Brand page · Lighting · United States
HOULTE: 49.4k visits a month, 16 active Meta ads, Gravity score 617.
HOULTE — HOULTE is a furniture and decor brand that sells boutique furniture, high-quality storage, accent furniture, and beautiful lighting products. In September 2026 houlte.com drew an estimated 49.4k visits, up 47% on the month before. It ranks #117 of 2,695 Lighting brands in United States and holds a 4.2 Trustpilot rating over 116 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 149 peers: Lighting brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
HOULTE is a furniture and decor brand that sells boutique furniture, high-quality storage, accent furniture, and beautiful lighting products.
01 · Traffic
How much traffic HOULTE gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
HOULTE drew an estimated 49.4k visits in September 2026, up 47% on the month before and up 23% over three months.
- Worldwide#171,767of 4.5m sites · Top 5%
- In United States#54,996of 1.2m sites · Top 5%
- Lighting, worldwide#830of 25,385 brands · Top 5%
- Lighting, United States#117of 2,695 brands · Top 5%
49.4k
estimated visits in September
1 mo ▲ +47.4%4 mo ▲ +22.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about HOULTE.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
HOULTE holds 4.2 out of 5 on Trustpilot over 116 reviews, 114 of them in the last twelve months: 74% of customers give five stars and 16% one star. That volume places HOULTE in the top 30% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40%.
Home Goods Store Lighting Store Furniture Store Decoration and Interior Design Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What HOULTE sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
HOULTE sells on Shopify, 100% of its catalogue in stock. The best seller is Ewan Sintered Stone Nightstand 26"W, at US$449.00–US$898.00, followed by Holt 95″ Solid Oak Console(Set of 3) and Alvar Arched 91″ Oak Modular Media Console(Set of 3).
#1Ewan Sintered Stone Nightstand 26"WHOULTEUS$449.00–US$898.00In stock
#2Holt 95″ Solid Oak Console(Set of 3)HOULTEUS$1,346.00In stock
#3Alvar Arched 91″ Oak Modular Media Console(Set of 3)HOULTEUS$1,443.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places HOULTE in its comparison group.
- Average rating
- 4.92 / 5
- Rated products
- 35% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$1,568.00
- Currency
- USD
04 · Ads
What HOULTE is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
HOULTE runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since September 2025 (image, text, video).
Holt: A Beautiful Place for EverythingHoulte7 Oct 2026video
Dave Alabaster High Ceiling Staircase Chandelier 24"DHoulte7 Oct 2026image
Where Glass Meets LeatherHoulte7 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad21 Oct 2026TKTXverified
Text ad21 Oct 2026TKTXverified
Text ad21 Oct 2026TKTXverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about HOULTE.
The creators who tag @houlte_official on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @houlte_official on Instagram, led by OZGE TATLIOGLU ✨ (236k followers, 0.8% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| OOZGE TATLIOGLU ✨@ozgetatli_ · 🇺🇸 US | Fashion style luxury Creator | 236k | 0.8% | 1 | Tagged @houlte_official |
06 · Competitors according to Gravity
Who HOULTE competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for HOULTE among Lighting brands in United States. The closest is Mirodemi, then Seus Lighting, HexGlow Lighting, Rynixlighting, Houslamp, Hangout Lighting.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Mirodemimirodemi.com | |||||||
| Seus Lightingseuslighting.com | |||||||
| HexGlow Lightinghexglow.com | |||||||
| Rynixlightingrynixlighting.com | |||||||
| Houslamphouslamp.com | |||||||
| Hangout Lightinghangoutlighting.com |
07 · Company
The company behind HOULTE.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
HOULTE is a company based in Denver, United States, on a domain registered in June 2025.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Denver
- Founded
- Data not available
- Domain registered
- 25 Jun 2025
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- Data not available
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- houlte.com · Shopify · USD
- Catalogue
- 338 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about HOULTE
What people ask Google about HOULTE.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is HOULTE legit?
According to Gravity by Benchr, HOULTE is a brand based in Denver, United States: its website has existed since June 2025, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 6,421 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
HOULTE reviews
Customers rate HOULTE 4.2 out of 5 on Trustpilot over 116 reviews, 114 of them in the last twelve months: 74% give five stars, 16% one star. Gravity by Benchr places that review volume in the top 30% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is HOULTE known for?
HOULTE is a furniture and decor brand that sells boutique furniture, high-quality storage, accent furniture, and beautiful lighting products. Gravity by Benchr classifies it under Lighting, with Lighting Fixtures making up 74% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does HOULTE cost?
HOULTE's best seller, Ewan Sintered Stone Nightstand 26"W, sells from US$449.00 to US$898.00 on houlte.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check houlte.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does HOULTE have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: HOULTE advertises on Facebook and Instagram and on Google, where its offers often run. Check houlte.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy HOULTE?
HOULTE sells on its own website, houlte.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns HOULTE?
Gravity by Benchr records a company based in Denver, United States, whose domain was registered in 2025. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is HOULTE growing?
Yes. Gravity by Benchr estimates about 49,400 visits to houlte.com in September 2026, up 47% in a month and up 23% over three months. HOULTE ranks #117 of 2,695 Lighting brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does HOULTE use?
Gravity by Benchr identifies houlte.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since September 2025. Source: Gravity by Benchr platform and advertising records, November 2026.
What is HOULTE's ad budget?
Gravity by Benchr does not publish a spend figure for HOULTE on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Lighting brands in United States?
Among Lighting brands in United States in the Gravity by Benchr index, HOULTE ranks #117 of 2,695 by estimated traffic. Its closest competitors on the same market are Mirodemi, Seus Lighting, HexGlow Lighting, Rynixlighting and Houslamp. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with HOULTE.