Brand page
Jay's Sporting Goods: 36.6k visits a month, 13 active Meta ads.
Jay's Sporting Goods — Jay's Sporting Goods is an outdoor superstore that sells hunting, fishing, camping, archery, and firearms equipment with locations in Michigan. In September 2026 jayssportinggoods.com drew an estimated 36.6k visits, up 49% on the month before.
Updated Traffic Sept 2026Meta ads 14 Oct 2026Trustpilot Oct 2026
About the store
Jay's Sporting Goods is an outdoor superstore that sells hunting, fishing, camping, archery, and firearms equipment with locations in Michigan.
01 · Traffic
How much traffic Jay's Sporting Goods gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Jay's Sporting Goods drew an estimated 36.6k visits in September 2026, up 49% on the month before and up 42% over three months.
- Worldwide#311,826of 4.5m sites · Top 10%
- In United States#96,214of 1.2m sites · Top 10%
- Category, worldwide—Data not available
- Category, United States—Data not available
36.6k
estimated visits in September
1 mo ▲ +49.4%4 mo ▲ +41.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Jay's Sporting Goods.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Jay's Sporting Goods holds 3.2 out of 5 on Trustpilot over 1 review: 0% of customers give five stars and 100% one star.
Hunting Store Fishing Store Hunting and Fishing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Jay's Sporting Goods sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Jay's Sporting Goods's catalogue yet.
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Share of the catalogue by product family.
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The dominant category places Jay's Sporting Goods in its comparison group.
- Average rating
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- Rated products
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- In stock
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- Upper price quartile
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- Currency
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04 · Ads
What Jay's Sporting Goods is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Jay's Sporting Goods runs Meta ads on Facebook, Instagram, Audience Network, Threads, whatsapp.
Jay's Sporting GoodsJay's Sporting Goods7 Oct 2026image
Shop SITKA GearJay's Sporting Goods5 Oct 2026video
Shop Latitude Saddle GearJay's Sporting Goods29 Sept 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Data not available
05 · Influencers
Who talks about Jay's Sporting Goods.
The creators who tag @jayssportinggoods on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @jayssportinggoods on Instagram, led by Mountain Top Outdoors (10.5k followers, 0.8% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| MMountain Top Outdoors@mtn.topoutdoors · 🇺🇸 US | Pets nature Creator | 10.5k | 0.8% | 2 | Tagged @jayssportinggoods |
06 · Competitors according to Gravity
Who Jay's Sporting Goods competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity has not computed competitors for this brand yet.
Data not available
07 · Company
The company behind Jay's Sporting Goods.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Jay's Sporting Goods is an e-commerce brand, founded in 1971 according to LinkedIn, on a domain registered in April 2000. It employs about 75 people.
- Legal name
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- Registration no.
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- VAT
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- Legal form
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- Entity country
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- Founded
- 1971, per LinkedIn
- Domain registered
- 1 Apr 2000
- Share capital
- Data not available
- Status
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- President
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- Activity code
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- Employees
- 75 on LinkedIn
- Funding stage
- Data not available
- Total raised
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- Investors
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- VC-backed
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- Own store
- jayssportinggoods.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Jay's Sporting Goods
What people ask Google about Jay's Sporting Goods.
6 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Jay's Sporting Goods legit or a scam?
According to Gravity by Benchr, Jay's Sporting Goods is a brand: its website has existed since April 2000, it employs 75 people on LinkedIn, it has 6,467 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What is Jay's Sporting Goods known for?
Jay's Sporting Goods is an outdoor superstore that sells hunting, fishing, camping, archery, and firearms equipment with locations in Michigan. Source: Gravity by Benchr product classification.
Does Jay's Sporting Goods have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Jay's Sporting Goods advertises on Facebook and Instagram, where its offers often run. Check jayssportinggoods.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Jay's Sporting Goods?
Gravity by Benchr records a company, founded in 1971 according to LinkedIn, on a domain registered in 2000, with 75 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Jay's Sporting Goods growing?
Yes. Gravity by Benchr estimates about 36,600 visits to jayssportinggoods.com in September 2026, up 49% in a month and up 42% over three months. Source: Gravity by Benchr estimated traffic, September 2026.
How much does Jay's Sporting Goods spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Jay's Sporting Goods on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Jay's Sporting Goods.