Brand page · Personal Care
helan.com traffic, ads & competitors 31.7k visits a month, 18 active Meta ads.
helan.com — Helan Cosmesi di Laboratorio Società Benefit S.r.l is an Italian cosmetics company that produces natural skincare, haircare, and beauty products for various needs including face, body, baby care, and sun protection. In September 2026 helan.com drew an estimated 31.7k visits, down 8% on the month before. It ranks #115 of 2,288 Personal Care brands.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026
About the store
Helan Cosmesi di Laboratorio Società Benefit S.r.l is an Italian cosmetics company that produces natural skincare, haircare, and beauty products for various needs including face, body, baby care, and sun protection.
01 · Traffic
helan.com website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
helan.com drew an estimated 31.7k visits in September 2026, down 8% on the month before and down 32% over three months.
- Worldwide#250,837of 4.5m sites · Top 10%
- In Italy#5,789of 138k sites · Top 5%
- Personal Care, worldwide#12,779of 215,119 brands · Top 10%
- Personal Care, Italy#115of 2,288 brands · Top 10%
31.7k
estimated visits in September
1 mo ▼ −7.6%4 mo ▼ −31.9%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
helan.com reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
helan.com holds 4.1 out of 5 on Trustpilot over 5 reviews, 2 of them in the last twelve months: 100% of customers give five stars and 0% one star.
Cosmetics and Perfumes Supplier Perfume Store Cosmetics Store Beauty Supply Store Beauty Product Supplier Cosmetic Products Manufacturer
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
helan.com best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read helan.com's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places helan.com in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
helan.com ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
helan.com runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since July 2022 (image, text, video).
Helan Cosmesi di LaboratorioHelan Cosmesi di Laboratorio5 Oct 2026image
Shampoo Volumizzante IlluminanteHelan Cosmesi di Laboratorio21 Sept 2026image
Shampoo Volumizzante IlluminanteHelan Cosmesi di Laboratorio21 Sept 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Ludovico Moncalvoverified
Image ad21 Oct 2026Ludovico Moncalvoverified
Text ad21 Oct 2026Ludovico Moncalvoverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
helan.com influencers
The creators who tag @helancosmesi on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
helan.com competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for helan.com among Personal Care brands. The closest is sum37, then Leduft, Yves Rocher Tunisie, Facetology, Blissim, Medik8.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| sum37sum37.com | |||||||
| Leduftleduft.com | |||||||
| Yves Rocher Tunisieyvesrocher.tn | |||||||
| Facetologyfacetology.id | |||||||
| Blissimblissim.es | |||||||
| Medik8medik8.ua |
07 · Company
Who is behind helan.com?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
helan.com is an e-commerce brand, founded in 1976 according to LinkedIn, on a domain registered in May 2002. It employs about 83 people.
- Founded
- 1976, per LinkedIn
- Domain registered
- 30 May 2002
- Employees
- 83 on LinkedIn
- Own store
- helan.com · Magento
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about helan.com
What people ask Google about helan.com.
9 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is helan.com a legit company?
According to Gravity by Benchr, helan.com is a brand: its website has existed since May 2002, it sells on a Magento store, it employs 83 people on LinkedIn, it has 41,894 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What is helan.com known for?
Helan Cosmesi di Laboratorio Società Benefit S.r.l is an Italian cosmetics company that produces natural skincare, haircare, and beauty products for various needs including face, body, baby care, and sun protection. Gravity by Benchr classifies it under Personal Care. Source: Gravity by Benchr product classification.
Does helan.com have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: helan.com advertises on Facebook and Instagram and on Google, where its offers often run. Check helan.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy helan.com?
helan.com sells on its own website, helan.com, a Magento store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who owns helan.com?
Gravity by Benchr records a company, founded in 1976 according to LinkedIn, on a domain registered in 2002, with 83 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is helan.com doing well?
Not at the moment. Gravity by Benchr estimates about 31,700 visits to helan.com in September 2026, down 8% in a month and down 32% over three months. helan.com ranks #115 of 2,288 Personal Care brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does helan.com use?
Gravity by Benchr identifies helan.com as a Magento store. It advertises through Meta and on Google since July 2022. Source: Gravity by Benchr platform and advertising records.
How much does helan.com spend on Meta ads?
Gravity by Benchr does not publish a spend figure for helan.com on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands?
Among Personal Care brands in the Gravity by Benchr index, helan.com ranks #115 of 2,288 by estimated traffic. Its closest competitors on the same market are sum37, Leduft, Yves Rocher Tunisie, Facetology and Blissim. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with helan.com.