Brand page · Personal Care · Egypt

hatolna.com Top 10% worldwide Top 10% in Egypt Top 10% in Personal Care Top 30% in Personal Care in Egypt
hatolna.com·🇪🇬 Egypt· Magento·Since 2012

hatolna.com: 32.5k visits a month, 56 active Meta ads, Gravity score 858.

hatolna.com — Hatolna is an online shopping service that allows customers in Egypt to purchase products from US stores and have them shipped internationally, with support for customs clearance. In September 2026 hatolna.com drew an estimated 32.5k visits, down 4% on the month before. It ranks #62 of 279 Personal Care brands in Egypt.

hatolna.com@hatolna 67.1kFacebookLinkedIn 1.6kTrustpilot 2.3Meta Ad Library 56

Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026

Estimated traffic
32.5k
−4% vs. August 2026
Instagram followers
67.1k
1,387 posts · @hatolna
Trustpilot
2.3
7 reviews
Meta ads
56
active
Products
—
Data not available
Rank in Egypt
#62
of 279 in Personal Care
LinkedIn
1.6k
followers · 21 employees
Earned media value
€145.1
per month, Instagram

Gravity score

858/ 1000 · 7 of 10 indicators rated
Brand Power796
Momentum898
Performance879

Percentiles within 50 peers: Personal Care brands in Egypt with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Hatolna is an online shopping service that allows customers in Egypt to purchase products from US stores and have them shipped internationally, with support for customs clearance.

01 · Traffic

How much traffic hatolna.com gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

hatolna.com drew an estimated 32.5k visits in September 2026, down 4% on the month before and up 301% over three months.

  • Worldwide#245,621of 4.5m sites · Top 10%
  • In Egypt#1,250of 12.8k sites · Top 10%
  • Personal Care, worldwide#12,524of 215,119 brands · Top 10%
  • Personal Care, Egypt#62of 279 brands · Top 30%
Monthly visitssource Sept 2026

32.5k

estimated visits in September

1 mo ▼ −4.1%4 mo ▲ +300.5%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about hatolna.com.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

hatolna.com holds 2.3 out of 5 on Trustpilot over 7 reviews: 14% of customers give five stars and 71% one star.

Trustpilotread 21 Oct 2026
2.3TrustScore · 7 reviews
5 ★14%
4 ★0%
3 ★0%
2 ★14%
1 ★71%

Clothing Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What hatolna.com sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read hatolna.com's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care43%
Food Items8%
Health Care7%

The dominant category places hatolna.com in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about hatolna.com.

The creators who tag @hatolna on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @hatolna on Instagram, led by Omniaa Ehaab (78.6k followers, 0.4% engagement).

Influencersaccounts tagging @hatolna · Instagram
AccountProfileFollowersEngagementTagsRelationship
OOmniaa Ehaab@omniiaaehaab · 🇪🇬 EGFashion style luxury Creator78.6k0.4%1Tagged @hatolna
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who hatolna.com competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for hatolna.com among Personal Care brands in Egypt. The closest is metashop.co.kr, then Maqadhe, amazonsaudi.com.sa, emporioecia.com.br, fullcompras.cl, EcoRevolution.

CompetitorsPersonal Care · Egypt · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
metashop.co.krmetashop.co.kr
Maqadhemaqadhe.com
amazonsaudi.com.saamazonsaudi.com.sa
emporioecia.com.bremporioecia.com.br
fullcompras.clfullcompras.cl
EcoRevolutionecorevolution.cz
Competitors Gravity finds for hatolna.com. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare hatolna.com with metashop.co.kr

07 · Company

The company behind hatolna.com.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

hatolna.com is a company based in Egypt, founded in 2010 according to LinkedIn, on a domain registered in November 2012. It employs about 21 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇪🇬 Egypt
Founded
2010, per LinkedIn
Domain registered
13 Nov 2012
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
21 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
hatolna.com · Magento
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about hatolna.com

What people ask Google about hatolna.com.

9 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is hatolna.com a legit company?

According to Gravity by Benchr, hatolna.com is a brand based in Egypt: its website has existed since November 2012, it sells on a Magento store, it employs 21 people on LinkedIn, it has 67,120 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What does hatolna.com sell?

Hatolna is an online shopping service that allows customers in Egypt to purchase products from US stores and have them shipped internationally, with support for customs clearance. Gravity by Benchr classifies it under Personal Care. Source: Gravity by Benchr product classification.

Is there a hatolna.com discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: hatolna.com advertises on Facebook and Instagram, where its offers often run. Check hatolna.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy hatolna.com?

hatolna.com sells on its own website, hatolna.com, a Magento store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns hatolna.com?

Gravity by Benchr records a company based in Egypt, founded in 2010 according to LinkedIn, on a domain registered in 2012, with 21 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is hatolna.com growing?

Yes. Gravity by Benchr estimates about 32,500 visits to hatolna.com in September 2026, down 4% in a month and up 301% over three months. hatolna.com ranks #62 of 279 Personal Care brands in Egypt in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does hatolna.com use?

Gravity by Benchr identifies hatolna.com as a Magento store. It advertises through Meta. Source: Gravity by Benchr platform and advertising records, November 2026.

What is hatolna.com's ad budget?

Gravity by Benchr does not publish a spend figure for hatolna.com on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in Egypt?

Among Personal Care brands in Egypt in the Gravity by Benchr index, hatolna.com ranks #62 of 279 by estimated traffic. Its closest competitors on the same market are metashop.co.kr, Maqadhe, amazonsaudi.com.sa, emporioecia.com.br and fullcompras.cl. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with hatolna.com.