1. Gravity
  2. Rankings
  3. Apparel & Accessories
  4. Clothing
  5. id.dk

Brand page · Clothing

id.dk Top 5% worldwide Top 5% in Clothing
id.dk·Since 1995

id.dk traffic, ads & competitors 42.2k visits a month, 77 active Meta ads.

id.dk — ID® Identity is a Danish company that specializes in corporate wear, branded clothing, and textile printing for businesses and events. In September 2026 id.dk drew an estimated 42.2k visits, down 15% on the month before. It ranks #177 of 1,522 Clothing brands and holds a 3.9 Trustpilot rating over 71 reviews.

id.dk@ididentity_official 1.9kYouTube 194FacebookLinkedIn 7.9kTrustpilot 3.9Meta Ad Library 77

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026

Estimated traffic
42.2k
−15% vs. August 2026
Instagram followers
1.9k
303 posts · @ididentity_official
Trustpilot
3.9
71 reviews · 5 in 12 months
Meta ads
77
active · on Google since 2021
Products
—
Data not available
Rank in Denmark
#177
of 1,522 in Clothing
LinkedIn
7.9k
followers · 324 employees
Earned media value
€459.8
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

ID® Identity is a Danish company that specializes in corporate wear, branded clothing, and textile printing for businesses and events.

01 · Traffic

id.dk website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

id.dk drew an estimated 42.2k visits in September 2026, down 15% on the month before and up 13% over three months.

  • Worldwide#196,541of 4.5m sites · Top 5%
  • In Denmark#1,099of 21.4k sites · Top 10%
  • Clothing, worldwide#18,886of 459,295 brands · Top 5%
  • Clothing, Denmark#177of 1,522 brands · Top 20%
Monthly visitssource Sept 2026

42.2k

estimated visits in September

1 mo ▼ −14.5%4 mo ▲ +13.4%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
?

02 · Reviews

id.dk reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

id.dk holds 3.9 out of 5 on Trustpilot over 71 reviews, 5 of them in the last twelve months: 87% of customers give five stars and 8% one star. That volume places id.dk in the top 40% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 50%.

Trustpilotclaimed page · read 21 Oct 2026
3.9TrustScore · 71 reviews · 5 in 12 months
Top 40% review volumeTop 50% rating quality
5 ★87%
4 ★3%
3 ★1%
2 ★0%
1 ★8%

Women's Clothing Store Men's Clothing Store Printed Clothing Store Children's Clothing Store T-Shirt Store Clothing Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

id.dk best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read id.dk's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing94%
Apparel & Accessories1%
Clothing Accessories1%

The dominant category places id.dk in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

id.dk influencers

The creators who tag @ididentity_official on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @ididentity_official · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

id.dk competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for id.dk among Clothing brands. The closest is sheikhmt.com, then alphaindustries.co.kr, valeotrikotage.com, plaknit.co.kr, BENUET 베뉴엣, Manfare.

CompetitorsClothing · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
sheikhmt.comsheikhmt.com
alphaindustries.co.kralphaindustries.co.kr
valeotrikotage.comvaleotrikotage.com
plaknit.co.krplaknit.co.kr
BENUET 베뉴엣benuet.com
Manfaremanfarebd.com
Competitors Gravity finds for id.dk. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare id.dk with sheikhmt.com

07 · Company

Who is behind id.dk?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

id.dk is an e-commerce brand, founded in 1983 according to LinkedIn, on a domain registered in September 1995. It employs about 324 people.

Legal entityGravity index, Sept 2026
Founded
1983, per LinkedIn
Domain registered
18 Sept 1995
Employees
324 on LinkedIn
DistributionGravity index, Sept 2026
Own store
id.dk
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about id.dk

What people ask Google about id.dk.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is id.dk a legit company?

According to Gravity by Benchr, id.dk is a brand: its website has existed since September 1995, its Trustpilot profile is claimed by the brand, it employs 324 people on LinkedIn, it has 1,875 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

id.dk reviews

Customers rate id.dk 3.9 out of 5 on Trustpilot over 71 reviews, 5 of them in the last twelve months: 87% give five stars, 8% one star. Gravity by Benchr places that review volume in the top 40% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is id.dk?

ID® Identity is a Danish company that specializes in corporate wear, branded clothing, and textile printing for businesses and events. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.

Does id.dk have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: id.dk advertises on Facebook and Instagram and on Google, where its offers often run. Check id.dk for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who owns id.dk?

Gravity by Benchr records a company, founded in 1983 according to LinkedIn, on a domain registered in 1995, with 324 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is id.dk growing?

Yes. Gravity by Benchr estimates about 42,200 visits to id.dk in September 2026, down 15% in a month and up 13% over three months. id.dk ranks #177 of 1,522 Clothing brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

How much does id.dk spend on Meta ads?

Gravity by Benchr does not publish a spend figure for id.dk on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands?

Among Clothing brands in the Gravity by Benchr index, id.dk ranks #177 of 1,522 by estimated traffic. Its closest competitors on the same market are sheikhmt.com, alphaindustries.co.kr, valeotrikotage.com, plaknit.co.kr and BENUET 베뉴엣. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with id.dk.