Brand page · Clothing · Denmark
ICHI: 97.9k visits a month, 147 active Meta ads.
ICHI — ICHI is a fashion brand that defines itself as "The Self-Expression Tool," offering a sophisticated international look with a funky vibe and raw femininity, focusing on vibrant prints and unique details that are "easy to wear" and "easy to love.". In September 2026 ichi.biz drew an estimated 97.9k visits, up 16% on the month before. It ranks #79 of 1,522 Clothing brands in Denmark and holds a 2.7 Trustpilot rating over 38 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026
About the store
ICHI is a fashion brand that defines itself as "The Self-Expression Tool," offering a sophisticated international look with a funky vibe and raw femininity, focusing on vibrant prints and unique details that are "easy to wear" and "easy to love."
01 · Traffic
How much traffic ICHI gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
ICHI drew an estimated 97.9k visits in September 2026, up 16% on the month before and up 29% over three months.
- Worldwide#95,463of 4.5m sites · Top 5%
- In Denmark#452of 21.4k sites · Top 5%
- Clothing, worldwide#9,075of 459,295 brands · Top 5%
- Clothing, Denmark#79of 1,522 brands · Top 10%
97.9k
estimated visits in September
1 mo ▲ +16.1%4 mo ▲ +29.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about ICHI.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
ICHI holds 2.7 out of 5 on Trustpilot over 38 reviews, 16 of them in the last twelve months: 29% of customers give five stars and 55% one star. That volume places ICHI in the top 40% of the 270,321 Trustpilot pages in the Gravity index.
Women's Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What ICHI sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read ICHI's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places ICHI in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What ICHI is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
ICHI runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since October 2021 (image, text, video).
Vind en valgfri blazer!ICHI4 Oct 2026image
Gewinne einen Blazer deiner Wahl!ICHI3 Oct 2026image
Gagnez le blazer de votre choix!ICHI3 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026DK Companyverified
Text ad21 Oct 2026DK Companyverified
Text ad21 Oct 2026DK Companyverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about ICHI.
The creators who tag @ichi_fashion on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @ichi_fashion on Instagram, led by Athenee Boutique (18.2k followers, 0.0% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| AAthenee Boutique@atheneeboutique · 🇬🇷 GR | Fashion style luxury Creator | 18.2k | 0.0% | 6 | Tagged @ichi_fashion |
06 · Competitors according to Gravity
Who ICHI competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for ICHI among Clothing brands in Denmark. The closest is onlauri.com.br, then PrettyLittleThing, 45번가, cecil.nl, Beyyoglu, BENKA.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| onlauri.com.bronlauri.com.br | |||||||
| PrettyLittleThingprettylittlething.eu | |||||||
| 45번가45th.co.kr | |||||||
| cecil.nlcecil.nl | |||||||
| Beyyoglubeyyoglu.com | |||||||
| BENKAbenka.com.ar |
07 · Company
The company behind ICHI.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
ICHI is a company based in Denmark, founded in 2002 according to LinkedIn, on a domain registered in October 2001. It employs about 50 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇩🇰 Denmark
- Founded
- 2002, per LinkedIn
- Domain registered
- 4 Oct 2001
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 50 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- ichi.biz
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about ICHI
What people ask Google about ICHI.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is ICHI a legit company?
According to Gravity by Benchr, ICHI is a brand based in Denmark: its website has existed since October 2001, its Trustpilot profile is claimed by the brand, it employs 50 people on LinkedIn, it has 92,520 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
ICHI reviews: is it worth it?
Customers rate ICHI 2.7 out of 5 on Trustpilot over 38 reviews, 16 of them in the last twelve months: 29% give five stars, 55% one star. Gravity by Benchr places that review volume in the top 40% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is ICHI known for?
ICHI is a fashion brand that defines itself as "The Self-Expression Tool," offering a sophisticated international look with a funky vibe and raw femininity, focusing on vibrant prints and unique details that are "easy to wear" and "easy to love." Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.
ICHI promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: ICHI advertises on Facebook and Instagram and on Google, where its offers often run. Check ichi.biz for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind ICHI?
Gravity by Benchr records a company based in Denmark, founded in 2002 according to LinkedIn, on a domain registered in 2001, with 50 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is ICHI doing well?
Yes. Gravity by Benchr estimates about 97,900 visits to ichi.biz in September 2026, up 16% in a month and up 29% over three months. ICHI ranks #79 of 1,522 Clothing brands in Denmark in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does ICHI spend on Meta ads?
Gravity by Benchr does not publish a spend figure for ICHI on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in Denmark?
Among Clothing brands in Denmark in the Gravity by Benchr index, ICHI ranks #79 of 1,522 by estimated traffic. Its closest competitors on the same market are onlauri.com.br, PrettyLittleThing, 45번가, cecil.nl and Beyyoglu. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with ICHI.