Brand page · Shoes · India
Hypefly: 1.1m visits a month, 161 active Meta ads, Gravity score 614.
Hypefly — Hype Fly India is an Indian retailer specializing in authentic sneakers and streetwear products from various brands. In September 2026 hypefly.co.in drew an estimated 1.1m visits, up 60% on the month before. It ranks #11 of 472 Shoes brands in India and holds a 1.7 Trustpilot rating over 25 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 14 peers: Shoes brands in India with 1m–10M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Hype Fly India is an Indian retailer specializing in authentic sneakers and streetwear products from various brands.
01 · Traffic
How much traffic Hypefly gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Hypefly drew an estimated 1.1m visits in September 2026, up 60% on the month before and up 73% over three months.
- Worldwide#13,448of 4.5m sites · Top 1%
- In India#722of 164k sites · Top 1%
- Shoes, worldwide#214of 46,962 brands · Top 1%
- Shoes, India#11of 472 brands · Top 5%
1.1m
estimated visits in September
1 mo ▲ +60.3%4 mo ▲ +73.2%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Hypefly.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Hypefly holds 1.7 out of 5 on Trustpilot over 25 reviews, 20 of them in the last twelve months: 4% of customers give five stars and 96% one star. That volume places Hypefly in the top 50% of the 270,321 Trustpilot pages in the Gravity index.
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Hypefly sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Hypefly's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Hypefly in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Hypefly is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Hypefly runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since May 2024 (image, text, video).
Dhamaka Deals 🔥HypeFly India7 Oct 2026video
Find Your Next New Balance 👟🔥HypeFly India7 Oct 2026image
Google Fitbit Air Classic "Obsidian" - 1 Year WarrantyHypeFly India6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad19 Oct 2026Hypefly India Products Pvt Ltdverified
Text ad19 Oct 2026Hypefly India Products Pvt Ltdverified
Text ad19 Oct 2026Hypefly India Products Pvt Ltdverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Hypefly.
The creators who tag @hypefly.in on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @hypefly.in on Instagram, led by S A N J A N A G A N E S A N (2m followers, 18.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| SS A N J A N A G A N E S A N@sanjanaganesan · 🇮🇳 IN | Fashion style luxury Creator | 2m | 18.2% | 1 | Tagged @hypefly.in |
06 · Competitors according to Gravity
Who Hypefly competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Hypefly among Shoes brands in India. The closest is HYPE ELIXIR, then Kicks Machine, Crepdog Crew, Superkicks, Campus Shoes, HYPENEEDZ.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| HYPE ELIXIRhypeelixir.com | |||||||
| Kicks Machinekicksmachine.com | |||||||
| Crepdog Crewcrepdogcrew.com | |||||||
| Superkickssuperkicks.in | |||||||
| Campus Shoescampusshoes.com | |||||||
| HYPENEEDZhypeneedz.com |
07 · Company
The company behind Hypefly.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Hypefly is a company based in India, founded in 2018 according to LinkedIn, on a domain registered in May 2021. It employs about 7 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇮🇳 India
- Founded
- 2018, per LinkedIn
- Domain registered
- 25 May 2021
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 7 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- hypefly.co.in
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Hypefly
What people ask Google about Hypefly.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Hypefly a legit company?
According to Gravity by Benchr, Hypefly is a brand based in India: its website has existed since May 2021, its Trustpilot profile is claimed by the brand, it employs 7 people on LinkedIn, it has 78,390 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Hypefly reviews
Customers rate Hypefly 1.7 out of 5 on Trustpilot over 25 reviews, 20 of them in the last twelve months: 4% give five stars, 96% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Hypefly known for?
Hype Fly India is an Indian retailer specializing in authentic sneakers and streetwear products from various brands. Gravity by Benchr classifies it under Shoes. Source: Gravity by Benchr product classification.
Hypefly promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Hypefly advertises on Facebook and Instagram and on Google, where its offers often run. Check hypefly.co.in for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Hypefly?
Gravity by Benchr records a company based in India, founded in 2018 according to LinkedIn, on a domain registered in 2021, with 7 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Hypefly doing well?
Yes. Gravity by Benchr estimates about 1,100,800 visits to hypefly.co.in in September 2026, up 60% in a month and up 73% over three months. Hypefly ranks #11 of 472 Shoes brands in India in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Hypefly's ad budget?
Gravity by Benchr does not publish a spend figure for Hypefly on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Shoes brands in India?
Among Shoes brands in India in the Gravity by Benchr index, Hypefly ranks #11 of 472 by estimated traffic. Its closest competitors on the same market are HYPE ELIXIR, Kicks Machine, Crepdog Crew, Superkicks and Campus Shoes. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Hypefly.