Brand page · Pet Supplies · France
inooko traffic, ads & competitors 30.6k visits a month, 1 active Meta ads, Gravity score 563.
inooko — inooko is a French pet and lifestyle brand that sells quality accessories for dogs and cats, including toys, food, treats, and feeding supplies. In September 2026 inooko.com drew an estimated 30.6k visits, down 6% on the month before. It ranks #26 of 577 Pet Supplies brands in France and holds a 4.9 Trustpilot rating over 712 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 14 peers: Pet Supplies brands in France with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
inooko is a French pet and lifestyle brand that sells quality accessories for dogs and cats, including toys, food, treats, and feeding supplies.
01 · Traffic
inooko website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
inooko drew an estimated 30.6k visits in September 2026, down 6% on the month before and up 13% over three months.
- Worldwide#258,621of 4.5m sites · Top 10%
- In France#8,707of 166k sites · Top 10%
- Pet Supplies, worldwide#2,229of 52,845 brands · Top 5%
- Pet Supplies, France#26of 577 brands · Top 5%
30.6k
estimated visits in September
1 mo ▼ −6.5%4 mo ▲ +13.2%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
inooko reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
inooko holds 4.9 out of 5 on Trustpilot over 712 reviews, 659 of them in the last twelve months: 95% of customers give five stars and 2% one star. That volume places inooko in the top 10% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 5%. On Google, inooko scores 4.9 over 690 reviews.
Pet Store Animal Feed Store Pet Supply Store
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
inooko best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
inooko sells on Shopify, 87% of its catalogue in stock. The best seller is Sabot de veau à mâcher pour chien, at €9.99, followed by Baton de fromage à mâcher pour chien and Nerf de boeuf - Bully Stick à mâcher pour chien - 12 cm.
#1Sabot de veau à mâcher pour chieninooko€9.99In stock
#2Baton de fromage à mâcher pour chieninooko€4.49–€75.99In stock
#3Nerf de boeuf - Bully Stick à mâcher pour chien - 12 cminooko€7.99–€37.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places inooko in its comparison group.
- Average rating
- 4.95 / 5
- Rated products
- 27% of the catalogue
- In stock
- 87%
- Upper price quartile
- US$24.63
- Currency
- EUR
04 · Ads
inooko ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
inooko runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since October 2021 (image, text, video).
Jouet rétro pour chien - 90's Classic - Game Bone 🎮 - Pet PLAYinooko10 Mar 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026WILDESTPAWS SARLverified
Text ad20 Oct 2026WILDESTPAWS SARLverified
Text ad20 Oct 2026WILDESTPAWS SARLverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
inooko influencers
The creators who tag @inooko.officiel on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @inooko.officiel on Instagram, led by MUFFIN AND BACON (11.8k followers, 48.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| MMUFFIN AND BACON@muffinandbacon · 🇫🇷 FR | Pets nature Creator | 11.8k | 48.2% | 2 | Tagged @inooko.officiel |
06 · Competitors according to Gravity
inooko competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for inooko among Pet Supplies brands in France. The closest is A Pet Store, then Trop Wouaf, Loki et Luna, Dog&Cat étoiles, Nourrir comme la nature, Toutou Vert.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| A Pet Storeapetstore.com | |||||||
| Trop Wouaftropwouaf.fr | |||||||
| Loki et Lunalokietluna.com | |||||||
| Dog&Cat étoilesdogandcatetoiles.com | |||||||
| Nourrir comme la naturenourrircommelanature.com | |||||||
| Toutou Verttoutouvert.com |
07 · Company
Who is behind inooko?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
inooko is a company based in Briord, France, founded in 2018 according to LinkedIn, on a domain registered in March 2016. It employs about 1 people.
- Entity country
- 🇫🇷 France · Briord
- Founded
- 2018, per LinkedIn
- Domain registered
- 28 Mar 2016
- Employees
- 1 on LinkedIn
- Own store
- inooko.com · Shopify · EUR
- Catalogue
- 307 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about inooko
What people ask Google about inooko.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is inooko a legit company?
According to Gravity by Benchr, inooko is a brand based in Briord, France: its website has existed since March 2016, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 1 people on LinkedIn, it has 31,176 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about inooko?
Customers rate inooko 4.9 out of 5 on Trustpilot over 712 reviews, 659 of them in the last twelve months: 95% give five stars, 2% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. On Google, inooko scores 4.9 over 690 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is inooko known for?
inooko is a French pet and lifestyle brand that sells quality accessories for dogs and cats, including toys, food, treats, and feeding supplies. Gravity by Benchr classifies it under Pet Supplies, with Dog Supplies making up 59% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is inooko expensive?
inooko's best seller, Sabot de veau à mâcher pour chien, sells €9.99 on inooko.com. 87% of the catalogue is in stock. Gravity does not track prices daily: check inooko.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
inooko promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: inooko advertises on Facebook and Instagram and on Google, where its offers often run. Check inooko.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy inooko?
inooko sells on its own website, inooko.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind inooko?
Gravity by Benchr records a company based in Briord, France, founded in 2018 according to LinkedIn, on a domain registered in 2016, with 1 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is inooko doing well?
Yes. Gravity by Benchr estimates about 30,600 visits to inooko.com in September 2026, down 6% in a month and up 13% over three months. inooko ranks #26 of 577 Pet Supplies brands in France in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does inooko use?
Gravity by Benchr identifies inooko.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does inooko spend on Meta ads?
Gravity by Benchr does not publish a spend figure for inooko on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Pet Supplies brands in France?
Among Pet Supplies brands in France in the Gravity by Benchr index, inooko ranks #26 of 577 by estimated traffic. Its closest competitors on the same market are A Pet Store, Trop Wouaf, Loki et Luna, Dog&Cat étoiles and Nourrir comme la nature. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with inooko.