Brand page · Clothing
Joe Fresh: 1.4M visits a month, 193 active Meta ads.
Joe Fresh — Joe Fresh offers accessible, modern design in lifestyle collections for women, men, and children, providing quality and style for the entire family across apparel, accessories, and footwear categories. In September 2026 joefresh.com drew an estimated 1.4M visits, down 3% on the month before. It ranks #17 of 10,239 Clothing brands and holds a 1.6 Trustpilot rating over 48 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026
About the store
Joe Fresh offers accessible, modern design in lifestyle collections for women, men, and children, providing quality and style for the entire family across apparel, accessories, and footwear categories.
01 · Traffic
How much traffic Joe Fresh gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Joe Fresh drew an estimated 1.4M visits in September 2026, down 3% on the month before and down 0% over three months.
- Worldwide#10,979of 4.5M sites · Top 1%
- In Canada#217of 104K sites · Top 1%
- Clothing, worldwide#831of 459,295 brands · Top 1%
- Clothing, Canada#17of 10,239 brands · Top 1%
1.4M
estimated visits in September
1 mo ▼ −2.7%4 mo ▼ −0.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Joe Fresh.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Joe Fresh holds 1.6 out of 5 on Trustpilot over 48 reviews, 20 of them in the last twelve months: 6% of customers give five stars and 88% one star. That volume places Joe Fresh in the top 40 % of the 270,321 Trustpilot pages in the Gravity index.
Clothing Store Women's Clothing Store Men's Clothing Store Shoe Store Streetwear Store Activewear Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Joe Fresh sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Joe Fresh's catalogue yet.
Data not available
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Share of the catalogue by product family.
The dominant category places Joe Fresh in its comparison group.
- Average rating
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- Rated products
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- In stock
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- Upper price quartile
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- Currency
- Data not available
04 · Ads
What Joe Fresh is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Joe Fresh runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since August 2022 (image, text, video).
Joe FreshJoe Fresh11 Oct 2026image
Joe FreshJoe Fresh9 Oct 2026image
Joe FreshJoe Fresh9 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Loblaws Inc.verified
Text ad21 Oct 2026Loblaws Inc.verified
Text ad21 Oct 2026Loblaws Inc.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Joe Fresh.
The creators who tag @joefresh on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @joefresh on Instagram, led by alessia scauzillo (114K followers, 2.6% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| aalessia scauzillo@alessiasculpt · 🇺🇸 US | Food cooking nutrition Creator | 114K | 2.6% | 5 | Tagged @joefresh |
06 · Competitors according to Gravity
Who Joe Fresh competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Joe Fresh among Clothing brands. The closest is oldnavy.gap.com, then Old Navy, Family Group, bestandless.com.au, mrp.com, kiabi.pt.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| oldnavy.gap.comoldnavy.gap.com | |||||||
| Old Navyoldnavy.com | |||||||
| Family Groupfamilyshop.cl | |||||||
| bestandless.com.aubestandless.com.au | |||||||
| mrp.commrp.com | |||||||
| kiabi.ptkiabi.pt |
07 · Company
The company behind Joe Fresh.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Joe Fresh is an e-commerce brand, founded in 2006 according to LinkedIn, on a domain registered in August 2005. It employs about 586 people.
- Legal name
- Data not available
- Registration no.
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- VAT
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- Legal form
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- Entity country
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- Founded
- 2006, per LinkedIn
- Domain registered
- 15 Aug 2005
- Share capital
- Data not available
- Status
- Data not available
- President
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- Activity code
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- Employees
- 586 on LinkedIn
- Funding stage
- Data not available
- Total raised
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- Investors
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- VC-backed
- Data not available
- Own store
- joefresh.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Joe Fresh
What people ask Google about Joe Fresh.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Joe Fresh legit or a scam?
According to Gravity by Benchr, Joe Fresh is a brand: its website has existed since August 2005, it employs 586 people on LinkedIn, it has 252,352 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Joe Fresh reviews
Customers rate Joe Fresh 1.6 out of 5 on Trustpilot over 48 reviews, 20 of them in the last twelve months: 6% give five stars, 88% one star. Gravity by Benchr places that review volume in the top 40 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Joe Fresh known for?
Joe Fresh offers accessible, modern design in lifestyle collections for women, men, and children, providing quality and style for the entire family across apparel, accessories, and footwear categories. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.
Does Joe Fresh have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Joe Fresh advertises on Facebook and Instagram and on Google, where its offers often run. Check joefresh.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind Joe Fresh?
Gravity by Benchr records a company, founded in 2006 according to LinkedIn, on a domain registered in 2005, with 586 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Joe Fresh doing well?
Not at the moment. Gravity by Benchr estimates about 1,418,100 visits to joefresh.com in September 2026, down 3% in a month and down 0% over three months. Joe Fresh ranks #17 of 10,239 Clothing brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does Joe Fresh spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Joe Fresh on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands?
Among Clothing brands in the Gravity by Benchr index, Joe Fresh ranks #17 of 10,239 by estimated traffic. Its closest competitors on the same market are oldnavy.gap.com, Old Navy, Family Group, bestandless.com.au, mrp.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Joe Fresh.