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- Houdini Sportswear
Brand page · Clothing
Houdini Sportswear: 78.9k visits a month, 81 active Meta ads.
Houdini Sportswear — Houdini Sportswear is a Swedish outdoor clothing brand that creates progressive performance design and focuses on sustainability through recycling, renting, repairing and reusing. In September 2026 houdinisportswear.com drew an estimated 78.9k visits, up 29% on the month before. It ranks #61 of 1,542 Clothing brands and holds a 3.5 Trustpilot rating over 29 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026
About the store
Houdini Sportswear is a Swedish outdoor clothing brand that creates progressive performance design and focuses on sustainability through recycling, renting, repairing and reusing.
01 · Traffic
How much traffic Houdini Sportswear gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Houdini Sportswear drew an estimated 78.9k visits in September 2026, up 29% on the month before and down 4% over three months.
- Worldwide#114,948of 4.5m sites · Top 5%
- In Sweden#861of 27.3k sites · Top 5%
- Clothing, worldwide#11,055of 459,295 brands · Top 5%
- Clothing, Sweden#61of 1,542 brands · Top 5%
78.9k
estimated visits in September
1 mo ▲ +28.7%4 mo ▼ −3.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Houdini Sportswear.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Houdini Sportswear holds 3.5 out of 5 on Trustpilot over 29 reviews, 10 of them in the last twelve months: 59% of customers give five stars and 31% one star. That volume places Houdini Sportswear in the top 50% of the 270,321 Trustpilot pages in the Gravity index.
Activewear Store Outdoor Clothing and Equipment Shop Used Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Houdini Sportswear sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Houdini Sportswear's catalogue yet.
Data not available
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Share of the catalogue by product family.
The dominant category places Houdini Sportswear in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Houdini Sportswear is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Houdini Sportswear runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since October 2021 (image, text, video).
Designade för säsongenHoudini Sportswear7 Oct 2026image
Discover our warm jacketsHoudini Sportswear7 Oct 2026image
Built for the seasonHoudini Sportswear7 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad19 Oct 2026Houdini Sportswear ABverified
Text ad19 Oct 2026Houdini Sportswear ABverified
Text ad19 Oct 2026Houdini Sportswear ABverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Houdini Sportswear.
The creators who tag @houdinisportswear on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @houdinisportswear on Instagram, led by TECHUNTER® Magazine. (58.2k followers, 0.7% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| TTECHUNTER® Magazine.@techuntermagazine · 🇷🇴 RO | Fashion style luxury Creator | 58.2k | 0.7% | 7 | Tagged @houdinisportswear |
06 · Competitors according to Gravity
Who Houdini Sportswear competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Houdini Sportswear among Clothing brands. The closest is MICKI FASHION, then Oakln, Zak, backandbond.com, Tienda Online Oficial Perramus, Personalised Clothing.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| MICKI FASHIONmickifashion.in | |||||||
| Oaklnoakln.com | |||||||
| Zakzak.com.br | |||||||
| backandbond.combackandbond.com | |||||||
| Tienda Online Oficial Perramusperramus.com.ar | |||||||
| Personalised Clothingpersonalised.clothing |
07 · Company
The company behind Houdini Sportswear.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Houdini Sportswear is an e-commerce brand, founded in 1993 according to LinkedIn, on a domain registered in September 2000. It employs about 81 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- Data not available
- Founded
- 1993, per LinkedIn
- Domain registered
- 13 Sept 2000
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 81 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- houdinisportswear.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Houdini Sportswear
What people ask Google about Houdini Sportswear.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Houdini Sportswear legit?
According to Gravity by Benchr, Houdini Sportswear is a brand: its website has existed since September 2000, its Trustpilot profile is claimed by the brand, it employs 81 people on LinkedIn, it has 83,972 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Houdini Sportswear reviews: is it worth it?
Customers rate Houdini Sportswear 3.5 out of 5 on Trustpilot over 29 reviews, 10 of them in the last twelve months: 59% give five stars, 31% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Houdini Sportswear sell?
Houdini Sportswear is a Swedish outdoor clothing brand that creates progressive performance design and focuses on sustainability through recycling, renting, repairing and reusing. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.
Houdini Sportswear promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Houdini Sportswear advertises on Facebook and Instagram and on Google, where its offers often run. Check houdinisportswear.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind Houdini Sportswear?
Gravity by Benchr records a company, founded in 1993 according to LinkedIn, on a domain registered in 2000, with 81 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Houdini Sportswear growing?
Not at the moment. Gravity by Benchr estimates about 78,900 visits to houdinisportswear.com in September 2026, up 29% in a month and down 4% over three months. Houdini Sportswear ranks #61 of 1,542 Clothing brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Houdini Sportswear's ad budget?
Gravity by Benchr does not publish a spend figure for Houdini Sportswear on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands?
Among Clothing brands in the Gravity by Benchr index, Houdini Sportswear ranks #61 of 1,542 by estimated traffic. Its closest competitors on the same market are MICKI FASHION, Oakln, Zak, backandbond.com and Tienda Online Oficial Perramus. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Houdini Sportswear.