Brand page · Food Items · Germany

HENGLEIN Top 10% worldwide Top 10% in Germany Top 5% in Food Items Top 10% in Food Items in Germany
henglein.de·🇩🇪 Germany· Wordpress

HENGLEIN: 36.3k visits a month, 1 active Meta ads, Gravity score 633.

HENGLEIN — HENGLEIN is a German family business specializing in fresh pasta products, including potato-based items, doughs, and baked goods. In September 2026 henglein.de drew an estimated 36.3k visits, up 31% on the month before. It ranks #215 of 2,702 Food Items brands in Germany.

henglein.de@mein_henglein 67.9kFacebookLinkedIn 593Trustpilot 3.1Meta Ad Library 1

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026

Estimated traffic
36.3k
+31% vs. August 2026
Instagram followers
67.9k
1,178 posts · @mein_henglein
Trustpilot
3.1
4 reviews · 1 in 12 months
Meta ads
1
active
Products
—
Data not available
Rank in Germany
#215
of 2,702 in Food Items
LinkedIn
593
followers · 54 employees
Earned media value
€196.7
per month, Instagram

Gravity score

633/ 1000 · 8 of 10 indicators rated
Brand Power557
Momentum715
Performance626

Percentiles within 174 peers: Food Items brands in Germany with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

HENGLEIN is a German family business specializing in fresh pasta products, including potato-based items, doughs, and baked goods.

01 · Traffic

How much traffic HENGLEIN gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

HENGLEIN drew an estimated 36.3k visits in September 2026, up 31% on the month before and up 36% over three months.

  • Worldwide#223,753of 4.5m sites · Top 10%
  • In Germany#9,928of 184k sites · Top 10%
  • Food Items, worldwide#6,810of 260,714 brands · Top 5%
  • Food Items, Germany#215of 2,702 brands · Top 10%
Monthly visitssource Sept 2026

36.3k

estimated visits in September

1 mo ▲ +31.1%4 mo ▲ +35.6%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about HENGLEIN.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

HENGLEIN holds 3.1 out of 5 on Trustpilot over 4 reviews, 1 of them in the last twelve months: 25% of customers give five stars and 75% one star.

Trustpilotread 21 Oct 2026
3.1TrustScore · 4 reviews · 1 in 12 months
5 ★25%
4 ★0%
3 ★0%
2 ★0%
1 ★75%

Natural Foods Store Grocery Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What HENGLEIN sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read HENGLEIN's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Food Items
Food Items95%
Food, Beverages & Tobacco1%
Kitchen & Dining0%

The dominant category places HENGLEIN in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about HENGLEIN.

The creators who tag @mein_henglein on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @mein_henglein on Instagram, led by Matthias Krause (38.9k followers, 0.1% engagement).

Influencersaccounts tagging @mein_henglein · Instagram
AccountProfileFollowersEngagementTagsRelationship
MMatthias Krause@mazensbbq · 🇩🇪 DEFood cooking nutrition Creator38.9k0.1%1Tagged @mein_henglein
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who HENGLEIN competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for HENGLEIN among Food Items brands in Germany. The closest is Martabak Pizza Orins, then L'affaire est Ketchup, paul-bakeries.com, Miso Tasty, dikiyroll.ru, hokka/ホッカ 北陸製菓株式会社.

CompetitorsFood Items · Germany · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Martabak Pizza Orinsmartabakpizzaorins.com
L'affaire est Ketchuplaffaireestketchup.ca
paul-bakeries.compaul-bakeries.com
Miso Tastymisotasty.com
dikiyroll.rudikiyroll.ru
hokka/ホッカ 北陸製菓株式会社hokka.jp
Competitors Gravity finds for HENGLEIN. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare HENGLEIN with Martabak Pizza Orins

07 · Company

The company behind HENGLEIN.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

HENGLEIN is a company based in Germany, founded in 1936 according to LinkedIn. It employs about 54 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇩🇪 Germany
Founded
1936, per LinkedIn
Domain registered
Data not available
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
54 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
henglein.de · Wordpress
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about HENGLEIN

What people ask Google about HENGLEIN.

9 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is HENGLEIN legit or a scam?

According to Gravity by Benchr, HENGLEIN is a brand based in Germany: it sells on a Wordpress store, it employs 54 people on LinkedIn, it has 67,883 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What is HENGLEIN known for?

HENGLEIN is a German family business specializing in fresh pasta products, including potato-based items, doughs, and baked goods. Gravity by Benchr classifies it under Food Items. Source: Gravity by Benchr product classification.

HENGLEIN promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: HENGLEIN advertises on Facebook and Instagram, where its offers often run. Check henglein.de for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy HENGLEIN?

HENGLEIN sells on its own website, henglein.de, a Wordpress store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns HENGLEIN?

Gravity by Benchr records a company based in Germany, founded in 1936 according to LinkedIn, with 54 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is HENGLEIN doing well?

Yes. Gravity by Benchr estimates about 36,300 visits to henglein.de in September 2026, up 31% in a month and up 36% over three months. HENGLEIN ranks #215 of 2,702 Food Items brands in Germany in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does HENGLEIN use?

Gravity by Benchr identifies henglein.de as a Wordpress store. It advertises through Meta. Source: Gravity by Benchr platform and advertising records, November 2026.

What is HENGLEIN's ad budget?

Gravity by Benchr does not publish a spend figure for HENGLEIN on this page. What Gravity observes: an active Meta advertiser, on Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Food Items brands in Germany?

Among Food Items brands in Germany in the Gravity by Benchr index, HENGLEIN ranks #215 of 2,702 by estimated traffic. Its closest competitors on the same market are Martabak Pizza Orins, L'affaire est Ketchup, paul-bakeries.com, Miso Tasty and dikiyroll.ru. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with HENGLEIN.