Brand page · Decor

hofmann Top 1% worldwide Top 1% in Decor
hofmann.es

hofmann: 515k visits a month, 62 active Meta ads.

hofmann — Hofmann is a Spanish company that sells personalized photo albums, custom frames, calendars, and various photo-based gifts including mugs, puzzles, cushions, and greeting cards. In September 2026 hofmann.es drew an estimated 515k visits, down 9% on the month before. It ranks #2 of 1,753 Decor brands and holds a 4.1 Trustpilot rating over 20,681 reviews.

hofmann.es@hofmann_espana 140kYouTube 3.2kFacebookTrustpilot 4.1Meta Ad Library 62

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026

Estimated traffic
515k
−9% vs. August 2026
Instagram followers
140k
1,086 posts · @hofmann_espana
Trustpilot
4.1
20,681 reviews · 5,159 in 12 months
Meta ads
62
active · on Google since 2021
Products
—
Data not available
Rank in Spain
#2
of 1,753 in Decor
LinkedIn
—
Data not available
Earned media value
€370.2
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Hofmann is a Spanish company that sells personalized photo albums, custom frames, calendars, and various photo-based gifts including mugs, puzzles, cushions, and greeting cards.

01 · Traffic

How much traffic hofmann gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

hofmann drew an estimated 515k visits in September 2026, down 9% on the month before and up 30% over three months.

  • Worldwide#24,262of 4.5m sites · Top 1%
  • In Spain#499of 115k sites · Top 1%
  • Decor, worldwide#310of 185,686 brands · Top 1%
  • Decor, Spain#2of 1,753 brands · Top 1%
Monthly visitssource Sept 2026

515k

estimated visits in September

1 mo ▼ −8.8%4 mo ▲ +29.5%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about hofmann.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

hofmann holds 4.1 out of 5 on Trustpilot over 20,681 reviews, 5,159 of them in the last twelve months: 57% of customers give five stars and 13% one star. That volume places hofmann in the top 1% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30%. On Google, hofmann scores 4.3 over 45 reviews.

Trustpilotclaimed page · read 21 Oct 2026
4.1TrustScore · 20,681 reviews · 5,159 in 12 months
Top 1% review volumeTop 30% rating quality
5 ★57%
4 ★17%
3 ★8%
2 ★4%
1 ★13%

Photo Printing Service Gift Shop

Google reviewsread 20 Oct 2026
4.345 reviews on the Google business profile
5 ★49%
4 ★29%
3 ★7%
2 ★4%
1 ★11%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What hofmann sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read hofmann's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Decor
Decor59%
Household Supplies11%
Kitchen & Dining4%

The dominant category places hofmann in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
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In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about hofmann.

The creators who tag @hofmann_espana on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @hofmann_espana on Instagram, led by Los Aventurikis Los Aventurikis (13.5k followers, 5.4% engagement).

Influencersaccounts tagging @hofmann_espana · Instagram
AccountProfileFollowersEngagementTagsRelationship
LLos Aventurikis Los Aventurikis@los_aventurikis · 🇪🇸 ESParenting family Creator13.5k5.4%1Tagged @hofmann_espana
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who hofmann competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for hofmann among Decor brands. The closest is Fotoprix, then Aldi Foto, FotoRegistro, photobox, photoweb.fr, smartphoto.

CompetitorsDecor · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Fotoprixfotoprix.com
Aldi Fotoaldifotos.de
FotoRegistrofotoregistro.com.br
photoboxphotobox.fr
photoweb.frphotoweb.fr
smartphotosmartphoto.be
Competitors Gravity finds for hofmann. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare hofmann with Fotoprix

07 · Company

The company behind hofmann.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

hofmann is an e-commerce brand.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
Data not available
Founded
Data not available
Domain registered
Data not available
Share capital
Data not available
Status
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President
Data not available
Activity code
Data not available
Employees
Data not available
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
hofmann.es
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about hofmann

What people ask Google about hofmann.

7 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is hofmann legit?

According to Gravity by Benchr, hofmann is a brand: its Trustpilot profile is claimed by the brand, it has 139,914 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

hofmann reviews

Customers rate hofmann 4.1 out of 5 on Trustpilot over 20,681 reviews, 5,159 of them in the last twelve months: 57% give five stars, 13% one star. Gravity by Benchr places that review volume in the top 1% of the 270,321 Trustpilot pages in its index. On Google, hofmann scores 4.3 over 45 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does hofmann sell?

Hofmann is a Spanish company that sells personalized photo albums, custom frames, calendars, and various photo-based gifts including mugs, puzzles, cushions, and greeting cards. Gravity by Benchr classifies it under Decor. Source: Gravity by Benchr product classification.

Is there a hofmann discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: hofmann advertises on Facebook and Instagram and on Google, where its offers often run. Check hofmann.es for current promotions. Source: Gravity by Benchr ad records, October 2026.

Is hofmann doing well?

Yes. Gravity by Benchr estimates about 515,100 visits to hofmann.es in September 2026, down 9% in a month and up 30% over three months. hofmann ranks #2 of 1,753 Decor brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

How much does hofmann spend on Meta ads?

Gravity by Benchr does not publish a spend figure for hofmann on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Decor brands?

Among Decor brands in the Gravity by Benchr index, hofmann ranks #2 of 1,753 by estimated traffic. Its closest competitors on the same market are Fotoprix, Aldi Foto, FotoRegistro, photobox and photoweb.fr. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with hofmann.