Brand page · Hobbies & Creative Arts
hornby.com traffic, ads & competitors 283k visits a month, 143 active Meta ads.
hornby.com — Hornby is a brand that specializes in model trains and railway hobby products. In September 2026 hornby.com drew an estimated 283k visits, up 54% on the month before. It ranks #27 of 6,836 Hobbies & Creative Arts brands and holds a 3.0 Trustpilot rating over 123 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026
About the store
Hornby is a brand that specializes in model trains and railway hobby products.
01 · Traffic
hornby.com website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
hornby.com drew an estimated 283k visits in September 2026, up 54% on the month before and up 103% over three months.
- Worldwide#39,367of 4.5m sites · Top 1%
- In United Kingdom#1,986of 192k sites · Top 5%
- Hobbies & Creative Arts, worldwide#493of 136,278 brands · Top 1%
- Hobbies & Creative Arts, United Kingdom#27of 6,836 brands · Top 1%
283k
estimated visits in September
1 mo ▲ +53.8%4 mo ▲ +102.9%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
hornby.com reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
hornby.com holds 3.0 out of 5 on Trustpilot over 123 reviews, 22 of them in the last twelve months: 30% of customers give five stars and 60% one star. That volume places hornby.com in the top 30% of the 270,321 Trustpilot pages in the Gravity index. On Google, hornby.com scores 4.7 over 21 reviews.
Model Train Store Hobby Store Model Shop
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
hornby.com best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read hornby.com's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places hornby.com in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
hornby.com ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
hornby.com runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since September 2025 (image, text, video).
Steam Goods Express Train SetHornby Model Railways7 Oct 2026image
Steam Goods Express Train SetHornby Model Railways7 Oct 2026video
Steam Goods Express Train SetHornby Model Railways7 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Hornby Hobbies Ltdverified
Text ad21 Oct 2026Hornby Hobbies Ltdverified
Text ad21 Oct 2026Hornby Hobbies Ltdverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
hornby.com influencers
The creators who tag @officialhornby on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @officialhornby on Instagram, led by Model Layout-Weathering-Design (12.8k followers, 7.0% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| MModel Layout-Weathering-Design@neville.grove · 🇬🇧 GB | Decoration garden diy Creator | 12.8k | 7.0% | 11 | Tagged @officialhornby |
06 · Competitors according to Gravity
hornby.com competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for hornby.com among Hobbies & Creative Arts brands. The closest is Lionel, then bachmanntrains.com, Rails of Sheffield, Märklin, Modellbahn Union, Hattons Model Railways.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Lionellionel.com | |||||||
| bachmanntrains.combachmanntrains.com | |||||||
| Rails of Sheffieldrailsofsheffield.com | |||||||
| Märklinmaerklin.de | |||||||
| Modellbahn Unionmodellbahnunion.com | |||||||
| Hattons Model Railwayshattons.co.uk |
07 · Company
Who is behind hornby.com?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
hornby.com is an e-commerce brand, on a domain registered in April 1998.
- Domain registered
- 8 Apr 1998
- Own store
- hornby.com
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about hornby.com
What people ask Google about hornby.com.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is hornby.com a legit company?
According to Gravity by Benchr, hornby.com is a brand: its website has existed since April 1998, its Trustpilot profile is claimed by the brand, it has 57,787 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What do customers say about hornby.com?
Customers rate hornby.com 3.0 out of 5 on Trustpilot over 123 reviews, 22 of them in the last twelve months: 30% give five stars, 60% one star. Gravity by Benchr places that review volume in the top 30% of the 270,321 Trustpilot pages in its index. On Google, hornby.com scores 4.7 over 21 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is hornby.com known for?
Hornby is a brand that specializes in model trains and railway hobby products. Gravity by Benchr classifies it under Hobbies & Creative Arts. Source: Gravity by Benchr product classification.
hornby.com promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: hornby.com advertises on Facebook and Instagram and on Google, where its offers often run. Check hornby.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns hornby.com?
Gravity by Benchr records a company, whose domain was registered in 1998. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is hornby.com growing?
Yes. Gravity by Benchr estimates about 282,700 visits to hornby.com in September 2026, up 54% in a month and up 103% over three months. hornby.com ranks #27 of 6,836 Hobbies & Creative Arts brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does hornby.com spend on Meta ads?
Gravity by Benchr does not publish a spend figure for hornby.com on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Hobbies & Creative Arts brands?
Among Hobbies & Creative Arts brands in the Gravity by Benchr index, hornby.com ranks #27 of 6,836 by estimated traffic. Its closest competitors on the same market are Lionel, bachmanntrains.com, Rails of Sheffield, Märklin and Modellbahn Union. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with hornby.com.