Brand page · Music & Sound Recordings
hmv.co.jp: 6.9m visits a month, 1 active Meta ads.
hmv.co.jp — HMV&BOOKS is a Japanese retail company that operates as an official account for HMV Japan, selling music, books and related products. In September 2026 hmv.co.jp drew an estimated 6.9m visits, down 2% on the month before. It ranks #2 of 271 Music & Sound Recordings brands and holds a 2.0 Trustpilot rating over 11 reviews.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026
About the store
HMV&BOOKS is a Japanese retail company that operates as an official account for HMV Japan, selling music, books and related products.
01 · Traffic
How much traffic hmv.co.jp gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
hmv.co.jp drew an estimated 6.9m visits in September 2026, down 2% on the month before and up 2% over three months.
- Worldwide#3,006of 4.5m sites · Top 1%
- In Japan#222of 154k sites · Top 1%
- Music & Sound Recordings, worldwide#4of 14,068 brands · Top 1%
- Music & Sound Recordings, Japan#2of 271 brands · Top 1%
6.9m
estimated visits in September
1 mo ▼ −2.4%4 mo ▲ +2.0%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about hmv.co.jp.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
hmv.co.jp holds 2.0 out of 5 on Trustpilot over 11 reviews, 2 of them in the last twelve months: 18% of customers give five stars and 64% one star.
Courier Service
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What hmv.co.jp sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read hmv.co.jp's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places hmv.co.jp in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
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- Currency
- Data not available
04 · Ads
What hmv.co.jp is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
hmv.co.jp runs Meta ads on Instagram, and has advertised on Google since March 2025 (image, text, video).
映画 『汝、星のごとく』 ⋆*✩HMV公式Instagramキャンペーン ✩*⋆ @hmvjapanをフォロー &本投稿をいいねしていただいた方の中から抽選で 映画非売品グッズを3名様にプレゼント✨ 🗓️2026/11/1〆切 ┈┈┈┈┈┈┈┈┈┈┈┈┈┈┈ 映画公開がHmv&books / HMV8 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026株式会社ローソンエンタテインメントverified
Text ad21 Oct 2026株式会社ローソンエンタテインメントverified
Text ad21 Oct 2026株式会社ローソンエンタテインメントverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about hmv.co.jp.
The creators who tag @hmvjapan on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @hmvjapan on Instagram, led by 斉藤 優里 (218k followers, 2.0% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| 斉斉藤 優里@yuuri_3ito · 🇯🇵 JP | Photography visual arts Creator | 218k | 2.0% | 1 | Tagged @hmvjapan |
06 · Competitors according to Gravity
Who hmv.co.jp competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for hmv.co.jp among Music & Sound Recordings brands. The closest is tower.jp, then neowing.co.jp, UNIVERSAL MUSIC STORE, KING RECORDS, CDJapan, a-onstore.jp.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| tower.jptower.jp | |||||||
| neowing.co.jpneowing.co.jp | |||||||
| UNIVERSAL MUSIC STOREstore.universal-music.co.jp | |||||||
| KING RECORDSkingrecords.co.jp | |||||||
| CDJapancdjapan.co.jp | |||||||
| a-onstore.jpa-onstore.jp |
07 · Company
The company behind hmv.co.jp.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
hmv.co.jp is an e-commerce brand, founded in 1921 according to LinkedIn. It employs about 1,795 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- Data not available
- Founded
- 1921, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 1,795 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- hmv.co.jp
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about hmv.co.jp
What people ask Google about hmv.co.jp.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is hmv.co.jp legit?
According to Gravity by Benchr, hmv.co.jp is a brand: it employs 1,795 people on LinkedIn, it has 95,233 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What do customers say about hmv.co.jp?
Customers rate hmv.co.jp 2.0 out of 5 on Trustpilot over 11 reviews, 2 of them in the last twelve months: 18% give five stars, 64% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is hmv.co.jp known for?
HMV&BOOKS is a Japanese retail company that operates as an official account for HMV Japan, selling music, books and related products. Gravity by Benchr classifies it under Music & Sound Recordings. Source: Gravity by Benchr product classification.
Is there a hmv.co.jp discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: hmv.co.jp advertises on Facebook and Instagram and on Google, where its offers often run. Check hmv.co.jp for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind hmv.co.jp?
Gravity by Benchr records a company, founded in 1921 according to LinkedIn, with 1,795 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is hmv.co.jp growing?
Yes. Gravity by Benchr estimates about 6,865,700 visits to hmv.co.jp in September 2026, down 2% in a month and up 2% over three months. hmv.co.jp ranks #2 of 271 Music & Sound Recordings brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is hmv.co.jp's ad budget?
Gravity by Benchr does not publish a spend figure for hmv.co.jp on this page. What Gravity observes: an active Meta advertiser, on Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Music & Sound Recordings brands?
Among Music & Sound Recordings brands in the Gravity by Benchr index, hmv.co.jp ranks #2 of 271 by estimated traffic. Its closest competitors on the same market are tower.jp, neowing.co.jp, UNIVERSAL MUSIC STORE, KING RECORDS and CDJapan. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with hmv.co.jp.