Brand page · Personal Care · United Kingdom

Icy Bear Dental Top 5% worldwide Top 5% in United Kingdom Top 5% in Personal Care Top 5% in Personal Care in United Kingdom
icybeardental.com·🇬🇧 London, United Kingdom· Shopify·Since 2020

Icy Bear Dental: 79.7K visits a month, 201 active Meta ads, Gravity score 684.

Icy Bear Dental — Icy Bear Dental is an oral care online brand that provides professionally formulated, safe and effective teeth whitening and oral care products. Formulated by celebrity dentist Dr Hanna Kinsella. In September 2026 icybeardental.com drew an estimated 79.7K visits, up 66% on the month before. It ranks #232 of 8,226 Personal Care brands in United Kingdom and holds a 4.4 Trustpilot rating over 3,581 reviews.

icybeardental.com@icybeardental 78.1KFacebookTrustpilot 4.4Meta Ad Library 201

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
79.7K
+66% vs. August 2026
Instagram followers
78.1K
2,027 posts · @icybeardental
Trustpilot
4.4
3,581 reviews · 2,465 in 12 months
Meta ads
201
active · on Google since 2021
Products
95%
in stock · 62 collections
Rank in United Kingdom
#232
of 8,226 in Personal Care
LinkedIn
—
Data not available
Earned media value
€550.9
per month, Instagram

Gravity score

684/ 1000 · 10 of 10 indicators rated
Brand Power462
Momentum916
Performance673

Percentiles within 412 peers: Personal Care brands in United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Icy Bear Dental is an oral care online brand that provides professionally formulated, safe and effective teeth whitening and oral care products. Formulated by celebrity dentist Dr Hanna Kinsella

01 · Traffic

How much traffic Icy Bear Dental gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Icy Bear Dental drew an estimated 79.7K visits in September 2026, up 66% on the month before and up 110% over three months.

  • Worldwide#114,039of 4.5M sites · Top 5%
  • In United Kingdom#5,943of 192K sites · Top 5%
  • Personal Care, worldwide#5,650of 215,119 brands · Top 5%
  • Personal Care, United Kingdom#232of 8,226 brands · Top 5%
Monthly visitssource Sept 2026

79.7K

estimated visits in September

1 mo ▲ +66.2%4 mo ▲ +109.9%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Icy Bear Dental.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Icy Bear Dental holds 4.4 out of 5 on Trustpilot over 3,581 reviews, 2,465 of them in the last twelve months: 78% of customers give five stars and 10% one star. That volume places Icy Bear Dental in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20 %.

Trustpilotclaimed page · read 21 Oct 2026
4.4TrustScore · 3,581 reviews · 2,465 in 12 months
Top 5% review volumeTop 20% rating quality
5 ★78%
4 ★4%
3 ★4%
2 ★4%
1 ★10%
Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Icy Bear Dental sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Icy Bear Dental sells on Shopify, 95% of its catalogue in stock. The best seller is Teeth Whitening Powder, at £19.99, followed by Teeth Whitening Strips and Teeth Whitening Toothpaste.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Oral Care85%
Baby & Toddler5%
Cosmetics3%
Toothbrush Holders2%

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care88%
Baby & Toddler5%
Bathroom Accessories2%
Kitchen & Dining2%
Gift Cards2%

The dominant category places Icy Bear Dental in its comparison group.

Prices and ratingsstore data
Average rating
4.61 / 5
Rated products
91% of the catalogue
In stock
95%
Upper price quartile
US$79.40
Currency
GBP

05 · Influencers

Who talks about Icy Bear Dental.

The creators who tag @icybeardental on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @icybeardental on Instagram, led by Dr Hanna Kinsella (251K followers, 0.2% engagement).

Influencersaccounts tagging @icybeardental · Instagram
AccountProfileFollowersEngagementTagsRelationship
DDr Hanna Kinsella@hannamiraftab · 🇮🇪 IEHealth medicine Creator251K0.2%3Tagged @icybeardental
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Icy Bear Dental competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Icy Bear Dental among Personal Care brands in United Kingdom. The closest is Daily Glow, then Gleam, Whites Beaconsfield, Nura Teethcare, SELENE, HeySmile.

CompetitorsPersonal Care · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Daily Glowdailyglowusa.com
Gleamgleamteeth.co.uk
Whites Beaconsfieldwhitesbeaconsfield.co.uk
Nura Teethcarenurateethcare.com
SELENEseleneteeth.com
HeySmileheysmileteeth.com
Competitors Gravity finds for Icy Bear Dental. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Icy Bear Dental with Daily Glow

07 · Company

The company behind Icy Bear Dental.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Icy Bear Dental is a company based in London, United Kingdom, on a domain registered in January 2020.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇬🇧 United Kingdom · London
Founded
Data not available
Domain registered
8 Jan 2020
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
Data not available
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
icybeardental.com · Shopify · GBP
Catalogue
62 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Icy Bear Dental

What people ask Google about Icy Bear Dental.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Icy Bear Dental legit or a scam?

According to Gravity by Benchr, Icy Bear Dental is a brand based in London, United Kingdom: its website has existed since January 2020, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 78,073 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Icy Bear Dental reviews

Customers rate Icy Bear Dental 4.4 out of 5 on Trustpilot over 3,581 reviews, 2,465 of them in the last twelve months: 78% give five stars, 10% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Icy Bear Dental sell?

Icy Bear Dental is an oral care online brand that provides professionally formulated, safe and effective teeth whitening and oral care products. Formulated by celebrity dentist Dr Hanna Kinsella Gravity by Benchr classifies it under Personal Care, with Oral Care making up 85% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Icy Bear Dental expensive?

Icy Bear Dental's best seller, Teeth Whitening Powder, sells £19.99 on icybeardental.com. 95% of the catalogue is in stock. Gravity does not track prices daily: check icybeardental.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a Icy Bear Dental discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Icy Bear Dental advertises on Facebook and Instagram and on Google, where its offers often run. Check icybeardental.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Icy Bear Dental?

Icy Bear Dental sells on its own website, icybeardental.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Icy Bear Dental?

Gravity by Benchr records a company based in London, United Kingdom, whose domain was registered in 2020. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Icy Bear Dental doing well?

Yes. Gravity by Benchr estimates about 79,700 visits to icybeardental.com in September 2026, up 66% in a month and up 110% over three months. Icy Bear Dental ranks #232 of 8,226 Personal Care brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Icy Bear Dental use?

Gravity by Benchr identifies icybeardental.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Icy Bear Dental spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Icy Bear Dental on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in United Kingdom?

Among Personal Care brands in United Kingdom in the Gravity by Benchr index, Icy Bear Dental ranks #232 of 8,226 by estimated traffic. Its closest competitors on the same market are Daily Glow, Gleam, Whites Beaconsfield, Nura Teethcare, SELENE. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Icy Bear Dental.