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  5. Highgrove

Brand page · Decor · United Kingdom

Highgrove Top 5% worldwide Top 5% in United Kingdom Top 5% in Decor Top 5% in Decor in United Kingdom
highgrovegardens.com·🇬🇧 NR. TETBURY, United Kingdom· Shopify·Since 2009

Highgrove: 54.6k visits a month, 18 active Meta ads, Gravity score 724.

Highgrove — Highgrove Gardens is the private residence of King Charles III and Queen Camilla, featuring gardens and an online shop that sells British gifts and products to raise funds for The King's Foundation. In September 2026 highgrovegardens.com drew an estimated 54.6k visits, down 6% on the month before. It ranks #285 of 13,189 Decor brands in United Kingdom and holds a 4.8 Trustpilot rating over 12,816 reviews.

highgrovegardens.com@highgrovegarden 179kFacebookLinkedIn 1.1kTrustpilot 4.8Meta Ad Library 18

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
54.6k
−6% vs. August 2026
Instagram followers
179k
1,049 posts · @highgrovegarden
Trustpilot
4.8
12,816 reviews · 1,455 in 12 months
Meta ads
18
active · on Google since 2024
Products
92%
in stock · 129 collections
Rank in United Kingdom
#285
of 13,189 in Decor
LinkedIn
1.1k
followers · 28 employees
Earned media value
€5.4k
per month, Instagram

Gravity score

724/ 1000 · 10 of 10 indicators rated
Brand Power820
Momentum667
Performance685

Percentiles within 391 peers: Decor brands in United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Highgrove Gardens is the private residence of King Charles III and Queen Camilla, featuring gardens and an online shop that sells British gifts and products to raise funds for The King's Foundation.

01 · Traffic

How much traffic Highgrove gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Highgrove drew an estimated 54.6k visits in September 2026, down 6% on the month before and up 14% over three months.

  • Worldwide#157,684of 4.5m sites · Top 5%
  • In United Kingdom#8,307of 192k sites · Top 5%
  • Decor, worldwide#3,206of 185,686 brands · Top 5%
  • Decor, United Kingdom#285of 13,189 brands · Top 5%
Monthly visitssource Sept 2026

54.6k

estimated visits in September

1 mo ▼ −6.1%4 mo ▲ +14.0%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Highgrove.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Highgrove holds 4.8 out of 5 on Trustpilot over 12,816 reviews, 1,455 of them in the last twelve months: 90% of customers give five stars and 1% one star. That volume places Highgrove in the top 5% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 5%. On Google, Highgrove scores 4.9 over 69 reviews.

Trustpilotclaimed page · read 21 Oct 2026
4.8TrustScore · 12,816 reviews · 1,455 in 12 months
Top 5% review volumeTop 5% rating quality
5 ★90%
4 ★6%
3 ★2%
2 ★1%
1 ★1%

Wine Store Cultural Tours Provider Liquor Store

Google reviewsread 20 Oct 2026
4.969 reviews on the Google business profile
5 ★80%
4 ★10%
3 ★4%
2 ★3%
1 ★3%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Highgrove sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Highgrove sells on Shopify, 92% of its catalogue in stock. The best seller is Highgrove Organic Raspberry and Blackberry Preserve, at £7.95, followed by Highgrove Cuvée Champagne Blanc and Highgrove Organic House Marmalade.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Tableware10%
Print Books9%
Gardening5%
Event Tickets4%

Share of the catalogue by product family.

Activity mixdominant: Decor
Decor19%
Kitchen & Dining12%
Books11%
Food Items10%
Clothing Accessories6%

The dominant category places Highgrove in its comparison group.

Prices and ratingsstore data
Average rating
4.94 / 5
Rated products
27% of the catalogue
In stock
92%
Upper price quartile
US$129.71
Currency
GBP

05 · Influencers

Who talks about Highgrove.

The creators who tag @highgrovegarden on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @highgrovegarden on Instagram, led by Sanderson (170k followers, 0.8% engagement).

Influencersaccounts tagging @highgrovegarden · Instagram
AccountProfileFollowersEngagementTagsRelationship
SSanderson@sanderson1860 · 🇬🇧 GBDecoration garden diy Creator170k0.8%5Tagged @highgrovegarden
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Highgrove competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Highgrove among Decor brands in United Kingdom. The closest is Frankie's, then So Souk, Vintage Living, Coastal Villa Homeware, SmoothEdge, Life of Riley.

CompetitorsDecor · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Frankie'sfrankies.studio
So Souksosouk.co.uk
Vintage Livingvintagelivinghome.com
Coastal Villa Homewarecoastalvillahomeware.com
SmoothEdgesmoothedge.co.uk
Life of Rileylifeofrileyonline.co.uk
Competitors Gravity finds for Highgrove. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Highgrove with Frankie's

07 · Company

The company behind Highgrove.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Highgrove is a company based in NR. TETBURY, United Kingdom, founded in 2008 according to LinkedIn, on a domain registered in December 2009. It employs about 28 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇬🇧 United Kingdom · NR. TETBURY
Founded
2008, per LinkedIn
Domain registered
1 Dec 2009
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
28 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
highgrovegardens.com · Shopify · GBP
Catalogue
129 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Highgrove

What people ask Google about Highgrove.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Highgrove legit?

According to Gravity by Benchr, Highgrove is a brand based in NR. TETBURY, United Kingdom: its website has existed since December 2009, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 28 people on LinkedIn, it has 179,041 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Highgrove reviews

Customers rate Highgrove 4.8 out of 5 on Trustpilot over 12,816 reviews, 1,455 of them in the last twelve months: 90% give five stars, 1% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. On Google, Highgrove scores 4.9 over 69 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Highgrove sell?

Highgrove Gardens is the private residence of King Charles III and Queen Camilla, featuring gardens and an online shop that sells British gifts and products to raise funds for The King's Foundation. Gravity by Benchr classifies it under Decor, with Tableware making up 10% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Highgrove cost?

Highgrove's best seller, Highgrove Organic Raspberry and Blackberry Preserve, sells £7.95 on highgrovegardens.com. 92% of the catalogue is in stock. Gravity does not track prices daily: check highgrovegardens.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Highgrove promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Highgrove advertises on Facebook and Instagram and on Google, where its offers often run. Check highgrovegardens.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Highgrove?

Highgrove sells on its own website, highgrovegardens.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Highgrove?

Gravity by Benchr records a company based in NR. TETBURY, United Kingdom, founded in 2008 according to LinkedIn, on a domain registered in 2009, with 28 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Highgrove doing well?

Yes. Gravity by Benchr estimates about 54,600 visits to highgrovegardens.com in September 2026, down 6% in a month and up 14% over three months. Highgrove ranks #285 of 13,189 Decor brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Highgrove use?

Gravity by Benchr identifies highgrovegardens.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since August 2024. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Highgrove spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Highgrove on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Decor brands in United Kingdom?

Among Decor brands in United Kingdom in the Gravity by Benchr index, Highgrove ranks #285 of 13,189 by estimated traffic. Its closest competitors on the same market are Frankie's, So Souk, Vintage Living, Coastal Villa Homeware and SmoothEdge. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Highgrove.