Brand page · Kitchen & Dining · China
INKBIRD: 296k visits a month, 32 active Meta ads, Gravity score 689.
INKBIRD — INKBIRD is a smart IoT technology company that offers smart home living products including temperature controllers, meat thermometers, sous vide cookers, and air quality monitors for various applications like cooking, BBQ, growing, reptiles, and homebrewing. In September 2026 inkbird.com drew an estimated 296k visits, up 30% on the month before. It ranks #93 of 25,135 Kitchen & Dining brands in China and holds a 3.8 Trustpilot rating over 173 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 4 peers: Kitchen & Dining brands in China with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
INKBIRD is a smart IoT technology company that offers smart home living products including temperature controllers, meat thermometers, sous vide cookers, and air quality monitors for various applications like cooking, BBQ, growing, reptiles, and homebrewing.
01 · Traffic
How much traffic INKBIRD gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
INKBIRD drew an estimated 296k visits in September 2026, up 30% on the month before and up 22% over three months.
- Worldwide#38,004of 4.5m sites · Top 1%
- In United States#12,376of 1.2m sites · Top 5%
- Kitchen & Dining, worldwide#751of 145,612 brands · Top 1%
- Kitchen & Dining, United States#93of 25,135 brands · Top 1%
296k
estimated visits in September
1 mo ▲ +29.9%4 mo ▲ +21.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about INKBIRD.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
INKBIRD holds 3.8 out of 5 on Trustpilot over 173 reviews, 109 of them in the last twelve months: 64% of customers give five stars and 24% one star. That volume places INKBIRD in the top 30% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 50%. On Google, INKBIRD scores 4.0 over 27 reviews.
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What INKBIRD sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
INKBIRD sells on Shopify, 95% of its catalogue in stock. The best seller is WiFi & Bluetooth Meat Thermometer INT-14-BW, at US$199.00–US$379.00, followed by Meat Thermometer INT-14-BW and Temperature Controller ITC-308 Series.
#1WiFi & Bluetooth Meat Thermometer INT-14-BWINKBIRDUS$199.00–US$379.00In stock- #2Meat Thermometer INT-14-BWINKBIRDUS$199.00–US$316.00In stock
#3Temperature Controller ITC-308 SeriesINKBIRDUS$35.99–US$50.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places INKBIRD in its comparison group.
- Average rating
- 4.80 / 5
- Rated products
- 73% of the catalogue
- In stock
- 95%
- Upper price quartile
- US$69.99
- Currency
- USD
04 · Ads
What INKBIRD is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
INKBIRD runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since December 2024 (image, text, video).
Meat Thermometer Pro Shop now save more!INKBIRD6 Oct 2026video
✅Use "FB99" for only $99.00 🍁Fall Kitchen Sale | Big DealINKBIRD5 Oct 2026video
✅Use "FB99" for only $99.00 🍁Fall BBQ Sale | Big DealINKBIRD4 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026深圳市英博伟业科技有限公司verified
Text ad20 Oct 2026深圳市英博伟业科技有限公司verified
Text ad20 Oct 2026深圳市英博伟业科技有限公司verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about INKBIRD.
The creators who tag @inkbird_official on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @inkbird_official on Instagram, led by Patrizia Armellino | Esperta in lievitati fatta in casa (59.2k followers, 0.7% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| PPatrizia Armellino | Esperta in lievitati fatta in casa@patriziarmellino_profumodibuon · 🇮🇹 IT | Food cooking nutrition Creator | 59.2k | 0.7% | 3 | Tagged @inkbird_official |
06 · Competitors according to Gravity
Who INKBIRD competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for INKBIRD among Kitchen & Dining brands in China. The closest is MEATER, then ThermoWorks, Anova Culinary, Typhur®, Suvie, COSORI DE.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| MEATERmeater.com | |||||||
| ThermoWorksthermoworks.com | |||||||
| Anova Culinaryanovaculinary.com | |||||||
| Typhur®typhur.com | |||||||
| Suviesuvie.com | |||||||
| COSORI DEcosori.de |
07 · Company
The company behind INKBIRD.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
INKBIRD is a company based in Shenzhen, China, founded in 2010 according to LinkedIn, on a domain registered in April 2010. It employs about 23 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇨🇳 China · Shenzhen
- Founded
- 2010, per LinkedIn
- Domain registered
- 9 Apr 2010
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 23 on LinkedIn · 51-200
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- inkbird.com · Shopify · USD
- Catalogue
- 117 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about INKBIRD
What people ask Google about INKBIRD.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is INKBIRD legit?
According to Gravity by Benchr, INKBIRD is a brand based in Shenzhen, China: its website has existed since April 2010, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 23 people on LinkedIn, it has 6,382 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about INKBIRD?
Customers rate INKBIRD 3.8 out of 5 on Trustpilot over 173 reviews, 109 of them in the last twelve months: 64% give five stars, 24% one star. Gravity by Benchr places that review volume in the top 30% of the 270,321 Trustpilot pages in its index. On Google, INKBIRD scores 4.0 over 27 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is INKBIRD?
INKBIRD is a smart IoT technology company that offers smart home living products including temperature controllers, meat thermometers, sous vide cookers, and air quality monitors for various applications like cooking, BBQ, growing, reptiles, and homebrewing. Gravity by Benchr classifies it under Kitchen & Dining, with Measuring Tools & Sensors making up 31% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is INKBIRD expensive?
INKBIRD's best seller, WiFi & Bluetooth Meat Thermometer INT-14-BW, sells from US$199.00 to US$379.00 on inkbird.com. 95% of the catalogue is in stock. Gravity does not track prices daily: check inkbird.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
INKBIRD promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: INKBIRD advertises on Facebook and Instagram and on Google, where its offers often run. Check inkbird.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy INKBIRD?
INKBIRD sells on its own website, inkbird.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns INKBIRD?
Gravity by Benchr records a company based in Shenzhen, China, founded in 2010 according to LinkedIn, on a domain registered in 2010, with 23 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is INKBIRD doing well?
Yes. Gravity by Benchr estimates about 295,700 visits to inkbird.com in September 2026, up 30% in a month and up 22% over three months. INKBIRD ranks #93 of 25,135 Kitchen & Dining brands in China in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does INKBIRD use?
Gravity by Benchr identifies inkbird.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since December 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does INKBIRD spend on Meta ads?
Gravity by Benchr does not publish a spend figure for INKBIRD on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Kitchen & Dining brands in China?
Among Kitchen & Dining brands in China in the Gravity by Benchr index, INKBIRD ranks #93 of 25,135 by estimated traffic. Its closest competitors on the same market are MEATER, ThermoWorks, Anova Culinary, Typhur® and Suvie. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with INKBIRD.