Brand page · Food Items · Germany
HOFMANNs: 88.8k visits a month, 88 active Meta ads, Gravity score 532.
HOFMANNs — HOFMANNs is a German company that offers frozen à la carte meals and menus for private households and institutional catering. Their meals are prepared fresh by chefs and can be heated at home in ovens or microwaves. In September 2026 hofmanns-shop.de drew an estimated 88.8k visits, down 15% on the month before. It ranks #83 of 2,702 Food Items brands in Germany and holds a 4.3 Trustpilot rating over 176 reviews.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 174 peers: Food Items brands in Germany with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
HOFMANNs is a German company that offers frozen à la carte meals and menus for private households and institutional catering. Their meals are prepared fresh by chefs and can be heated at home in ovens or microwaves.
01 · Traffic
How much traffic HOFMANNs gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
HOFMANNs drew an estimated 88.8k visits in September 2026, down 15% on the month before.
- Worldwide#103,791of 4.5m sites · Top 5%
- In Germany#4,697of 184k sites · Top 5%
- Food Items, worldwide#2,733of 260,714 brands · Top 5%
- Food Items, Germany#83of 2,702 brands · Top 5%
88.8k
estimated visits in September
1 mo ▼ −15.1%4 mo ▼ −0.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about HOFMANNs.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
HOFMANNs holds 4.3 out of 5 on Trustpilot over 176 reviews, 139 of them in the last twelve months: 68% of customers give five stars and 8% one star. That volume places HOFMANNs in the top 30% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30%.
Online Food Ordering Service Frozen Food Store Food Products Supplier
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What HOFMANNs sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
HOFMANNs sells on Shopify, 100% of its catalogue in stock. The best seller is Zwei Rinderrouladen, at €9.99, followed by Zarter Sauerbraten and Jägerschnitzel.
#1Zwei RinderrouladenHOFMANNs€9.99In stock
#2Zarter SauerbratenHOFMANNs€9.99In stock
#3JägerschnitzelHOFMANNs€9.49In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places HOFMANNs in its comparison group.
- Average rating
- 4.79 / 5
- Rated products
- 82% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$11.19
- Currency
- EUR
04 · Ads
What HOFMANNs is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
HOFMANNs runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since October 2024 (image, text, video).
Mitarbeiterverpflegung ohne Kantine, ohne Personal, ohne Aufwand. Mit HOFMANNs To Go bieten Sie Ihrem Team vollwertige Mahlzeiten direkt imHOFMANNs13 Oct 2026image
Jetzt testen und bis zu 23% Rabatt sichern!HOFMANNs13 Oct 2026video
Mitarbeiterverpflegung ohne Kantine, ohne Personal, ohne Aufwand. Mit HOFMANNs To Go bieten Sie Ihrem Team vollwertige Mahlzeiten direkt imHOFMANNs13 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Hofmann Menü-Manufaktur GmbHverified
Text ad20 Oct 2026Hofmann Menü-Manufaktur GmbHverified
Text ad20 Oct 2026Hofmann Menü-Manufaktur GmbHverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about HOFMANNs.
The creators who tag @hofmanns_shop on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @hofmanns_shop on Instagram, led by Stern Profis® GmbH (15.5k followers, 1.9% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| SStern Profis® GmbH@sternprofis · 🇩🇪 DE | Automotive mobility Creator | 15.5k | 1.9% | 1 | Tagged @hofmanns_shop |
06 · Competitors according to Gravity
Who HOFMANNs competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for HOFMANNs among Food Items brands in Germany. The closest is FITTASTE, then Prepmymeal, eatfreda.com, prepmymeal FR, Löwenanteil, Hofgut Stöcken.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| FITTASTEfittaste.com | |||||||
| Prepmymealprepmymeal.it | |||||||
| eatfreda.comeatfreda.com | |||||||
| prepmymeal FRprepmymeal.fr | |||||||
| Löwenanteilloewenanteil.com | |||||||
| Hofgut Stöckenhofgut-stoecken.de |
07 · Company
The company behind HOFMANNs.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
HOFMANNs is a company based in Boxberg, Germany, founded in 1960 according to LinkedIn. It employs about 243 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇩🇪 Germany · Boxberg
- Founded
- 1960, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 243 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- hofmanns-shop.de · Shopify · EUR
- Catalogue
- 83 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about HOFMANNs
What people ask Google about HOFMANNs.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is HOFMANNs a legit company?
According to Gravity by Benchr, HOFMANNs is a brand based in Boxberg, Germany: it sells on a Shopify store, it employs 243 people on LinkedIn, it has 8,864 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about HOFMANNs?
Customers rate HOFMANNs 4.3 out of 5 on Trustpilot over 176 reviews, 139 of them in the last twelve months: 68% give five stars, 8% one star. Gravity by Benchr places that review volume in the top 30% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is HOFMANNs?
HOFMANNs is a German company that offers frozen à la carte meals and menus for private households and institutional catering. Their meals are prepared fresh by chefs and can be heated at home in ovens or microwaves. Gravity by Benchr classifies it under Food Items, with Prepared Foods making up 73% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
HOFMANNs prices: how much is it?
HOFMANNs' best seller, Zwei Rinderrouladen, sells €9.99 on hofmanns-shop.de. 100% of the catalogue is in stock. Gravity does not track prices daily: check hofmanns-shop.de before buying. Source: Gravity by Benchr catalogue reading, October 2026.
HOFMANNs promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: HOFMANNs advertises on Facebook and Instagram and on Google, where its offers often run. Check hofmanns-shop.de for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy HOFMANNs?
HOFMANNs sells on its own website, hofmanns-shop.de, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns HOFMANNs?
Gravity by Benchr records a company based in Boxberg, Germany, founded in 1960 according to LinkedIn, with 243 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is HOFMANNs doing well?
Not at the moment. Gravity by Benchr estimates about 88,800 visits to hofmanns-shop.de in September 2026, down 15% in a month and down 0% over three months. HOFMANNs ranks #83 of 2,702 Food Items brands in Germany in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does HOFMANNs use?
Gravity by Benchr identifies hofmanns-shop.de as a Shopify store (standard plan, not Shopify Plus), selling in EUR. It advertises through Meta and on Google since October 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does HOFMANNs spend on Meta ads?
Gravity by Benchr does not publish a spend figure for HOFMANNs on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Food Items brands in Germany?
Among Food Items brands in Germany in the Gravity by Benchr index, HOFMANNs ranks #83 of 2,702 by estimated traffic. Its closest competitors on the same market are FITTASTE, Prepmymeal, eatfreda.com, prepmymeal FR and Löwenanteil. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with HOFMANNs.