Brand page · Household Appliance Accessories · France
iRobot: 144k visits a month, 259 active Meta ads.
iRobot — iRobot is a global consumer robot company that designs and builds robots and intelligent home innovations for cleaning, mapping and navigation. In September 2026 irobot.fr drew an estimated 144k visits, down 24% on the month before. It ranks #1 of 31 Household Appliance Accessories brands in France and holds a 1.5 Trustpilot rating over 35 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026
About the store
iRobot is a global consumer robot company that designs and builds robots and intelligent home innovations for cleaning, mapping and navigation.
01 · Traffic
How much traffic iRobot gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
iRobot drew an estimated 144k visits in September 2026, down 24% on the month before and up 18% over three months.
- Worldwide#69,176of 4.5m sites · Top 5%
- In France#2,676of 166k sites · Top 5%
- Household Appliance Accessories, worldwide#62of 4,972 brands · Top 5%
- Household Appliance Accessories, France#1of 31 brands · Top 5%
144k
estimated visits in September
1 mo ▼ −24.1%4 mo ▲ +17.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about iRobot.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
iRobot holds 1.5 out of 5 on Trustpilot over 35 reviews, 33 of them in the last twelve months: 3% of customers give five stars and 97% one star. That volume places iRobot in the top 50% of the 270,321 Trustpilot pages in the Gravity index.
Electronics Store Appliance Store Vacuum Cleaner Store Electronics Company
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What iRobot sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read iRobot's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places iRobot in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
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- Upper price quartile
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- Currency
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04 · Ads
What iRobot is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
iRobot runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since October 2023 (image, text, video).
Prime Day DealsiRobot6 Oct 2026image
Prime Day DealsiRobot6 Oct 2026image
Nouvelle gammeiRobot5 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026iRobot UK LTDverified
Image ad20 Oct 2026Brain Labs DC Ltdverified
Image ad20 Oct 2026Brain Labs DC Ltdverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about iRobot.
The creators who tag @irobot_fr on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @irobot_fr on Instagram, led by ✾ 𝒜𝓂𝑒́𝓁𝒾𝑒 𝒞𝒶𝓇𝒹𝒾𝓃 ✾ (31k followers, 3.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| ✾✾ 𝒜𝓂𝑒́𝓁𝒾𝑒 𝒞𝒶𝓇𝒹𝒾𝓃 ✾@home_mood_damy · 🇫🇷 FR | Beauty cosmetics skincare Creator | 31k | 3.2% | 1 | Tagged @irobot_fr |
06 · Competitors according to Gravity
Who iRobot competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for iRobot among Household Appliance Accessories brands in France. The closest is Matic, then Roborock, irobot-jp.com, dreametech.com.tw, ecovacs.com, Dreame France.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Maticmaticrobots.com | |||||||
| Roborockus.roborock.com | |||||||
| irobot-jp.comirobot-jp.com | |||||||
| dreametech.com.twdreametech.com.tw | |||||||
| ecovacs.comecovacs.com | |||||||
| Dreame Francefr.dreametech.com |
07 · Company
The company behind iRobot.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
iRobot is a company based in France, founded in 1990 according to LinkedIn, on a domain registered in March 2008. It employs about 969 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇫🇷 France
- Founded
- 1990, per LinkedIn
- Domain registered
- 27 Mar 2008
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 969 on LinkedIn · 501-1,000
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- irobot.fr · Salesforce_commerce
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about iRobot
What people ask Google about iRobot.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is iRobot a legit company?
According to Gravity by Benchr, iRobot is a brand based in France: its website has existed since March 2008, it sells on a Salesforce_commerce store, it employs 969 people on LinkedIn, it has 52,217 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
iRobot reviews
Customers rate iRobot 1.5 out of 5 on Trustpilot over 35 reviews, 33 of them in the last twelve months: 3% give five stars, 97% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is iRobot known for?
iRobot is a global consumer robot company that designs and builds robots and intelligent home innovations for cleaning, mapping and navigation. Gravity by Benchr classifies it under Household Appliance Accessories. Source: Gravity by Benchr product classification.
Is there a iRobot discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: iRobot advertises on Facebook and Instagram and on Google, where its offers often run. Check irobot.fr for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy iRobot?
iRobot sells on its own website, irobot.fr, a Salesforce_commerce store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who is behind iRobot?
Gravity by Benchr records a company based in France, founded in 1990 according to LinkedIn, on a domain registered in 2008, with 969 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is iRobot growing?
Yes. Gravity by Benchr estimates about 143,700 visits to irobot.fr in September 2026, down 24% in a month and up 18% over three months. iRobot ranks #1 of 31 Household Appliance Accessories brands in France in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does iRobot use?
Gravity by Benchr identifies irobot.fr as a Salesforce_commerce store. It advertises through Meta and on Google since October 2023. Source: Gravity by Benchr platform and advertising records.
How much does iRobot spend on Meta ads?
Gravity by Benchr does not publish a spend figure for iRobot on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Household Appliance Accessories brands in France?
Among Household Appliance Accessories brands in France in the Gravity by Benchr index, iRobot ranks #1 of 31 by estimated traffic. Its closest competitors on the same market are Matic, Roborock, irobot-jp.com, dreametech.com.tw and ecovacs.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with iRobot.