Brand page · Sofas · Sweden
ILVA SE: 249K visits a month, 37 active Meta ads.
ILVA SE — ILVA is a Swedish furniture and home decor chain offering a wide selection of quality furniture including sofas, beds, tables, chairs, and storage solutions. They operate both physical stores and online, with products ranging from affordable to premium modern design. In September 2026 ilva.se drew an estimated 249K visits, down 3% on the month before. It ranks #1 of 20 Sofas brands in Sweden and holds a 4.5 Trustpilot rating over 6,554 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026
About the store
ILVA is a Swedish furniture and home decor chain offering a wide selection of quality furniture including sofas, beds, tables, chairs, and storage solutions. They operate both physical stores and online, with products ranging from affordable to premium modern design.
01 · Traffic
How much traffic ILVA SE gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
ILVA SE drew an estimated 249K visits in September 2026, down 3% on the month before and up 32% over three months.
- Worldwide#43,675of 4.5M sites · Top 1%
- In Sweden#339of 27.3K sites · Top 5%
- Sofas, worldwide#88of 7,681 brands · Top 5%
- Sofas, Sweden#1of 20 brands · Top 5%
249K
estimated visits in September
1 mo ▼ −2.6%4 mo ▲ +32.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about ILVA SE.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
ILVA SE holds 4.5 out of 5 on Trustpilot over 6,554 reviews, 808 of them in the last twelve months: 71% of customers give five stars and 6% one star. That volume places ILVA SE in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20 %.
Furniture Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What ILVA SE sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read ILVA SE's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places ILVA SE in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What ILVA SE is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
ILVA SE runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since May 2022 (image, text, video).
ILVA SverigeILVA Sverige7 Oct 2026image
Shoppa din favoritILVA Sverige7 Oct 2026video
Hitta din favorit till vardagsrummetILVA Sverige7 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026IDdesign A/Sverified
Text ad21 Oct 2026IDdesign A/Sverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about ILVA SE.
The creators who tag @ilvasverige on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @ilvasverige on Instagram, led by Ulrika Holmqvist (15.5K followers, 0.5% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| UUlrika Holmqvist@ulrikas_m2 · 🇸🇪 SE | Decoration garden diy Creator | 15.5K | 0.5% | 4 | Tagged @ilvasverige |
06 · Competitors according to Gravity
Who ILVA SE competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for ILVA SE among Sofas brands in Sweden. The closest is habitat.fr, then vivense.com, Sconto, IKEA, schaffrath.com, Zondo.hu.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| habitat.frhabitat.fr | |||||||
| vivense.comvivense.com | |||||||
| Scontosconto.sk | |||||||
| IKEAikea.ca | |||||||
| schaffrath.comschaffrath.com | |||||||
| Zondo.huzondo.hu |
07 · Company
The company behind ILVA SE.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
ILVA SE is a company based in Sweden. It employs about 5 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇸🇪 Sweden
- Founded
- Data not available
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 5 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- ilva.se
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about ILVA SE
What people ask Google about ILVA SE.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is ILVA SE legit?
According to Gravity by Benchr, ILVA SE is a brand based in Sweden: its Trustpilot profile is claimed by the brand, it employs 5 people on LinkedIn, it has 50,888 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
ILVA SE reviews
Customers rate ILVA SE 4.5 out of 5 on Trustpilot over 6,554 reviews, 808 of them in the last twelve months: 71% give five stars, 6% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is ILVA SE?
ILVA is a Swedish furniture and home decor chain offering a wide selection of quality furniture including sofas, beds, tables, chairs, and storage solutions. They operate both physical stores and online, with products ranging from affordable to premium modern design. Gravity by Benchr classifies it under Sofas. Source: Gravity by Benchr product classification.
ILVA SE promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: ILVA SE advertises on Facebook and Instagram and on Google, where its offers often run. Check ilva.se for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind ILVA SE?
Gravity by Benchr records a company based in Sweden, with 5 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is ILVA SE growing?
Yes. Gravity by Benchr estimates about 248,600 visits to ilva.se in September 2026, down 3% in a month and up 32% over three months. ILVA SE ranks #1 of 20 Sofas brands in Sweden in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is ILVA SE's ad budget?
Gravity by Benchr does not publish a spend figure for ILVA SE on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Sofas brands in Sweden?
Among Sofas brands in Sweden in the Gravity by Benchr index, ILVA SE ranks #1 of 20 by estimated traffic. Its closest competitors on the same market are habitat.fr, vivense.com, Sconto, IKEA, schaffrath.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with ILVA SE.