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  5. iTokri आई.टोकरी

Brand page · Decor · India

iTokri आई.टोकरी Top 1% worldwide Top 1% in India Top 1% in Decor Top 1% in Decor in India
itokri.com·🇮🇳 India· Shopify·Since 2011

iTokri आई.टोकरी: 808k visits a month, 298 active Meta ads, Gravity score 611.

iTokri आई.टोकरी — Trusted online store in India to buy original fabric, authentic dress material, ethnic wear, women accessories in various crafts by Indian Artisans. In September 2026 itokri.com drew an estimated 808k visits, down 17% on the month before. It ranks #5 of 1,759 Decor brands in India and holds a 4.4 Trustpilot rating over 313 reviews.

itokri.com@itokri 275kYouTube 9.7kFacebookLinkedIn 596Trustpilot 4.4Meta Ad Library 298

Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
808k
−17% vs. August 2026
Instagram followers
275k
7,603 posts · @itokri
Trustpilot
4.4
313 reviews · 34 in 12 months
Meta ads
298
active · on Google since 2025
Products
98%
in stock
Rank in India
#5
of 1,759 in Decor
LinkedIn
596
followers · 43 employees
Earned media value
€820.9
per month, Instagram

Gravity score

611/ 1000 · 9 of 10 indicators rated
Brand Power671
Momentum417
Performance746

Percentiles within 81 peers: Decor brands in India with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Trusted online store in India to buy original fabric, authentic dress material, ethnic wear, women accessories in various crafts by Indian Artisans.

01 · Traffic

How much traffic iTokri आई.टोकरी gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

iTokri आई.टोकरी drew an estimated 808k visits in September 2026, down 17% on the month before and down 7% over three months.

  • Worldwide#17,127of 4.5m sites · Top 1%
  • In India#918of 164k sites · Top 1%
  • Decor, worldwide#207of 185,686 brands · Top 1%
  • Decor, India#5of 1,759 brands · Top 1%
Monthly visitssource Sept 2026

808k

estimated visits in September

1 mo ▼ −16.6%4 mo ▼ −6.8%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about iTokri आई.टोकरी.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

iTokri आई.टोकरी holds 4.4 out of 5 on Trustpilot over 313 reviews, 34 of them in the last twelve months: 88% of customers give five stars and 6% one star. That volume places iTokri आई.टोकरी in the top 20% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30%. On Google, iTokri आई.टोकरी scores 4.8 over 43 reviews.

Trustpilotclaimed page · read 21 Oct 2026
4.4TrustScore · 313 reviews · 34 in 12 months
Top 20% review volumeTop 30% rating quality
5 ★88%
4 ★4%
3 ★2%
2 ★1%
1 ★6%

Art Handcraft

Google reviewsread 20 Oct 2026
4.843 reviews on the Google business profile
5 ★77%
4 ★14%
3 ★5%
2 ★2%
1 ★2%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What iTokri आई.टोकरी sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

iTokri आई.टोकरी sells on Shopify, 98% of its catalogue in stock. The best seller is Organic Herbal Gulal Holi Colours Combo (100 grams each), at ₹690.00–₹1,990.00, followed by Set of 5 - Assorted Mix Crafts Print Cotton Snug Fit Face Cover (3 Layer) and Floating Candles - Set of 6.

ProductsCatalogue read Oct 2026
  • #2Organic Herbal Gulal Holi Colours Combo (100 grams each)iTokri आई.टोकरी₹690.00–₹1,990.00In stock
  • Set of 5 - Assorted Mix Crafts Print Cotton Snug Fit Face Cover (3 Layer)iTokri आई.टोकरी₹360.00In stock
  • Floating Candles - Set of 6iTokri आई.टोकरी₹450.00In stock
  • +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Catalogue mixOct 2026
Clothing2%
Sleepwear & Loungewear2%
Gift Giving2%
Shopping Totes1%

Share of the catalogue by product family.

