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  5. Humac

Brand page · Computers · Denmark

Humac Top 5% worldwide Top 5% in Denmark Top 10% in Computers Top 20% in Computers in Denmark
humac.dk·🇩🇰 Denmark·Since 2005

Humac: 65.8k visits a month, 7 active Meta ads, Gravity score 644.

Humac — Humac by C&C is Denmark's largest Apple Premium Partner that sells and services Apple products including Mac, iPhone, iPad and Apple Watch for both private and business customers. In September 2026 humac.dk drew an estimated 65.8k visits, down 11% on the month before. It ranks #4 of 24 Computers brands in Denmark and holds a 3.5 Trustpilot rating over 9,973 reviews.

humac.dk@humacdanmark 5.1kFacebookLinkedIn 4.2kTrustpilot 3.5Meta Ad Library 7

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026

Estimated traffic
65.8k
−11% vs. August 2026
Instagram followers
5.1k
1,172 posts · @humacdanmark
Trustpilot
3.5
9,973 reviews · 281 in 12 months
Meta ads
7
active · on Google since 2021
Products
—
Data not available
Rank in Denmark
#4
of 24 in Computers
LinkedIn
4.2k
followers · 122 employees
Earned media value
—
Data not available

Gravity score

644/ 1000 · 8 of 10 indicators rated
Brand Power600
Momentum567
Performance767

Percentiles within 5 peers: Computers brands in Denmark with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Humac by C&C is Denmark's largest Apple Premium Partner that sells and services Apple products including Mac, iPhone, iPad and Apple Watch for both private and business customers.

01 · Traffic

How much traffic Humac gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Humac drew an estimated 65.8k visits in September 2026, down 11% on the month before and up 4% over three months.

  • Worldwide#134,511of 4.5m sites · Top 5%
  • In Denmark#702of 21.4k sites · Top 5%
  • Computers, worldwide#584of 8,153 brands · Top 10%
  • Computers, Denmark#4of 24 brands · Top 20%
Monthly visitssource Sept 2026

65.8k

estimated visits in September

1 mo ▼ −11.3%4 mo ▲ +4.4%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Humac.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Humac holds 3.5 out of 5 on Trustpilot over 9,973 reviews, 281 of them in the last twelve months: 62% of customers give five stars and 20% one star. That volume places Humac in the top 5% of the 270,321 Trustpilot pages in the Gravity index. On Google, Humac scores 2.7 over 10 reviews.

Trustpilotclaimed page · read 21 Oct 2026
3.5TrustScore · 9,973 reviews · 281 in 12 months
Top 5% review volume
5 ★62%
4 ★9%
3 ★4%
2 ★5%
1 ★20%

Computer Repair Service Computer and Accessories Store Phone Repair Service Cell Phone Store Electronics Store Computer Store

Google reviewsread 20 Oct 2026
2.710 reviews on the Google business profile
5 ★50%
4 ★0%
3 ★0%
2 ★10%
1 ★40%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Humac sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Humac's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Computers
Computers56%
Electronics Accessories16%
Communications16%

The dominant category places Humac in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Humac.

The creators who tag @humacdanmark on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @humacdanmark · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Humac competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Humac among Computers brands in Denmark. The closest is iPlus, then flagmanstore.kz, selectonline.com, Apple Moskow, applemarketrf.ru, Climax Computer.

CompetitorsComputers · Denmark · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
iPlusiplus.com.ge
flagmanstore.kzflagmanstore.kz
selectonline.comselectonline.com
Apple Moskowapple-moskow.ru
applemarketrf.ruapplemarketrf.ru
Climax Computerclimaxcomputer.com
Competitors Gravity finds for Humac. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Humac with iPlus

07 · Company

The company behind Humac.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Humac is a company based in Denmark, founded in 1989 according to LinkedIn, on a domain registered in August 2005. It employs about 122 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇩🇰 Denmark
Founded
1989, per LinkedIn
Domain registered
19 Aug 2005
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
122 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
humac.dk
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Humac

What people ask Google about Humac.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Humac legit?

According to Gravity by Benchr, Humac is a brand based in Denmark: its website has existed since August 2005, its Trustpilot profile is claimed by the brand, it employs 122 people on LinkedIn, it has 5,104 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Humac reviews: is it worth it?

Customers rate Humac 3.5 out of 5 on Trustpilot over 9,973 reviews, 281 of them in the last twelve months: 62% give five stars, 20% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. On Google, Humac scores 2.7 over 10 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Humac sell?

Humac by C&C is Denmark's largest Apple Premium Partner that sells and services Apple products including Mac, iPhone, iPad and Apple Watch for both private and business customers. Gravity by Benchr classifies it under Computers. Source: Gravity by Benchr product classification.

Does Humac have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Humac advertises on Facebook and Instagram and on Google, where its offers often run. Check humac.dk for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who owns Humac?

Gravity by Benchr records a company based in Denmark, founded in 1989 according to LinkedIn, on a domain registered in 2005, with 122 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Humac doing well?

Yes. Gravity by Benchr estimates about 65,800 visits to humac.dk in September 2026, down 11% in a month and up 4% over three months. Humac ranks #4 of 24 Computers brands in Denmark in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

How much does Humac spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Humac on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Computers brands in Denmark?

Among Computers brands in Denmark in the Gravity by Benchr index, Humac ranks #4 of 24 by estimated traffic. Its closest competitors on the same market are iPlus, flagmanstore.kz, selectonline.com, Apple Moskow and applemarketrf.ru. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Humac.