Brand page · Linens & Bedding · United States
Hug Sleep: 164K visits a month, 905 active Meta ads, Gravity score 660.
Hug Sleep — Hug Sleep Inc. sells adult swaddle blankets called Sleep Pods that use deep touch pressure therapy to help users fall asleep faster and stay asleep longer. In September 2026 hugsleep.com drew an estimated 164K visits, up 27% on the month before. It ranks #68 of 5,362 Linens & Bedding brands in United States and holds a 1.5 Trustpilot rating over 34 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 108 peers: Linens & Bedding brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Hug Sleep Inc. sells adult swaddle blankets called Sleep Pods that use deep touch pressure therapy to help users fall asleep faster and stay asleep longer.
01 · Traffic
How much traffic Hug Sleep gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Hug Sleep drew an estimated 164K visits in September 2026, up 27% on the month before and up 18% over three months.
- Worldwide#61,853of 4.5M sites · Top 5%
- In United States#20,342of 1.2M sites · Top 5%
- Linens & Bedding, worldwide#270of 24,680 brands · Top 5%
- Linens & Bedding, United States#68of 5,362 brands · Top 5%
164K
estimated visits in September
1 mo ▲ +27.1%4 mo ▲ +18.2%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Hug Sleep.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Hug Sleep holds 1.5 out of 5 on Trustpilot over 34 reviews, 11 of them in the last twelve months: 6% of customers give five stars and 88% one star. That volume places Hug Sleep in the top 50 % of the 270,321 Trustpilot pages in the Gravity index.
Furniture Store Bedroom Furniture Store Bed Shop Baby Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Hug Sleep sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Hug Sleep sells on Shopify, 93% of its catalogue in stock. The best seller is Sleep Pod, at US$89.99, followed by Kids - Hooded Sleep Pod and Hooded Sleep Pod.
#1Sleep PodHug SleepUS$89.99In stock
#2Kids - Hooded Sleep PodHug SleepUS$79.99In stock
#3Hooded Sleep PodHug SleepUS$99.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Hug Sleep in its comparison group.
- Average rating
- 4.46 / 5
- Rated products
- 89% of the catalogue
- In stock
- 93%
- Upper price quartile
- US$99.99
- Currency
- USD
04 · Ads
What Hug Sleep is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Hug Sleep runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since October 2024 (image, text, video).
Say Goodbye to Restless NightsHug Sleep Pod7 Oct 2026video
Say Goodbye to Restless NightsHug Sleep Pod7 Oct 2026image
Prime Time Sale Buy One Get One 50% OFFHug Sleep Pod6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Hatch Sleepverified
Text ad20 Oct 2026Hatch Sleepverified
Text ad20 Oct 2026Hatch Sleepverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Hug Sleep.
The creators who tag @hug_sleep on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who Hug Sleep competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Hug Sleep among Linens & Bedding brands in United States. The closest is ergoPouch, then Love to Dream, Dreamland Baby, MORI, Woolino, Halo x aden + anais.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| ergoPouchergopouch.com.au | |||||||
| Love to Dreamlovetodream.com.au | |||||||
| Dreamland Babydreamlandbabyco.com | |||||||
| MORIbabymori.com | |||||||
| Woolinowoolino.com | |||||||
| Halo x aden + anaishalosleep.com |
07 · Company
The company behind Hug Sleep.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Hug Sleep is a company based in Brookfield, United States, founded in 2018 according to LinkedIn, on a domain registered in October 2018. It employs about 2 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Brookfield
- Founded
- 2018, per LinkedIn
- Domain registered
- 9 Oct 2018
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 2 on LinkedIn · 2-10
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- hugsleep.com · Shopify · USD
- Catalogue
- 18 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Hug Sleep
What people ask Google about Hug Sleep.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Hug Sleep legit or a scam?
According to Gravity by Benchr, Hug Sleep is a brand based in Brookfield, United States: its website has existed since October 2018, it sells on a Shopify store, it employs 2 people on LinkedIn, it has 74,084 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Hug Sleep reviews: is it worth it?
Customers rate Hug Sleep 1.5 out of 5 on Trustpilot over 34 reviews, 11 of them in the last twelve months: 6% give five stars, 88% one star. Gravity by Benchr places that review volume in the top 50 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Hug Sleep known for?
Hug Sleep Inc. sells adult swaddle blankets called Sleep Pods that use deep touch pressure therapy to help users fall asleep faster and stay asleep longer. Gravity by Benchr classifies it under Linens & Bedding, with Bedding making up 25% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Hug Sleep prices: how much is it?
Hug Sleep's best seller, Sleep Pod, sells US$89.99 on hugsleep.com. 93% of the catalogue is in stock. Gravity does not track prices daily: check hugsleep.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Hug Sleep discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Hug Sleep advertises on Facebook and Instagram and on Google, where its offers often run. Check hugsleep.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Hug Sleep?
Hug Sleep sells on its own website, hugsleep.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Hug Sleep?
Gravity by Benchr records a company based in Brookfield, United States, founded in 2018 according to LinkedIn, on a domain registered in 2018, with 2 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Hug Sleep doing well?
Yes. Gravity by Benchr estimates about 163,800 visits to hugsleep.com in September 2026, up 27% in a month and up 18% over three months. Hug Sleep ranks #68 of 5,362 Linens & Bedding brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Hug Sleep use?
Gravity by Benchr identifies hugsleep.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since October 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Hug Sleep's ad budget?
Gravity by Benchr does not publish a spend figure for Hug Sleep on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Linens & Bedding brands in United States?
Among Linens & Bedding brands in United States in the Gravity by Benchr index, Hug Sleep ranks #68 of 5,362 by estimated traffic. Its closest competitors on the same market are ergoPouch, Love to Dream, Dreamland Baby, MORI, Woolino. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Hug Sleep.