Brand page · Decor · Finland

Ifolor Top 5% worldwide Top 5% in Finland Top 1% in Decor Top 5% in Decor in Finland
ifolor.fi·🇫🇮 Finland·Since 2007

Ifolor: 123k visits a month, 32 active Meta ads, Gravity score 610.

Ifolor — Ifolor Suomi is a Finnish photo products provider that helps people preserve life's important moments as lasting memories through personalized photo products like photo books, calendars, canvases, and gifts. In September 2026 ifolor.fi drew an estimated 123k visits, down 14% on the month before. It ranks #6 of 281 Decor brands in Finland and holds a 4.1 Trustpilot rating over 1,436 reviews.

ifolor.fi@ifolorfi 8.3kFacebookLinkedIn 422Trustpilot 4.1Meta Ad Library 32

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026

Estimated traffic
123k
−14% vs. August 2026
Instagram followers
8.3k
2,303 posts · @ifolorfi
Trustpilot
4.1
1,436 reviews · 1,317 in 12 months
Meta ads
32
active · on Google since 2021
Products
—
Data not available
Rank in Finland
#6
of 281 in Decor
LinkedIn
422
followers · 15 employees
Earned media value
—
Data not available

Gravity score

610/ 1000 · 7 of 10 indicators rated
Brand Power598
Momentum700
Performance533

Percentiles within 5 peers: Decor brands in Finland with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Ifolor Suomi is a Finnish photo products provider that helps people preserve life's important moments as lasting memories through personalized photo products like photo books, calendars, canvases, and gifts.

01 · Traffic

How much traffic Ifolor gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Ifolor drew an estimated 123k visits in September 2026, down 14% on the month before and up 138% over three months.

  • Worldwide#78,524of 4.5m sites · Top 5%
  • In Finland#268of 20.4k sites · Top 5%
  • Decor, worldwide#1,377of 185,686 brands · Top 1%
  • Decor, Finland#6of 281 brands · Top 5%
Monthly visitssource Sept 2026

123k

estimated visits in September

1 mo ▼ −13.9%4 mo ▲ +137.7%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Ifolor.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Ifolor holds 4.1 out of 5 on Trustpilot over 1,436 reviews, 1,317 of them in the last twelve months: 52% of customers give five stars and 10% one star. That volume places Ifolor in the top 10% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30%.

Trustpilotclaimed page · read 20 Oct 2026
4.1TrustScore · 1,436 reviews · 1,317 in 12 months
Top 10% review volumeTop 30% rating quality
5 ★52%
4 ★21%
3 ★11%
2 ★6%
1 ★10%

Gift Shop Photography Service

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Ifolor sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Ifolor's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Decor
Decor36%
Books17%
Filing & Organization11%

The dominant category places Ifolor in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Ifolor.

The creators who tag @ifolorfi on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @ifolorfi on Instagram, led by IKILOMALLA (23.5k followers, 5.7% engagement).

Influencersaccounts tagging @ifolorfi · Instagram
AccountProfileFollowersEngagementTagsRelationship
IIKILOMALLA@ikilomalla · 🇫🇮 FIParenting family Creator23.5k5.7%2Tagged @ifolorfi
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Ifolor competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Ifolor among Decor brands in Finland. The closest is photobox, then smartphoto.com, albelli.nl, CEWE UK, MYPICTURE UK, Fotofabriek.

CompetitorsDecor · Finland · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
photoboxphotobox.co.uk
smartphoto.comsmartphoto.com
albelli.nlalbelli.nl
CEWE UKcewe.co.uk
MYPICTURE UKmy-picture.co.uk
Fotofabriekfotofabriek.nl
Competitors Gravity finds for Ifolor. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Ifolor with photobox

07 · Company

The company behind Ifolor.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Ifolor is a company based in Finland, founded in 1971 according to LinkedIn, on a domain registered in February 2007. It employs about 15 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇫🇮 Finland
Founded
1971, per LinkedIn
Domain registered
26 Feb 2007
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
15 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
ifolor.fi
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Ifolor

What people ask Google about Ifolor.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Ifolor legit or a scam?

According to Gravity by Benchr, Ifolor is a brand based in Finland: its website has existed since February 2007, its Trustpilot profile is claimed by the brand, it employs 15 people on LinkedIn, it has 8,298 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about Ifolor?

Customers rate Ifolor 4.1 out of 5 on Trustpilot over 1,436 reviews, 1,317 of them in the last twelve months: 52% give five stars, 10% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Ifolor known for?

Ifolor Suomi is a Finnish photo products provider that helps people preserve life's important moments as lasting memories through personalized photo products like photo books, calendars, canvases, and gifts. Gravity by Benchr classifies it under Decor. Source: Gravity by Benchr product classification.

Is there a Ifolor discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Ifolor advertises on Facebook and Instagram and on Google, where its offers often run. Check ifolor.fi for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who is behind Ifolor?

Gravity by Benchr records a company based in Finland, founded in 1971 according to LinkedIn, on a domain registered in 2007, with 15 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Ifolor growing?

Yes. Gravity by Benchr estimates about 123,400 visits to ifolor.fi in September 2026, down 14% in a month and up 138% over three months. Ifolor ranks #6 of 281 Decor brands in Finland in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

What is Ifolor's ad budget?

Gravity by Benchr does not publish a spend figure for Ifolor on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Decor brands in Finland?

Among Decor brands in Finland in the Gravity by Benchr index, Ifolor ranks #6 of 281 by estimated traffic. Its closest competitors on the same market are photobox, smartphoto.com, albelli.nl, CEWE UK and MYPICTURE UK. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Ifolor.