Brand page · Personal Care · United Kingdom
Holy Gels: 148K visits a month, 144 active Meta ads, Gravity score 547.
Holy Gels — Holy Gels is a brand that sells semi-cured gel nail products and accessories for at-home manicures, offering various designs, colors, and patterns to achieve salon-quality results. In September 2026 holygels.com drew an estimated 148K visits, down 18% on the month before. It ranks #116 of 8,226 Personal Care brands in United Kingdom and holds a 3.3 Trustpilot rating over 1,129 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 184 peers: Personal Care brands in United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Holy Gels is a brand that sells semi-cured gel nail products and accessories for at-home manicures, offering various designs, colors, and patterns to achieve salon-quality results.
01 · Traffic
How much traffic Holy Gels gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Holy Gels drew an estimated 148K visits in September 2026, down 18% on the month before and down 34% over three months.
- Worldwide#67,406of 4.5M sites · Top 5%
- In United Kingdom#3,448of 192K sites · Top 5%
- Personal Care, worldwide#3,204of 215,119 brands · Top 5%
- Personal Care, United Kingdom#116of 8,226 brands · Top 5%
148K
estimated visits in September
1 mo ▼ −18.0%4 mo ▼ −33.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Holy Gels.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Holy Gels holds 3.3 out of 5 on Trustpilot over 1,129 reviews, 229 of them in the last twelve months: 65% of customers give five stars and 23% one star. That volume places Holy Gels in the top 10 % of the 270,321 Trustpilot pages in the Gravity index.
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Holy Gels sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Holy Gels sells on Shopify, 98% of its catalogue in stock. The best seller is UV LED Lamp, at £20.00, followed by Shipping Protection and Holy Gels Starter Kit + Free Gifts.
#1UV LED LampHoly Gels£20.00In stock
#2Shipping ProtectionHoly Gels£3.50In stock
#3Holy Gels Starter Kit + Free GiftsHoly Gels£29.00–£39.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Holy Gels in its comparison group.
- Average rating
- 4.78 / 5
- Rated products
- 85% of the catalogue
- In stock
- 98%
- Upper price quartile
- US$22.50
- Currency
- GBP
04 · Ads
What Holy Gels is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Holy Gels runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since May 2024 (image, text, video).
NEW Way to Strengthen & Repair Damaged Nails in StyleHoly Gels6 Oct 2026video
NEW Way to Strengthen & Repair Damaged Nails in StyleHoly Gels6 Oct 2026video
NEW Way to Strengthen & Repair Damaged Nails in StyleHoly Gels6 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Unboxbeast Ltdverified
Text ad20 Oct 2026Unboxbeast Ltdverified
Text ad20 Oct 2026Unboxbeast Ltdverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Holy Gels.
The creators who tag @holygels on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @holygels on Instagram, led by Gabriella Ryan (35.9K followers, 0.4% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| GGabriella Ryan@gabriellanatashauk · 🇬🇧 GB | Pets nature Creator | 35.9K | 0.4% | 1 | Tagged @holygels |
06 · Competitors according to Gravity
Who Holy Gels competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Holy Gels among Personal Care brands in United Kingdom. The closest is Polish Pops, then Geeli House, Sassy Saints, Maniko Nails, Doonails, Celebritips.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Polish Popspolishpops.com | |||||||
| Geeli Housegeelihouse.com | |||||||
| Sassy Saintssassysaints.com | |||||||
| Maniko Nailsmaniko-nails.de | |||||||
| Doonailsdoonails.com | |||||||
| Celebritipscelebritips.com |
07 · Company
The company behind Holy Gels.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Holy Gels is a company based in Enfield, United Kingdom, on a domain registered in July 2023. It employs about 4 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom · Enfield
- Founded
- Data not available
- Domain registered
- 14 Jul 2023
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 4 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- holygels.com · Shopify · GBP
- Catalogue
- 58 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Holy Gels
What people ask Google about Holy Gels.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Holy Gels a legit company?
According to Gravity by Benchr, Holy Gels is a brand based in Enfield, United Kingdom: its website has existed since July 2023, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 4 people on LinkedIn, it has 20,153 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Holy Gels?
Customers rate Holy Gels 3.3 out of 5 on Trustpilot over 1,129 reviews, 229 of them in the last twelve months: 65% give five stars, 23% one star. Gravity by Benchr places that review volume in the top 10 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Holy Gels?
Holy Gels is a brand that sells semi-cured gel nail products and accessories for at-home manicures, offering various designs, colors, and patterns to achieve salon-quality results. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 2% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Holy Gels prices: how much is it?
Holy Gels' best seller, UV LED Lamp, sells £20.00 on holygels.com. 98% of the catalogue is in stock. Gravity does not track prices daily: check holygels.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Holy Gels discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Holy Gels advertises on Facebook and Instagram and on Google, where its offers often run. Check holygels.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Holy Gels?
Holy Gels sells on its own website, holygels.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Holy Gels?
Gravity by Benchr records a company based in Enfield, United Kingdom, whose domain was registered in 2023, with 4 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Holy Gels growing?
Not at the moment. Gravity by Benchr estimates about 148,200 visits to holygels.com in September 2026, down 18% in a month and down 34% over three months. Holy Gels ranks #116 of 8,226 Personal Care brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Holy Gels use?
Gravity by Benchr identifies holygels.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since May 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Holy Gels' ad budget?
Gravity by Benchr does not publish a spend figure for Holy Gels on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands in United Kingdom?
Among Personal Care brands in United Kingdom in the Gravity by Benchr index, Holy Gels ranks #116 of 8,226 by estimated traffic. Its closest competitors on the same market are Polish Pops, Geeli House, Sassy Saints, Maniko Nails, Doonails. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Holy Gels.