Brand page · Kitchen & Dining · United States
Home Outlet Direct: 151k visits a month, 8 active Meta ads, Gravity score 436.
Home Outlet Direct — Home Outlet Direct is an online retailer that sells affordable luxury appliances and home goods, specializing in kitchen appliances, HVAC systems, and outdoor fixtures. In September 2026 homeoutletdirect.com drew an estimated 151k visits, down 18% on the month before. It ranks #208 of 25,135 Kitchen & Dining brands in United States and holds a 4.4 Trustpilot rating over 136 reviews.
Updated Traffic Sept 2026Meta ads 14 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 321 peers: Kitchen & Dining brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Home Outlet Direct is an online retailer that sells affordable luxury appliances and home goods, specializing in kitchen appliances, HVAC systems, and outdoor fixtures.
01 · Traffic
How much traffic Home Outlet Direct gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Home Outlet Direct drew an estimated 151k visits in September 2026, down 18% on the month before and down 22% over three months.
- Worldwide#66,500of 4.5m sites · Top 5%
- In United States#21,912of 1.2m sites · Top 5%
- Kitchen & Dining, worldwide#1,469of 145,612 brands · Top 5%
- Kitchen & Dining, United States#208of 25,135 brands · Top 1%
151k
estimated visits in September
1 mo ▼ −17.7%4 mo ▼ −21.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Home Outlet Direct.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Home Outlet Direct holds 4.4 out of 5 on Trustpilot over 136 reviews, 41 of them in the last twelve months: 82% of customers give five stars and 9% one star. That volume places Home Outlet Direct in the top 30% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30%.
Home Goods Store Home Improvement Store Appliance Store Air Conditioning Store Grill Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Home Outlet Direct sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Home Outlet Direct sells on Shopify, 92% of its catalogue in stock. The best seller is Thor Kitchen 30-Inch Natural Gas Range with 4.55 Cu. Ft Oven and 5 Burners in Stainless Steel (LRG3001U), at US$2,024.00, followed by Thor Kitchen 36-Inch Natural Gas Range with 6.0 Cu. Ft. Oven and 6 Cooktop Burners in Stainless Steel (LRG3601U) and Thor Kitchen 48-Inch Natural Gas Cooktop in Stainless Steel with 6 Burners Including Power Burners and Griddle (HRT4806U.
Thor Kitchen 30-Inch Natural Gas Range with 4.55 Cu. Ft Oven and 5 Burners in Stainless Steel (LRG3001U)Home Outlet DirectUS$2,024.00In stock
Thor Kitchen 36-Inch Natural Gas Range with 6.0 Cu. Ft. Oven and 6 Cooktop Burners in Stainless Steel (LRG3601U)Home Outlet DirectUS$2,774.00In stock
Thor Kitchen 48-Inch Natural Gas Cooktop in Stainless Steel with 6 Burners Including Power Burners and Griddle (HRT4806UHome Outlet DirectUS$1,919.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Home Outlet Direct in its comparison group.
- Average rating
- 4.82 / 5
- Rated products
- 75% of the catalogue
- In stock
- 92%
- Upper price quartile
- US$7,975.00
- Currency
- USD
04 · Ads
What Home Outlet Direct is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Home Outlet Direct runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since July 2022 (image, text, video).
ZLINE 36-Inch Satin Stainless Steel Wall Mount Range Hood with White Matte Shell and 700 CFM Motor (8654WM-36)Home Outlet Direct9 Oct 2026image
default_collection_headlineHome Outlet Direct22 Sept 2026image
ZLINE 36-Inch Satin Stainless Steel Wall Mount Range Hood with White Matte Shell and 700 CFM Motor (8654WM-36)Home Outlet Direct22 Sept 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026HOD Digital Inc.verified
Image ad20 Oct 2026HOD Digital Inc.verified
Text ad20 Oct 2026HOD Digital Inc.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Home Outlet Direct.
The creators who tag @homeoutletdirect on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @homeoutletdirect on Instagram, led by James Judge | Design • Real Estate • DIY (164k followers, 2.5% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| JJames Judge | Design • Real Estate • DIY@thehousejudge · 🇺🇸 US | Decoration garden diy Creator | 164k | 2.5% | 1 | Tagged @homeoutletdirect |
06 · Competitors according to Gravity
Who Home Outlet Direct competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Home Outlet Direct among Kitchen & Dining brands in United States. The closest is Hausdorf Бутик, then Premium Home Source, Corbeil Électroménagers, Cookology, moebelplus.de, Shop Appliances.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Hausdorf Бутикhausdorf.ru | |||||||
| Premium Home Sourcepremiumhomesource.com | |||||||
| Corbeil Électroménagerscorbeilelectro.com | |||||||
| Cookologycookology.com | |||||||
| moebelplus.demoebelplus.de | |||||||
| Shop Appliancesshopappliances.com |
07 · Company
The company behind Home Outlet Direct.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Home Outlet Direct is a company based in Wilmington, United States, founded in 2019 according to LinkedIn, on a domain registered in October 2019. It employs about 3 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Wilmington
- Founded
- 2019, per LinkedIn
- Domain registered
- 25 Oct 2019
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 3 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- homeoutletdirect.com · Shopify · USD
- Catalogue
- 796 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Home Outlet Direct
What people ask Google about Home Outlet Direct.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Home Outlet Direct a legit company?
According to Gravity by Benchr, Home Outlet Direct is a brand based in Wilmington, United States: its website has existed since October 2019, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 3 people on LinkedIn, it has 16,734 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Home Outlet Direct reviews: is it worth it?
Customers rate Home Outlet Direct 4.4 out of 5 on Trustpilot over 136 reviews, 41 of them in the last twelve months: 82% give five stars, 9% one star. Gravity by Benchr places that review volume in the top 30% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Home Outlet Direct?
Home Outlet Direct is an online retailer that sells affordable luxury appliances and home goods, specializing in kitchen appliances, HVAC systems, and outdoor fixtures. Gravity by Benchr classifies it under Kitchen & Dining, with Kitchen Appliances making up 37% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Home Outlet Direct cost?
Home Outlet Direct's best seller, Thor Kitchen 30-Inch Natural Gas Range with 4.55 Cu. Ft Oven and 5 Burners in Stainless Steel (LRG3001U), sells US$2,024.00 on homeoutletdirect.com. 92% of the catalogue is in stock. Gravity does not track prices daily: check homeoutletdirect.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Home Outlet Direct discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Home Outlet Direct advertises on Facebook and Instagram and on Google, where its offers often run. Check homeoutletdirect.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Home Outlet Direct?
Home Outlet Direct sells on its own website, homeoutletdirect.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Home Outlet Direct?
Gravity by Benchr records a company based in Wilmington, United States, founded in 2019 according to LinkedIn, on a domain registered in 2019, with 3 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Home Outlet Direct doing well?
Not at the moment. Gravity by Benchr estimates about 150,500 visits to homeoutletdirect.com in September 2026, down 18% in a month and down 22% over three months. Home Outlet Direct ranks #208 of 25,135 Kitchen & Dining brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Home Outlet Direct use?
Gravity by Benchr identifies homeoutletdirect.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since July 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Home Outlet Direct spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Home Outlet Direct on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Kitchen & Dining brands in United States?
Among Kitchen & Dining brands in United States in the Gravity by Benchr index, Home Outlet Direct ranks #208 of 25,135 by estimated traffic. Its closest competitors on the same market are Hausdorf Бутик, Premium Home Source, Corbeil Électroménagers, Cookology and moebelplus.de. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Home Outlet Direct.