Activity mixdominant: Decor
Decor38%
Personal Care11%
Kitchen & Dining10%
General Office Supplies6%
Clothing6%

The dominant category places iTokri आई.टोकरी in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
0% of the catalogue
In stock
98%
Upper price quartile
US$19.64
Currency
INR

05 · Influencers

Who talks about iTokri आई.टोकरी.

The creators who tag @itokri on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @itokri on Instagram, led by Radhikka kumar 🧿 | Lifestyle Creator (29k followers, 0.9% engagement).

Influencersaccounts tagging @itokri · Instagram
AccountProfileFollowersEngagementTagsRelationship
RRadhikka kumar 🧿 | Lifestyle Creator@radhikkakumar007 · 🇮🇳 INPhotography visual arts Creator29k0.9%1Tagged @itokri
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who iTokri आई.टोकरी competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for iTokri आई.टोकरी among Decor brands in India. The closest is Matkatus, then Indian Handlooms and Textile, Okhai, TJORI, Ethenika.com, Meena Bazaar.

CompetitorsDecor · India · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Matkatusmatkatus.com
Indian Handlooms and Textileindianhandloomsandtextile.com
Okhaiokhai.org
TJORItjori.com
Ethenika.comethenika.com
Meena Bazaarmbz.in
Competitors Gravity finds for iTokri आई.टोकरी. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare iTokri आई.टोकरी with Matkatus

07 · Company

The company behind iTokri आई.टोकरी.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

iTokri आई.टोकरी is a company based in India, founded in 2011 according to LinkedIn, on a domain registered in May 2011. It employs about 43 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇮🇳 India
Founded
2011, per LinkedIn
Domain registered
9 May 2011
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
43 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
itokri.com · Shopify · INR
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about iTokri आई.टोकरी

What people ask Google about iTokri आई.टोकरी.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is iTokri आई.टोकरी legit?

According to Gravity by Benchr, iTokri आई.टोकरी is a brand based in India: its website has existed since May 2011, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 43 people on LinkedIn, it has 274,848 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about iTokri आई.टोकरी?

Customers rate iTokri आई.टोकरी 4.4 out of 5 on Trustpilot over 313 reviews, 34 of them in the last twelve months: 88% give five stars, 6% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. On Google, iTokri आई.टोकरी scores 4.8 over 43 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is iTokri आई.टोकरी?

Trusted online store in India to buy original fabric, authentic dress material, ethnic wear, women accessories in various crafts by Indian Artisans. Gravity by Benchr classifies it under Decor, with Clothing making up 2% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does iTokri आई.टोकरी cost?

iTokri आई.टोकरी's best seller, Organic Herbal Gulal Holi Colours Combo (100 grams each), sells from ₹690.00 to ₹1,990.00 on itokri.com. 98% of the catalogue is in stock. Gravity does not track prices daily: check itokri.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does iTokri आई.टोकरी have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: iTokri आई.टोकरी advertises on Facebook and Instagram and on Google, where its offers often run. Check itokri.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy iTokri आई.टोकरी?

iTokri आई.टोकरी sells on its own website, itokri.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind iTokri आई.टोकरी?

Gravity by Benchr records a company based in India, founded in 2011 according to LinkedIn, on a domain registered in 2011, with 43 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is iTokri आई.टोकरी growing?

Not at the moment. Gravity by Benchr estimates about 807,500 visits to itokri.com in September 2026, down 17% in a month and down 7% over three months. iTokri आई.टोकरी ranks #5 of 1,759 Decor brands in India in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does iTokri आई.टोकरी use?

Gravity by Benchr identifies itokri.com as a Shopify store (standard plan, not Shopify Plus), selling in INR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since August 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

What is iTokri आई.टोकरी's ad budget?

Gravity by Benchr does not publish a spend figure for iTokri आई.टोकरी on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Decor brands in India?

Among Decor brands in India in the Gravity by Benchr index, iTokri आई.टोकरी ranks #5 of 1,759 by estimated traffic. Its closest competitors on the same market are Matkatus, Indian Handlooms and Textile, Okhai, TJORI and Ethenika.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with iTokri आई.टोकरी.