Brand page · Clothing · France
HAST: 167k visits a month, 129 active Meta ads, Gravity score 626.
HAST — Hast Paris is a clothing brand that started with shirts and now offers a complete wardrobe, focusing on simplicity, iconicity, and character for men's everyday wear. In September 2026 hastparis.com drew an estimated 167k visits, up 5% on the month before. It ranks #73 of 5,763 Clothing brands in France and holds a 4.8 Trustpilot rating over 775 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 129 peers: Clothing brands in France with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Hast Paris is a clothing brand that started with shirts and now offers a complete wardrobe, focusing on simplicity, iconicity, and character for men's everyday wear.
01 · Traffic
How much traffic HAST gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
HAST drew an estimated 167k visits in September 2026, up 5% on the month before and down 42% over three months.
- Worldwide#60,755of 4.5m sites · Top 5%
- In France#2,338of 166k sites · Top 5%
- Clothing, worldwide#5,585of 459,295 brands · Top 5%
- Clothing, France#73of 5,763 brands · Top 5%
167k
estimated visits in September
1 mo ▲ +4.5%4 mo ▼ −41.9%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about HAST.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
HAST holds 4.8 out of 5 on Trustpilot over 775 reviews, 359 of them in the last twelve months: 90% of customers give five stars and 2% one star. That volume places HAST in the top 10% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 10%. On Google, HAST scores 4.4 over 359 reviews.
Clothing Store
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What HAST sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
HAST sells on Shopify, 93% of its catalogue in stock. The best seller is Fitted white two-ply poplin shirt, at €85.00, followed by White two-ply poplin shirt and White two-ply poplin shirt.
#1Fitted white two-ply poplin shirtHAST€85.00In stock
#2White two-ply poplin shirtHAST€85.00In stock
#3White two-ply poplin shirtHAST€85.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places HAST in its comparison group.
- Average rating
- 4.97 / 5
- Rated products
- 6% of the catalogue
- In stock
- 93%
- Upper price quartile
- US$162.41
- Currency
- EUR
04 · Ads
What HAST is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
HAST runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since October 2023 (image, text, video).
Chaleur, confort, éléganceHast6 Oct 2026image
Le Balmacaan est de retourHast6 Oct 2026image
Les nouveaux essentiels HastHast6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026SAS HAST PARISverified
Text ad10 Jul 2026SAS HAST PARISverified
Text ad20 Mar 2026SAS HAST PARISverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about HAST.
The creators who tag @hastparis on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @hastparis on Instagram, led by F l o r i a n (18.6k followers, 15.5% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| FF l o r i a n@dsqflo · 🇫🇷 FR | Fashion style luxury Creator | 18.6k | 15.5% | 3 | Tagged @hastparis |
06 · Competitors according to Gravity
Who HAST competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for HAST among Clothing brands in France. The closest is Hemden.de, then Figaret, eterna.de, Poszetka, hackett.com, Hamptons.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Hemden.dehemden.de | |||||||
| Figaretfigaret.com | |||||||
| eterna.deeterna.de | |||||||
| Poszetkaposzetka.com | |||||||
| hackett.comhackett.com | |||||||
| Hamptonsthehamptons.in |
07 · Company
The company behind HAST.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
HAST is a company based in PARIS 9, France, founded in 2012 according to LinkedIn, on a domain registered in January 2014. It employs about 271 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇫🇷 France · PARIS 9
- Founded
- 2012, per LinkedIn
- Domain registered
- 15 Jan 2014
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 271 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- hastparis.com · Shopify · EUR
- Catalogue
- 142 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about HAST
What people ask Google about HAST.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is HAST legit or a scam?
According to Gravity by Benchr, HAST is a brand based in PARIS 9, France: its website has existed since January 2014, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 271 people on LinkedIn, it has 76,976 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about HAST?
Customers rate HAST 4.8 out of 5 on Trustpilot over 775 reviews, 359 of them in the last twelve months: 90% give five stars, 2% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. On Google, HAST scores 4.4 over 359 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is HAST known for?
Hast Paris is a clothing brand that started with shirts and now offers a complete wardrobe, focusing on simplicity, iconicity, and character for men's everyday wear. Gravity by Benchr classifies it under Clothing, with Clothing Tops making up 47% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is HAST expensive?
HAST's best seller, Fitted white two-ply poplin shirt, sells €85.00 on hastparis.com. 93% of the catalogue is in stock. Gravity does not track prices daily: check hastparis.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does HAST have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: HAST advertises on Facebook and Instagram and on Google, where its offers often run. Check hastparis.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy HAST?
HAST sells on its own website, hastparis.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns HAST?
Gravity by Benchr records a company based in PARIS 9, France, founded in 2012 according to LinkedIn, on a domain registered in 2014, with 271 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is HAST growing?
Not at the moment. Gravity by Benchr estimates about 167,500 visits to hastparis.com in September 2026, up 5% in a month and down 42% over three months. HAST ranks #73 of 5,763 Clothing brands in France in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does HAST use?
Gravity by Benchr identifies hastparis.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
What is HAST's ad budget?
Gravity by Benchr does not publish a spend figure for HAST on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in France?
Among Clothing brands in France in the Gravity by Benchr index, HAST ranks #73 of 5,763 by estimated traffic. Its closest competitors on the same market are Hemden.de, Figaret, eterna.de, Poszetka and hackett.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with HAST.