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Brand page · Clothing · United States

Human by Nature Top 5% worldwide Top 5% in the United States Top 5% in Clothing Top 5% in Clothing in the United States
humanbynature.co·🇺🇸 Cambridge, United States· Shopify·Since 2017

Human by Nature traffic, ads & competitors 75.3k visits a month, 152 active Meta ads, Gravity score 590.

Human by Nature — Human by Nature is a clothing brand that sells various apparel items including hoodies, jackets, jerseys, rugby shorts, shirts, sweatshirts, and t-shirts. In September 2026 humanbynature.co drew an estimated 75.3k visits, down 34% on the month before. It ranks #1,962 of 97,158 Clothing brands in the United States and holds a 2.4 Trustpilot rating over 48 reviews.

humanbynature.co@humanbynaturehbn 101kLinkedIn 41Trustpilot 2.4Meta Ad Library 152

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
75.3k
−34% vs. August 2026
Instagram followers
101k
860 posts · @humanbynaturehbn
Trustpilot
2.4
48 reviews · 22 in 12 months
Meta ads
152
active · on Google since 2024
Products
74%
in stock · 16 collections
Rank in the United States
#1,962
of 97,158 in Clothing
LinkedIn
41
followers · 8 employees
Earned media value
€19.0k
per month, Instagram

Gravity score

590/ 1000 · 10 of 10 indicators rated
Brand Power508
Momentum668
Performance596

Percentiles within 2787 peers: Clothing brands in the United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Human by Nature is a clothing brand that sells various apparel items including hoodies, jackets, jerseys, rugby shorts, shirts, sweatshirts, and t-shirts.

01 · Traffic

Human by Nature website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Human by Nature drew an estimated 75.3k visits in September 2026, down 34% on the month before and down 26% over three months.

  • Worldwide#119,658of 4.5m sites · Top 5%
  • In United States#38,959of 1.2m sites · Top 5%
  • Clothing, worldwide#11,553of 459,295 brands · Top 5%
  • Clothing, United States#1,962of 97,158 brands · Top 5%
Monthly visitssource Sept 2026

75.3k

estimated visits in September

1 mo ▼ −34.2%4 mo ▼ −26.3%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

Human by Nature reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Human by Nature holds 2.4 out of 5 on Trustpilot over 48 reviews, 22 of them in the last twelve months: 27% of customers give five stars and 58% one star. That volume places Human by Nature in the top 40% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 20 Oct 2026
2.4TrustScore · 48 reviews · 22 in 12 months
Top 40% review volume
5 ★27%
4 ★6%
3 ★0%
2 ★8%
1 ★58%

T-Shirt Store Clothing Store Men's Clothing Store Streetwear Store Women's Clothing Store Printed Clothing Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Human by Nature best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Human by Nature sells on Shopify, 74% of its catalogue in stock. The best seller is Indigo National Team Nylon Shorts, at US$72.00, followed by Tokyo Athletic F.C. Euro Tour Shorts and Forest Green Nylon Tennis shorts.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Clothing Tops27%
Shorts24%
Activewear17%
Collectibles7%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing83%
Hobbies & Creative Arts8%
Apparel & Accessories5%
Clothing Accessories4%
Athletics2%

The dominant category places Human by Nature in its comparison group.

Prices and ratingsstore data
Average rating
4.53 / 5
Rated products
79% of the catalogue
In stock
74%
Upper price quartile
US$85.00
Currency
USD

05 · Influencers

Human by Nature influencers

The creators who tag @humanbynaturehbn on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @humanbynaturehbn on Instagram, led by Michele Vanzaghi (56.7k followers, 2.0% engagement).

Influencersaccounts tagging @humanbynaturehbn · Instagram
AccountProfileFollowersEngagementTagsRelationship
MMichele Vanzaghi@grabbed_by_the_balls · 🇿🇦 ZAHealth medicine Creator56.7k2.0%2Tagged @humanbynaturehbn
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Human by Nature competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Human by Nature among Clothing brands in the United States. The closest is Legends, then Kill Crew, AZVA, Awake NY, Free Fly Apparel, Icarus Football.

CompetitorsClothing · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Legendslegends.com
Kill Crewkillcrew.co
AZVAshopazva.com
Awake NYawakenyclothing.com
Free Fly Apparelfreeflyapparel.com
Icarus Footballicarusfc.com
Competitors Gravity finds for Human by Nature. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Human by Nature with Legends

07 · Company

Who is behind Human by Nature?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Human by Nature is a company based in Cambridge, United States, founded in 2017 according to LinkedIn, on a domain registered in March 2017. It employs about 8 people.

Legal entityGravity index, Nov 2026
Entity country
🇺🇸 United States · Cambridge
Founded
2017, per LinkedIn
Domain registered
6 Mar 2017
Employees
8 on LinkedIn
DistributionGravity index, Nov 2026
Own store
humanbynature.co · Shopify · USD
Catalogue
16 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Human by Nature

What people ask Google about Human by Nature.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Human by Nature legit or a scam?

According to Gravity by Benchr, Human by Nature is a brand based in Cambridge, United States: its website has existed since March 2017, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 8 people on LinkedIn, it has 100,887 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Human by Nature reviews

Customers rate Human by Nature 2.4 out of 5 on Trustpilot over 48 reviews, 22 of them in the last twelve months: 27% give five stars, 58% one star. Gravity by Benchr places that review volume in the top 40% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Human by Nature?

Human by Nature is a clothing brand that sells various apparel items including hoodies, jackets, jerseys, rugby shorts, shirts, sweatshirts, and t-shirts. Gravity by Benchr classifies it under Clothing, with Clothing Tops making up 27% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Human by Nature cost?

Human by Nature's best seller, Indigo National Team Nylon Shorts, sells US$72.00 on humanbynature.co. 74% of the catalogue is in stock. Gravity does not track prices daily: check humanbynature.co before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Human by Nature have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Human by Nature advertises on Facebook and Instagram and on Google, where its offers often run. Check humanbynature.co for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Human by Nature?

Human by Nature sells on its own website, humanbynature.co, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Human by Nature?

Gravity by Benchr records a company based in Cambridge, United States, founded in 2017 according to LinkedIn, on a domain registered in 2017, with 8 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Human by Nature growing?

Not at the moment. Gravity by Benchr estimates about 75,300 visits to humanbynature.co in September 2026, down 34% in a month and down 26% over three months. Human by Nature ranks #1,962 of 97,158 Clothing brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Human by Nature use?

Gravity by Benchr identifies humanbynature.co as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since August 2024. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Human by Nature's ad budget?

Gravity by Benchr does not publish a spend figure for Human by Nature on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in the United States?

Among Clothing brands in the United States in the Gravity by Benchr index, Human by Nature ranks #1,962 of 97,158 by estimated traffic. Its closest competitors on the same market are Legends, Kill Crew, AZVA, Awake NY and Free Fly Apparel. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Human by Nature.