Brand page · Backpacks
High Sierra: 65.9k visits a month, 2 active Meta ads.
High Sierra — High Sierra, Inc. designs and sells versatile adventure lifestyle gear including backpacks, duffels, hiking packs, and outdoor equipment for adventurers. In September 2026 highsierra.com drew an estimated 65.9k visits, down 19% on the month before. It ranks #70 of 1,167 Backpacks brands.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026
About the store
High Sierra, Inc. designs and sells versatile adventure lifestyle gear including backpacks, duffels, hiking packs, and outdoor equipment for adventurers.
01 · Traffic
How much traffic High Sierra gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
High Sierra drew an estimated 65.9k visits in September 2026, down 19% on the month before and down 5% over three months.
- Worldwide#134,187of 4.5m sites · Top 5%
- In United States#43,512of 1.2m sites · Top 5%
- Backpacks, worldwide#258of 5,429 brands · Top 5%
- Backpacks, United States#70of 1,167 brands · Top 10%
65.9k
estimated visits in September
1 mo ▼ −18.7%4 mo ▼ −4.9%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about High Sierra.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
High Sierra holds 3.9 out of 5 on Trustpilot over 3 reviews: 33% of customers give five stars and 67% one star.
Bags and Luggage Store Outdoor Clothing and Equipment Shop Clothing Store Bag Shop
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What High Sierra sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read High Sierra's catalogue yet.
Data not available
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Share of the catalogue by product family.
The dominant category places High Sierra in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
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- Upper price quartile
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- Currency
- Data not available
04 · Ads
What High Sierra is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
High Sierra runs Meta ads on Facebook, Instagram, Threads, and has advertised on Google since October 2021 (image, text, video).
Swoop SG BackpackHigh Sierra, Inc.21 May 2026image
Swoop SG BackpackHigh Sierra, Inc.21 May 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad21 Oct 2026Direct Marketing Ventures, LLCverified
Image ad21 Oct 2026Direct Marketing Ventures, LLCverified
Text ad21 Oct 2026Direct Marketing Ventures, LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about High Sierra.
The creators who tag @highsierra_usa on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @highsierra_usa on Instagram, led by Arisa Trew (190k followers, 16.0% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| AArisa Trew@arisa_trew · 🇺🇸 US | Fashion style luxury Creator | 190k | 16.0% | 4 | Tagged @highsierra_usa |
06 · Competitors according to Gravity
Who High Sierra competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for High Sierra among Backpacks brands. The closest is Zip Running Company, then SWD Backpacks, 4monster.co.kr, Gregory Mountain Products, gregorypacks.co.kr, MYSTERY RANCH.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Zip Running Companyziprunning.com | |||||||
| SWD Backpacksswdbackpacks.com | |||||||
| 4monster.co.kr4monster.co.kr | |||||||
| Gregory Mountain Productsgregorypacks.com | |||||||
| gregorypacks.co.krgregorypacks.co.kr | |||||||
| MYSTERY RANCHmysteryranch.com |
07 · Company
The company behind High Sierra.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
High Sierra is an e-commerce brand, founded in 1978 according to LinkedIn, on a domain registered in August 1995. It employs about 105 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
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- Legal form
- Data not available
- Entity country
- Data not available
- Founded
- 1978, per LinkedIn
- Domain registered
- 16 Aug 1995
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 105 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- highsierra.com · Salesforce_commerce
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about High Sierra
What people ask Google about High Sierra.
9 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is High Sierra legit or a scam?
According to Gravity by Benchr, High Sierra is a brand: its website has existed since August 1995, it sells on a Salesforce_commerce store, it employs 105 people on LinkedIn, it has 12,625 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What does High Sierra sell?
High Sierra, Inc. designs and sells versatile adventure lifestyle gear including backpacks, duffels, hiking packs, and outdoor equipment for adventurers. Gravity by Benchr classifies it under Backpacks. Source: Gravity by Benchr product classification.
High Sierra promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: High Sierra advertises on Facebook and Instagram and on Google, where its offers often run. Check highsierra.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy High Sierra?
High Sierra sells on its own website, highsierra.com, a Salesforce_commerce store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who is behind High Sierra?
Gravity by Benchr records a company, founded in 1978 according to LinkedIn, on a domain registered in 1995, with 105 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is High Sierra growing?
Not at the moment. Gravity by Benchr estimates about 65,900 visits to highsierra.com in September 2026, down 19% in a month and down 5% over three months. High Sierra ranks #70 of 1,167 Backpacks brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does High Sierra use?
Gravity by Benchr identifies highsierra.com as a Salesforce_commerce store. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records.
How much does High Sierra spend on Meta ads?
Gravity by Benchr does not publish a spend figure for High Sierra on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Backpacks brands?
Among Backpacks brands in the Gravity by Benchr index, High Sierra ranks #70 of 1,167 by estimated traffic. Its closest competitors on the same market are Zip Running Company, SWD Backpacks, 4monster.co.kr, Gregory Mountain Products and gregorypacks.co.kr. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with High Sierra.