Brand page · Personal Care · Norway
Interoptik: 43.2k visits a month, 20 active Meta ads, Gravity score 472.
Interoptik — Interoptik AS is a leading Norwegian optician chain that offers eye examinations, glasses, sunglasses, and contact lenses throughout the country. In September 2026 interoptik.no drew an estimated 43.2k visits, down 23% on the month before. It ranks #13 of 305 Personal Care brands in Norway.
Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 20 peers: Personal Care brands in Norway with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Interoptik AS is a leading Norwegian optician chain that offers eye examinations, glasses, sunglasses, and contact lenses throughout the country.
01 · Traffic
How much traffic Interoptik gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Interoptik drew an estimated 43.2k visits in September 2026, down 23% on the month before and down 17% over three months.
- Worldwide#192,587of 4.5m sites · Top 5%
- In Norway#919of 15.2k sites · Top 10%
- Personal Care, worldwide#9,825of 215,119 brands · Top 5%
- Personal Care, Norway#13of 305 brands · Top 5%
43.2k
estimated visits in September
1 mo ▼ −22.7%4 mo ▼ −17.1%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Interoptik.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Interoptik holds 2.6 out of 5 on Trustpilot over 7 reviews, 2 of them in the last twelve months: 14% of customers give five stars and 71% one star.
Optician Eye Care Center Glasses Store Contact Lenses Supplier
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Interoptik sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Interoptik's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Interoptik in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Interoptik is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Interoptik runs Meta ads on Facebook, Instagram, and has advertised on Google since August 2022 (image, text, video).
Et par briller kan bety altInteroptik8 Oct 2026video
Åpningsfest hos Interoptik HolvikInteroptik7 Oct 2026video
Åpningsfest hos Interoptik HolvikInteroptik6 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026INTEROPTIK ASverified
Text ad21 Oct 2026INTEROPTIK ASverified
Text ad20 Oct 2026INTEROPTIK ASverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Interoptik.
The creators who tag @interoptiknorge on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who Interoptik competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Interoptik among Personal Care brands in Norway. The closest is onlineopticiansuk.com, then Glassesbd, lensesrx.com, Optical Outlets, Ópticas Schilling, Designer Glasses Boutique.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| onlineopticiansuk.comonlineopticiansuk.com | |||||||
| Glassesbdglassesbd.com | |||||||
| lensesrx.comlensesrx.com | |||||||
| Optical Outletsopticaloutlets.com | |||||||
| Ópticas Schillingschilling.cl | |||||||
| Designer Glasses Boutiquedesignerglassesboutique.co.uk |
07 · Company
The company behind Interoptik.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Interoptik is a company based in Norway, on a domain registered in August 2012. It employs about 252 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇳🇴 Norway
- Founded
- Data not available
- Domain registered
- 14 Aug 2012
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 252 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- interoptik.no
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Interoptik
What people ask Google about Interoptik.
7 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Interoptik legit?
According to Gravity by Benchr, Interoptik is a brand based in Norway: its website has existed since August 2012, it employs 252 people on LinkedIn, it has 2,401 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is Interoptik?
Interoptik AS is a leading Norwegian optician chain that offers eye examinations, glasses, sunglasses, and contact lenses throughout the country. Gravity by Benchr classifies it under Personal Care. Source: Gravity by Benchr product classification.
Interoptik promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Interoptik advertises on Facebook and Instagram and on Google, where its offers often run. Check interoptik.no for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind Interoptik?
Gravity by Benchr records a company based in Norway, whose domain was registered in 2012, with 252 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Interoptik growing?
Not at the moment. Gravity by Benchr estimates about 43,200 visits to interoptik.no in September 2026, down 23% in a month and down 17% over three months. Interoptik ranks #13 of 305 Personal Care brands in Norway in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Interoptik's ad budget?
Gravity by Benchr does not publish a spend figure for Interoptik on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands in Norway?
Among Personal Care brands in Norway in the Gravity by Benchr index, Interoptik ranks #13 of 305 by estimated traffic. Its closest competitors on the same market are onlineopticiansuk.com, Glassesbd, lensesrx.com, Optical Outlets and Ópticas Schilling. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Interoptik.