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- HELIOT EMIL
Brand page · Clothing · Denmark
HELIOT EMIL: 69.4k visits a month, 128 active Meta ads, Gravity score 659.
HELIOT EMIL — HELIOT EMIL is a Ready-To-Wear fashion brand created by brothers Julius Juul and Victor Juul from Copenhagen, Denmark, featuring a Scandinavian, monochromatic aesthetic with experimental and creative designs. In September 2026 heliotemil.com drew an estimated 69.4k visits, up 8% on the month before. It ranks #2,110 of 97,158 Clothing brands in Denmark and holds a 4.1 Trustpilot rating over 133 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 152 peers: Clothing brands in Denmark with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
HELIOT EMIL is a Ready-To-Wear fashion brand created by brothers Julius Juul and Victor Juul from Copenhagen, Denmark, featuring a Scandinavian, monochromatic aesthetic with experimental and creative designs.
01 · Traffic
How much traffic HELIOT EMIL gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
HELIOT EMIL drew an estimated 69.4k visits in September 2026, up 8% on the month before and up 37% over three months.
- Worldwide#128,305of 4.5m sites · Top 5%
- In United States#41,680of 1.2m sites · Top 5%
- Clothing, worldwide#12,406of 459,295 brands · Top 5%
- Clothing, United States#2,110of 97,158 brands · Top 5%
69.4k
estimated visits in September
1 mo ▲ +8.1%4 mo ▲ +36.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about HELIOT EMIL.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
HELIOT EMIL holds 4.1 out of 5 on Trustpilot over 133 reviews, 26 of them in the last twelve months: 64% of customers give five stars and 23% one star. That volume places HELIOT EMIL in the top 30% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40%. On Google, HELIOT EMIL scores 4.4 over 19 reviews.
Clothing Store
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What HELIOT EMIL sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
HELIOT EMIL sells on Shopify, 93% of its catalogue in stock. The best seller is LIQUID METAL TROUSERS, at €550.00, followed by HIKING BOOTS and ANKLE-HIGH BOOTS.
#1LIQUID METAL TROUSERSHELIOT EMIL€550.00In stock
#2HIKING BOOTSHELIOT EMIL€720.00In stock
#3ANKLE-HIGH BOOTSHELIOT EMIL€850.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places HELIOT EMIL in its comparison group.
- Average rating
- 4.91 / 5
- Rated products
- 8% of the catalogue
- In stock
- 93%
- Upper price quartile
- US$588.02
- Currency
- EUR
04 · Ads
What HELIOT EMIL is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
HELIOT EMIL runs Meta ads on Facebook, Instagram, and has advertised on Google since July 2025 (text, video).
HIKING BOOTS RESTOCKHeliot Emil7 Oct 2026video
HIKING BOOTS RESTOCKHeliot Emil6 Oct 2026video
HIKING BOOTS RESTOCKHeliot Emil6 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026HELIOT EMIL APSverified
Text ad23 Oct 2025HELIOT EMIL APSverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about HELIOT EMIL.
The creators who tag @heliot_emil on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @heliot_emil on Instagram, led by Julius Juul (51.2k followers, 1.7% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| JJulius Juul@juliusjuul · 🇺🇸 US | Fashion style luxury Creator | 51.2k | 1.7% | 8 | Tagged @heliot_emil |
06 · Competitors according to Gravity
Who HELIOT EMIL competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for HELIOT EMIL among Clothing brands in Denmark. The closest is SAND Copenhagen, then mfpen, ANOTHER ASPECT, BERNERKUHL.COM, the garment copenhagen, Paris.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| SAND Copenhagensandcopenhagen.com | |||||||
| mfpenmfpen.com | |||||||
| ANOTHER ASPECTanotheraspect.org | |||||||
| BERNERKUHL.COMbernerkuhl.com | |||||||
| the garment copenhagenthegarmentcopenhagen.com | |||||||
| Parissandro-paris.com.mx |
07 · Company
The company behind HELIOT EMIL.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
HELIOT EMIL is a company based in København NV, Denmark, founded in 2017 according to LinkedIn, on a domain registered in June 2016. It employs about 23 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇩🇰 Denmark · København NV
- Founded
- 2017, per LinkedIn
- Domain registered
- 3 Jun 2016
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 23 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- heliotemil.com · Shopify · EUR
- Catalogue
- 98 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about HELIOT EMIL
What people ask Google about HELIOT EMIL.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is HELIOT EMIL legit?
According to Gravity by Benchr, HELIOT EMIL is a brand based in København NV, Denmark: its website has existed since June 2016, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 23 people on LinkedIn, it has 465,935 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
HELIOT EMIL reviews: is it worth it?
Customers rate HELIOT EMIL 4.1 out of 5 on Trustpilot over 133 reviews, 26 of them in the last twelve months: 64% give five stars, 23% one star. Gravity by Benchr places that review volume in the top 30% of the 270,321 Trustpilot pages in its index. On Google, HELIOT EMIL scores 4.4 over 19 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is HELIOT EMIL?
HELIOT EMIL is a Ready-To-Wear fashion brand created by brothers Julius Juul and Victor Juul from Copenhagen, Denmark, featuring a Scandinavian, monochromatic aesthetic with experimental and creative designs. Gravity by Benchr classifies it under Clothing, with Clothing Tops making up 20% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does HELIOT EMIL cost?
HELIOT EMIL's best seller, LIQUID METAL TROUSERS, sells €550.00 on heliotemil.com. 93% of the catalogue is in stock. Gravity does not track prices daily: check heliotemil.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does HELIOT EMIL have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: HELIOT EMIL advertises on Facebook and Instagram and on Google, where its offers often run. Check heliotemil.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy HELIOT EMIL?
HELIOT EMIL sells on its own website, heliotemil.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns HELIOT EMIL?
Gravity by Benchr records a company based in København NV, Denmark, founded in 2017 according to LinkedIn, on a domain registered in 2016, with 23 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is HELIOT EMIL growing?
Yes. Gravity by Benchr estimates about 69,400 visits to heliotemil.com in September 2026, up 8% in a month and up 37% over three months. HELIOT EMIL ranks #2,110 of 97,158 Clothing brands in Denmark in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does HELIOT EMIL use?
Gravity by Benchr identifies heliotemil.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since July 2025. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does HELIOT EMIL spend on Meta ads?
Gravity by Benchr does not publish a spend figure for HELIOT EMIL on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in Denmark?
Among Clothing brands in Denmark in the Gravity by Benchr index, HELIOT EMIL ranks #2,110 of 97,158 by estimated traffic. Its closest competitors on the same market are SAND Copenhagen, mfpen, ANOTHER ASPECT, BERNERKUHL.COM and the garment copenhagen. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with HELIOT EMIL.