Brand page · Food Items · Germany
HENGLEIN: 36.3k visits a month, 1 active Meta ads, Gravity score 633.
HENGLEIN — HENGLEIN is a German family business specializing in fresh pasta products, including potato-based items, doughs, and baked goods. In September 2026 henglein.de drew an estimated 36.3k visits, up 31% on the month before. It ranks #215 of 2,702 Food Items brands in Germany.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 174 peers: Food Items brands in Germany with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
HENGLEIN is a German family business specializing in fresh pasta products, including potato-based items, doughs, and baked goods.
01 · Traffic
How much traffic HENGLEIN gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
HENGLEIN drew an estimated 36.3k visits in September 2026, up 31% on the month before and up 36% over three months.
- Worldwide#223,753of 4.5m sites · Top 10%
- In Germany#9,928of 184k sites · Top 10%
- Food Items, worldwide#6,810of 260,714 brands · Top 5%
- Food Items, Germany#215of 2,702 brands · Top 10%
36.3k
estimated visits in September
1 mo ▲ +31.1%4 mo ▲ +35.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about HENGLEIN.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
HENGLEIN holds 3.1 out of 5 on Trustpilot over 4 reviews, 1 of them in the last twelve months: 25% of customers give five stars and 75% one star.
Natural Foods Store Grocery Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What HENGLEIN sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read HENGLEIN's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places HENGLEIN in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What HENGLEIN is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
HENGLEIN runs Meta ads on Instagram.
90 Jahre Tradition, Genuss und Qualität – das feiern wir mit EUCH! 🎉💛 Zu unserem großen Jubiläum haben wir etwas ganz Besonderes vorbereiteHans Henglein & Sohn GmbH26 Sept 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Data not available
05 · Influencers
Who talks about HENGLEIN.
The creators who tag @mein_henglein on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @mein_henglein on Instagram, led by Matthias Krause (38.9k followers, 0.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| MMatthias Krause@mazensbbq · 🇩🇪 DE | Food cooking nutrition Creator | 38.9k | 0.1% | 1 | Tagged @mein_henglein |
06 · Competitors according to Gravity
Who HENGLEIN competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for HENGLEIN among Food Items brands in Germany. The closest is Martabak Pizza Orins, then L'affaire est Ketchup, paul-bakeries.com, Miso Tasty, dikiyroll.ru, hokka/ホッカ 北陸製菓株式会社.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Martabak Pizza Orinsmartabakpizzaorins.com | |||||||
| L'affaire est Ketchuplaffaireestketchup.ca | |||||||
| paul-bakeries.compaul-bakeries.com | |||||||
| Miso Tastymisotasty.com | |||||||
| dikiyroll.rudikiyroll.ru | |||||||
| hokka/ホッカ 北陸製菓株式会社hokka.jp |
07 · Company
The company behind HENGLEIN.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
HENGLEIN is a company based in Germany, founded in 1936 according to LinkedIn. It employs about 54 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇩🇪 Germany
- Founded
- 1936, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 54 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- henglein.de · Wordpress
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about HENGLEIN
What people ask Google about HENGLEIN.
9 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is HENGLEIN legit or a scam?
According to Gravity by Benchr, HENGLEIN is a brand based in Germany: it sells on a Wordpress store, it employs 54 people on LinkedIn, it has 67,883 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is HENGLEIN known for?
HENGLEIN is a German family business specializing in fresh pasta products, including potato-based items, doughs, and baked goods. Gravity by Benchr classifies it under Food Items. Source: Gravity by Benchr product classification.
HENGLEIN promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: HENGLEIN advertises on Facebook and Instagram, where its offers often run. Check henglein.de for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy HENGLEIN?
HENGLEIN sells on its own website, henglein.de, a Wordpress store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns HENGLEIN?
Gravity by Benchr records a company based in Germany, founded in 1936 according to LinkedIn, with 54 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is HENGLEIN doing well?
Yes. Gravity by Benchr estimates about 36,300 visits to henglein.de in September 2026, up 31% in a month and up 36% over three months. HENGLEIN ranks #215 of 2,702 Food Items brands in Germany in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does HENGLEIN use?
Gravity by Benchr identifies henglein.de as a Wordpress store. It advertises through Meta. Source: Gravity by Benchr platform and advertising records, November 2026.
What is HENGLEIN's ad budget?
Gravity by Benchr does not publish a spend figure for HENGLEIN on this page. What Gravity observes: an active Meta advertiser, on Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Food Items brands in Germany?
Among Food Items brands in Germany in the Gravity by Benchr index, HENGLEIN ranks #215 of 2,702 by estimated traffic. Its closest competitors on the same market are Martabak Pizza Orins, L'affaire est Ketchup, paul-bakeries.com, Miso Tasty and dikiyroll.ru. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with HENGLEIN.