wands, collectables, and fan-favourites from Warner Bros. In September 2026 harrypottershop.co.uk drew an estimated 663k visits, up 17% on the month before. It ranks #64 of 19,668 Clothing brands in United Kingdom.

harrypottershop.co.uk@harrypottershop 826kFacebookTrustpilot 2.5Meta Ad Library 143

Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
663k
+17% vs. August 2026
Instagram followers
826k
774 posts · @harrypottershop
Trustpilot
2.5
6 reviews · 2 in 12 months
Meta ads
143
active · on Google since 2021
Products
86%
in stock · 128 collections
Rank in United Kingdom
#64
of 19,668 in Clothing
LinkedIn
—
Data not available
Earned media value
€86.7k
per month, Instagram

Gravity score

720/ 1000 · 9 of 10 indicators rated
Brand Power651
Momentum697
Performance812

Percentiles within 484 peers: Clothing brands in United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

The Harry Potter Shop is an official online store selling Harry Potter merchandise including wands, collectables, and fan-favourites from Warner Bros.

01 · Traffic

How much traffic Harry Potter Shop gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Harry Potter Shop drew an estimated 663k visits in September 2026, up 17% on the month before and up 32% over three months.

  • Worldwide#19,880of 4.5m sites · Top 1%
  • In United Kingdom#843of 192k sites · Top 1%
  • Clothing, worldwide#1,594of 459,295 brands · Top 1%
  • Clothing, United Kingdom#64of 19,668 brands · Top 1%
Monthly visitssource Sept 2026

663k

estimated visits in September

1 mo ▲ +16.6%4 mo ▲ +32.0%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Harry Potter Shop.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Harry Potter Shop holds 2.5 out of 5 on Trustpilot over 6 reviews, 2 of them in the last twelve months: 33% of customers give five stars and 50% one star.

Trustpilotread 21 Oct 2026
2.5TrustScore · 6 reviews · 2 in 12 months
5 ★33%
4 ★17%
3 ★0%
2 ★0%
1 ★50%

Artist Gift Shop

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Harry Potter Shop sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Harry Potter Shop sells on Shopify, 86% of its catalogue in stock. The best seller is Personalised Hogwarts Acceptance Letter, at £15.00, followed by Chocolate Frog - with authentic film packaging and Bottled Butterbeer 4-Pack.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Clothing Tops12%
Dolls, Playsets & Toy Figures7%
Collectibles7%
Seasonal & Holiday Decorations7%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing19%
Decor13%
Toys12%
Hobbies & Creative Arts8%
Clothing Accessories7%

The dominant category places Harry Potter Shop in its comparison group.

Prices and ratingsstore data
Average rating
4.90 / 5
Rated products
69% of the catalogue
In stock
86%
Upper price quartile
US$43.68
Currency
GBP

05 · Influencers

Who talks about Harry Potter Shop.

The creators who tag @harrypottershop on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @harrypottershop on Instagram, led by 𝐍𝐈𝐌𝐁𝐔𝐒 𝐓𝐇𝐄 𝐖𝐈𝐙𝐀𝐑𝐃 | The Harry Potter Dog! (13.9k followers, 0.3% engagement).

Influencersaccounts tagging @harrypottershop · Instagram
AccountProfileFollowersEngagementTagsRelationship
�𝐍𝐈𝐌𝐁𝐔𝐒 𝐓𝐇𝐄 𝐖𝐈𝐙𝐀𝐑𝐃 | The Harry Potter Dog!@nimbusthewizard · 🇬🇧 GBCinema series pop culture Creator13.9k0.3%13Tagged @harrypottershop
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Harry Potter Shop competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Harry Potter Shop among Clothing brands in United Kingdom. The closest is wetanz.com, then Amuzzi, The Noble Collection, Master Replicas, toynk.com, Cinemark Shop.

CompetitorsClothing · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
wetanz.comwetanz.com
Amuzziamuzzi.com
The Noble Collectionnoblecollection.com
Master Replicasmasterreplicas.co.uk
toynk.comtoynk.com
Cinemark Shopshop.cinemark.com
Competitors Gravity finds for Harry Potter Shop. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Harry Potter Shop with wetanz.com

07 · Company

The company behind Harry Potter Shop.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Harry Potter Shop is a company based in Leavesden, United Kingdom, on a domain registered in August 2002.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇬🇧 United Kingdom · Leavesden
Founded
Data not available
Domain registered
26 Aug 2002
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
Data not available
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
harrypottershop.co.uk · Shopify · GBP
Catalogue
128 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Harry Potter Shop

What people ask Google about Harry Potter Shop.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Harry Potter Shop a legit company?

According to Gravity by Benchr, Harry Potter Shop is a brand based in Leavesden, United Kingdom: its website has existed since August 2002, it sells on a Shopify store, it has 825,594 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What is Harry Potter Shop?

The Harry Potter Shop is an official online store selling Harry Potter merchandise including wands, collectables, and fan-favourites from Warner Bros. Gravity by Benchr classifies it under Clothing, with Clothing Tops making up 12% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Harry Potter Shop expensive?

Harry Potter Shop's best seller, Personalised Hogwarts Acceptance Letter, sells £15.00 on harrypottershop.co.uk. 86% of the catalogue is in stock. Gravity does not track prices daily: check harrypottershop.co.uk before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Harry Potter Shop have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Harry Potter Shop advertises on Facebook and Instagram and on Google, where its offers often run. Check harrypottershop.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Harry Potter Shop?

Harry Potter Shop sells on its own website, harrypottershop.co.uk, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Harry Potter Shop?

Gravity by Benchr records a company based in Leavesden, United Kingdom, whose domain was registered in 2002. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Harry Potter Shop growing?

Yes. Gravity by Benchr estimates about 662,900 visits to harrypottershop.co.uk in September 2026, up 17% in a month and up 32% over three months. Harry Potter Shop ranks #64 of 19,668 Clothing brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Harry Potter Shop use?

Gravity by Benchr identifies harrypottershop.co.uk as a Shopify store (standard plan, not Shopify Plus), selling in GBP. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Harry Potter Shop's ad budget?

Gravity by Benchr does not publish a spend figure for Harry Potter Shop on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in United Kingdom?

Among Clothing brands in United Kingdom in the Gravity by Benchr index, Harry Potter Shop ranks #64 of 19,668 by estimated traffic. Its closest competitors on the same market are wetanz.com, Amuzzi, The Noble Collection, Master Replicas and toynk.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Harry Potter Shop.