Brand page · Clothing

InWear Top 5% worldwide Top 5% in Clothing
inwear.com·Since 1996

InWear: 49.4k visits a month, 169 active Meta ads.

InWear — InWear is a fashion lifestyle brand that designs modern and minimalist clothing for women, focusing on timeless and impeccably crafted pieces that can be worn and loved for a long time. In September 2026 inwear.com drew an estimated 49.4k visits, down 2% on the month before. It ranks #35 of 493 Clothing brands and holds a 4.1 Trustpilot rating over 211 reviews.

inwear.com@inwear_official 83.5kFacebookLinkedIn 2kTrustpilot 4.1Meta Ad Library 169

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026

Estimated traffic
49.4k
−2% vs. August 2026
Instagram followers
83.5k
3,664 posts · @inwear_official
Trustpilot
4.1
211 reviews · 168 in 12 months
Meta ads
169
active · on Google since 2021
Products
—
Data not available
Rank in Norway
#35
of 493 in Clothing
LinkedIn
2k
followers · 34 employees
Earned media value
€2.0k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

InWear is a fashion lifestyle brand that designs modern and minimalist clothing for women, focusing on timeless and impeccably crafted pieces that can be worn and loved for a long time.

01 · Traffic

How much traffic InWear gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

InWear drew an estimated 49.4k visits in September 2026, down 2% on the month before and up 8% over three months.

  • Worldwide#171,971of 4.5m sites · Top 5%
  • In Norway#780of 15.2k sites · Top 10%
  • Clothing, worldwide#16,546of 459,295 brands · Top 5%
  • Clothing, Norway#35of 493 brands · Top 10%
Monthly visitssource Sept 2026

49.4k

estimated visits in September

1 mo ▼ −2.3%4 mo ▲ +7.7%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about InWear.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

InWear holds 4.1 out of 5 on Trustpilot over 211 reviews, 168 of them in the last twelve months: 63% of customers give five stars and 24% one star. That volume places InWear in the top 20% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40%.

Trustpilotclaimed page · read 20 Oct 2026
4.1TrustScore · 211 reviews · 168 in 12 months
Top 20% review volumeTop 40% rating quality
5 ★63%
4 ★7%
3 ★3%
2 ★4%
1 ★24%

Clothing Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What InWear sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read InWear's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing94%
Apparel & Accessories1%
Jewelry0%

The dominant category places InWear in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about InWear.

The creators who tag @inwear_official on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @inwear_official on Instagram, led by espy Experience (11.4k followers, 1.3% engagement).

Influencersaccounts tagging @inwear_official · Instagram
AccountProfileFollowersEngagementTagsRelationship
eespy Experience@espyexperience · 🇨🇦 CAFashion style luxury Creator11.4k1.3%4Tagged @inwear_official
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who InWear competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for InWear among Clothing brands. The closest is cecil.at, then DRSKIN, Pafeir, awab.co.kr, Cloud Inc 雲朵公司, t-nani.co.kr.

CompetitorsClothing · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
cecil.atcecil.at
DRSKINdrskinsports.co.kr
Pafeirpafeir.com
awab.co.krawab.co.kr
Cloud Inc 雲朵公司cloud-inc.tw
t-nani.co.krt-nani.co.kr
Competitors Gravity finds for InWear. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare InWear with cecil.at

07 · Company

The company behind InWear.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

InWear is an e-commerce brand, founded in 1969 according to LinkedIn, on a domain registered in September 1996. It employs about 34 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
Data not available
Founded
1969, per LinkedIn
Domain registered
20 Sept 1996
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
34 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
inwear.com
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about InWear

What people ask Google about InWear.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is InWear legit?

According to Gravity by Benchr, InWear is a brand: its website has existed since September 1996, its Trustpilot profile is claimed by the brand, it employs 34 people on LinkedIn, it has 83,532 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

InWear reviews: is it worth it?

Customers rate InWear 4.1 out of 5 on Trustpilot over 211 reviews, 168 of them in the last twelve months: 63% give five stars, 24% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does InWear sell?

InWear is a fashion lifestyle brand that designs modern and minimalist clothing for women, focusing on timeless and impeccably crafted pieces that can be worn and loved for a long time. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.

Does InWear have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: InWear advertises on Facebook and Instagram and on Google, where its offers often run. Check inwear.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who owns InWear?

Gravity by Benchr records a company, founded in 1969 according to LinkedIn, on a domain registered in 1996, with 34 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is InWear doing well?

Yes. Gravity by Benchr estimates about 49,400 visits to inwear.com in September 2026, down 2% in a month and up 8% over three months. InWear ranks #35 of 493 Clothing brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

How much does InWear spend on Meta ads?

Gravity by Benchr does not publish a spend figure for InWear on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands?

Among Clothing brands in the Gravity by Benchr index, InWear ranks #35 of 493 by estimated traffic. Its closest competitors on the same market are cecil.at, DRSKIN, Pafeir, awab.co.kr and Cloud Inc 雲朵公司. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with InWear.