1. Gravity
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  3. Animals & Pet Supplies
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  5. HORTA

Brand page · Pet Supplies

HORTA Top 5% worldwide Top 5% in Pet Supplies
horta.org·Since 1999

HORTA traffic, ads & competitors 71.2k visits a month, 7 active Meta ads.

HORTA — HORTA is a group of more than 45 specialized stores for garden and pet supplies, offering professional and human-centered approach with tips and expert advice. In September 2026 horta.org drew an estimated 71.2k visits, down 18% on the month before. It ranks #6 of 151 Pet Supplies brands and holds a 2.1 Trustpilot rating over 12 reviews.

horta.org@horta_belgium 2.7kFacebookLinkedIn 2.8kTrustpilot 2.1Meta Ad Library 7

Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026

Estimated traffic
71.2k
−18% vs. August 2026
Instagram followers
2.7k
728 posts · @horta_belgium
Trustpilot
2.1
12 reviews · 1 in 12 months
Meta ads
7
active · on Google since 2022
Products
—
Data not available
Rank in Belgium
#6
of 151 in Pet Supplies
LinkedIn
2.8k
followers · 261 employees
Earned media value
€38.1
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

HORTA is a group of more than 45 specialized stores for garden and pet supplies, offering professional and human-centered approach with tips and expert advice.

01 · Traffic

HORTA website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

HORTA drew an estimated 71.2k visits in September 2026, down 18% on the month before and down 3% over three months.

  • Worldwide#125,522of 4.5m sites · Top 5%
  • In Belgium#624of 36.5k sites · Top 5%
  • Pet Supplies, worldwide#938of 52,845 brands · Top 5%
  • Pet Supplies, Belgium#6of 151 brands · Top 5%
Monthly visitssource Sept 2026

71.2k

estimated visits in September

1 mo ▼ −18.1%4 mo ▼ −3.3%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

HORTA reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

HORTA holds 2.1 out of 5 on Trustpilot over 12 reviews, 1 of them in the last twelve months: 17% of customers give five stars and 75% one star.

Trustpilotclaimed page · read 21 Oct 2026
2.1TrustScore · 12 reviews · 1 in 12 months
5 ★17%
4 ★8%
3 ★0%
2 ★0%
1 ★75%

Pet Supply Store Pet Store Animal Feed Store Garden Center

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

HORTA best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read HORTA's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Pet Supplies
Pet Supplies53%
Lawn & Garden22%
Home & Garden4%

The dominant category places HORTA in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

HORTA influencers

The creators who tag @horta_belgium on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @horta_belgium · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

HORTA competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for HORTA among Pet Supplies brands. The closest is boni-shop.ch, then Shop Agroland, Bradley Caldwell, Jawoll, insagro.com.sv, Uw tuin en Dier.

CompetitorsPet Supplies · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
boni-shop.chboni-shop.ch
Shop Agrolandagroland.ro
Bradley Caldwellbradleycaldwell.com
Jawolljawoll.de
insagro.com.svinsagro.com.sv
Uw tuin en Dieruwtuinendier.com
Competitors Gravity finds for HORTA. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare HORTA with boni-shop.ch

07 · Company

Who is behind HORTA?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

HORTA is an e-commerce brand, founded in 1993 according to LinkedIn, on a domain registered in October 1999. It employs about 261 people.

Legal entityGravity index, Sept 2026
Founded
1993, per LinkedIn
Domain registered
4 Oct 1999
Employees
261 on LinkedIn
DistributionGravity index, Sept 2026
Own store
horta.org
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about HORTA

What people ask Google about HORTA.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is HORTA a legit company?

According to Gravity by Benchr, HORTA is a brand: its website has existed since October 1999, its Trustpilot profile is claimed by the brand, it employs 261 people on LinkedIn, it has 2,686 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

What do customers say about HORTA?

Customers rate HORTA 2.1 out of 5 on Trustpilot over 12 reviews, 1 of them in the last twelve months: 17% give five stars, 75% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is HORTA known for?

HORTA is a group of more than 45 specialized stores for garden and pet supplies, offering professional and human-centered approach with tips and expert advice. Gravity by Benchr classifies it under Pet Supplies. Source: Gravity by Benchr product classification.

Does HORTA have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: HORTA advertises on Facebook and Instagram and on Google, where its offers often run. Check horta.org for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who owns HORTA?

Gravity by Benchr records a company, founded in 1993 according to LinkedIn, on a domain registered in 1999, with 261 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is HORTA doing well?

Not at the moment. Gravity by Benchr estimates about 71,200 visits to horta.org in September 2026, down 18% in a month and down 3% over three months. HORTA ranks #6 of 151 Pet Supplies brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

What is HORTA's ad budget?

Gravity by Benchr does not publish a spend figure for HORTA on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Pet Supplies brands?

Among Pet Supplies brands in the Gravity by Benchr index, HORTA ranks #6 of 151 by estimated traffic. Its closest competitors on the same market are boni-shop.ch, Shop Agroland, Bradley Caldwell, Jawoll and insagro.com.sv. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with HORTA.