Brand page · Health Care
Holland & Barrett: 243K visits a month, 15 active Meta ads.
Holland & Barrett — Holland & Barrett is a specialist in natural health and care, offering over 4000 healthy products. In September 2026 hollandandbarrett.be drew an estimated 243K visits, down 22% on the month before. It ranks #1 of 211 Health Care brands and holds a 2.0 Trustpilot rating over 10 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026
About the store
Holland & Barrett is a specialist in natural health and care, offering over 4000 healthy products.
01 · Traffic
How much traffic Holland & Barrett gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Holland & Barrett drew an estimated 243K visits in September 2026, down 22% on the month before and down 31% over three months.
- Worldwide#44,481of 4.5M sites · Top 1%
- In Belgium#212of 36.5K sites · Top 1%
- Health Care, worldwide#908of 105,715 brands · Top 1%
- Health Care, Belgium#1of 211 brands · Top 1%
243K
estimated visits in September
1 mo ▼ −21.7%4 mo ▼ −31.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Holland & Barrett.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Holland & Barrett holds 2.0 out of 5 on Trustpilot over 10 reviews, 3 of them in the last twelve months: 20% of customers give five stars and 80% one star.
Vitamin and Supplements Store Sports Nutrition Store Beauty Product Supplier
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Holland & Barrett sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Holland & Barrett's catalogue yet.
Data not available
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Share of the catalogue by product family.
The dominant category places Holland & Barrett in its comparison group.
- Average rating
- Data not available
- Rated products
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- In stock
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- Upper price quartile
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- Currency
- Data not available
04 · Ads
What Holland & Barrett is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Holland & Barrett runs Meta ads on Facebook, Instagram, Threads, and has advertised on Google since February 2022 (image, text, video).
Je vroeg om een snack en kreeg chocoladekoekjes met maar 4 ingrediënten 🍪🤎 Makkelijk, snel én voedzaam door de havermout en banaan. En ook nHolland & Barrett België7 Oct 2026video
1+1 gratis op weerstandHolland & Barrett België7 Oct 2026video
Train je voor een marathon? 🏃♀️Holland & Barrett België5 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad19 Oct 2026Holland & Barrett N.V.verified
Text ad19 Oct 2026Holland & Barrett N.V.verified
Text ad19 Oct 2026Holland & Barrett N.V.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Holland & Barrett.
The creators who tag @hollandandbarrett_be on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @hollandandbarrett_be on Instagram, led by Lab GRL 3 (20.3K followers, 2.4% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| LLab GRL 3@labgrl3 · 🇺🇸 US | Beauty cosmetics skincare Creator | 20.3K | 2.4% | 2 | Tagged @hollandandbarrett_be |
06 · Competitors according to Gravity
Who Holland & Barrett competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Holland & Barrett among Health Care brands. The closest is Vitaminstore, then healthyworldshop.nl, WeightWorl, Superfoodstore, Helsebixen, iherb.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Vitaminstorevitaminstore.nl | |||||||
| healthyworldshop.nlhealthyworldshop.nl | |||||||
| WeightWorlweightworld.nl | |||||||
| Superfoodstoresuperfoodstore.nl | |||||||
| Helsebixenhelsebixen.dk | |||||||
| iherb.comiherb.com |
07 · Company
The company behind Holland & Barrett.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Holland & Barrett is an e-commerce brand, founded in 1870 according to LinkedIn. It employs about 383 people.
- Legal name
- Data not available
- Registration no.
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- VAT
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- Legal form
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- Entity country
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- Founded
- 1870, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 383 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- hollandandbarrett.be
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Holland & Barrett
What people ask Google about Holland & Barrett.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Holland & Barrett legit or a scam?
According to Gravity by Benchr, Holland & Barrett is a brand: its Trustpilot profile is claimed by the brand, it employs 383 people on LinkedIn, it has 14,027 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Holland & Barrett reviews: is it worth it?
Customers rate Holland & Barrett 2.0 out of 5 on Trustpilot over 10 reviews, 3 of them in the last twelve months: 20% give five stars, 80% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Holland & Barrett?
Holland & Barrett is a specialist in natural health and care, offering over 4000 healthy products. Gravity by Benchr classifies it under Health Care. Source: Gravity by Benchr product classification.
Does Holland & Barrett have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Holland & Barrett advertises on Facebook and Instagram and on Google, where its offers often run. Check hollandandbarrett.be for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Holland & Barrett?
Gravity by Benchr records a company, founded in 1870 according to LinkedIn, with 383 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Holland & Barrett growing?
Not at the moment. Gravity by Benchr estimates about 243,500 visits to hollandandbarrett.be in September 2026, down 22% in a month and down 31% over three months. Holland & Barrett ranks #1 of 211 Health Care brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Holland & Barrett's ad budget?
Gravity by Benchr does not publish a spend figure for Holland & Barrett on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Health Care brands?
Among Health Care brands in the Gravity by Benchr index, Holland & Barrett ranks #1 of 211 by estimated traffic. Its closest competitors on the same market are Vitaminstore, healthyworldshop.nl, WeightWorl, Superfoodstore, Helsebixen. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Holland & Barrett.