Brand page · Household Appliance Accessories
iRobot® traffic, ads & competitors 129k visits a month, 253 active Meta ads.
iRobot® — iRobot is a global consumer robot company that designs and builds robots and intelligent home innovations to help maintain homes clean. The company offers robot vacuums and floor cleaning robots. In September 2026 irobot.es drew an estimated 129k visits, down 29% on the month before.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026
About the store
iRobot is a global consumer robot company that designs and builds robots and intelligent home innovations to help maintain homes clean. The company offers robot vacuums and floor cleaning robots.
01 · Traffic
iRobot® website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
iRobot® drew an estimated 129k visits in September 2026, down 29% on the month before and up 8% over three months.
- Worldwide#75,811of 4.5m sites · Top 5%
- In Spain#1,505of 115k sites · Top 5%
- Household Appliance Accessories, worldwide#76of 4,972 brands · Top 5%
- Household Appliance Accessories, Spain—Data not available
129k
estimated visits in September
1 mo ▼ −28.9%4 mo ▲ +7.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
iRobot® reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
iRobot® holds 3.2 out of 5 on Trustpilot over 1 review: 0% of customers give five stars and 100% one star.
Vacuum Cleaner Store Electronics Company Electronics Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
iRobot® best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read iRobot®'s catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places iRobot® in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
iRobot® ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
iRobot® runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since March 2025 (image, text, video).
Roomba® Plus 675 Combo con Base AutoWash™iRobot.es6 Oct 2026video
Publi. ✨ ¿Un robot aspirador que prácticamente se encarga de todo? He probado el nuevo Roomba Max 875 de @irobot_es y estas son algunas de siRobot.es6 Oct 2026video
Ofertas de Prime DayiRobot.es6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad19 Oct 2026iRobot UK LTDverified
Text ad19 Oct 2026iRobot UK LTDverified
Image ad19 Oct 2026Brain Labs DC Ltdverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
iRobot® influencers
The creators who tag @irobot_es on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @irobot_es on Instagram, led by Mamas Viajeras (244k followers, 0.8% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| MMamas Viajeras@mamasviajeras · 🇪🇸 ES | Travel tourism exploration Creator | 244k | 0.8% | 1 | Tagged @irobot_es |
06 · Competitors according to Gravity
iRobot® competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for iRobot® among Household Appliance Accessories brands. The closest is Roborock, then Narwal, Matic, ecovacsindia.in, ecovacs.com, Dreame France.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Roborockus.roborock.com | |||||||
| Narwalus.narwal.com | |||||||
| Maticmaticrobots.com | |||||||
| ecovacsindia.inecovacsindia.in | |||||||
| ecovacs.comecovacs.com | |||||||
| Dreame Francefr.dreametech.com |
07 · Company
Who is behind iRobot®?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
iRobot® is an e-commerce brand, founded in 1990 according to LinkedIn. It employs about 969 people.
- Founded
- 1990, per LinkedIn
- Employees
- 969 on LinkedIn
- Own store
- irobot.es · Salesforce_commerce
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about iRobot®
What people ask Google about iRobot®.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is iRobot® legit or a scam?
According to Gravity by Benchr, iRobot® is a brand: it sells on a Salesforce_commerce store, it employs 969 people on LinkedIn, it has 70,316 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What does iRobot® sell?
iRobot is a global consumer robot company that designs and builds robots and intelligent home innovations to help maintain homes clean. The company offers robot vacuums and floor cleaning robots. Gravity by Benchr classifies it under Household Appliance Accessories. Source: Gravity by Benchr product classification.
iRobot® promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: iRobot® advertises on Facebook and Instagram and on Google, where its offers often run. Check irobot.es for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy iRobot®?
iRobot® sells on its own website, irobot.es, a Salesforce_commerce store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who is behind iRobot®?
Gravity by Benchr records a company, founded in 1990 according to LinkedIn, with 969 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is iRobot® growing?
Yes. Gravity by Benchr estimates about 128,600 visits to irobot.es in September 2026, down 29% in a month and up 8% over three months. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does iRobot® use?
Gravity by Benchr identifies irobot.es as a Salesforce_commerce store. It advertises through Meta and on Google since March 2025. Source: Gravity by Benchr platform and advertising records.
What is iRobot®'s ad budget?
Gravity by Benchr does not publish a spend figure for iRobot® on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with iRobot®.