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  4. Decor
  5. Joe Lycett

Brand page · Decor

Joe Lycett Top 5% worldwide Top 5% in Decor
joelycett.com· Shopify·Since 2011

Joe Lycett traffic, ads & competitors 83.7k visits a month, 21 active Meta ads.

Joe Lycett — Joe Lycett is a comedian, painter, filmmaker, sculptor, television presenter, poet, gardener, dietician, radio presenter and queer. His work includes comedy, art, and film, with his art featured in various galleries including the Royal Academy and National Portrait Gallery London. In September 2026 joelycett.com drew an estimated 83.7k visits, up 68% on the month before. It ranks #168 of 13,189 Decor brands.

joelycett.com@joelycett 1.5mYouTube 211kFacebookTrustpilot 4.0Meta Ad Library 21

Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026

Estimated traffic
83.7k
+68% vs. August 2026
Instagram followers
1.5m
307 posts · @joelycett
Trustpilot
4.0
4 reviews
Meta ads
21
active
Products
—
Data not available
Rank in the United Kingdom
#168
of 13,189 in Decor
LinkedIn
—
Data not available
Earned media value
€85.8k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Joe Lycett is a comedian, painter, filmmaker, sculptor, television presenter, poet, gardener, dietician, radio presenter and queer. His work includes comedy, art, and film, with his art featured in various galleries including the Royal Academy and National Portrait Gallery London.

01 · Traffic

Joe Lycett website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Joe Lycett drew an estimated 83.7k visits in September 2026, up 68% on the month before and down 10% over three months.

  • Worldwide#109,221of 4.5m sites · Top 5%
  • In United Kingdom#5,693of 192k sites · Top 5%
  • Decor, worldwide#2,076of 185,686 brands · Top 5%
  • Decor, United Kingdom#168of 13,189 brands · Top 5%
Monthly visitssource Sept 2026

83.7k

estimated visits in September

1 mo ▲ +68.2%4 mo ▼ −9.8%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

Joe Lycett reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Joe Lycett holds 4.0 out of 5 on Trustpilot over 4 reviews: 100% of customers give five stars and 0% one star.

Trustpilotread 21 Oct 2026
4.0TrustScore · 4 reviews
5 ★100%
4 ★0%
3 ★0%
2 ★0%
1 ★0%

Lawyer Law Firm

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Joe Lycett best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Joe Lycett's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Decor
Decor90%
Arts & Entertainment3%
Clothing2%

The dominant category places Joe Lycett in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Joe Lycett influencers

The creators who tag @joelycett on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @joelycett on Instagram, led by Margaret and Pauline (217k followers, 3.1% engagement).

Influencersaccounts tagging @joelycett · Instagram
AccountProfileFollowersEngagementTagsRelationship
MMargaret and Pauline@latenightaunties · 🇬🇧 GBHumor memes comedy Creator217k3.1%4Tagged @joelycett
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Joe Lycett competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Joe Lycett among Decor brands. The closest is Stephen Wiltshire, then One Art Space, Anna Bregman Portraits, Companion Archive, Meisterdrucke, Halcyon.

CompetitorsDecor · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Stephen Wiltshirestephenwiltshire.co.uk
One Art Spaceoneartspace.com
Anna Bregman Portraitsannabregmanportraits.co.uk
Companion Archivecompanionarchive.com
Meisterdruckemeisterdrucke.pt
Halcyonhalcyongallery.com
Competitors Gravity finds for Joe Lycett. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Joe Lycett with Stephen Wiltshire

07 · Company

Who is behind Joe Lycett?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Joe Lycett is an e-commerce brand, on a domain registered in September 2011.

Legal entityGravity index, Sept 2026
Domain registered
25 Sept 2011
DistributionGravity index, Sept 2026
Own store
joelycett.com · Shopify
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Joe Lycett

What people ask Google about Joe Lycett.

9 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Joe Lycett legit?

According to Gravity by Benchr, Joe Lycett is a brand: its website has existed since September 2011, it sells on a Shopify store, it has 1,485,785 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

What is Joe Lycett?

Joe Lycett is a comedian, painter, filmmaker, sculptor, television presenter, poet, gardener, dietician, radio presenter and queer. His work includes comedy, art, and film, with his art featured in various galleries including the Royal Academy and National Portrait Gallery London. Gravity by Benchr classifies it under Decor. Source: Gravity by Benchr product classification.

Does Joe Lycett have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Joe Lycett advertises on Facebook and Instagram, where its offers often run. Check joelycett.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Joe Lycett?

Joe Lycett sells on its own website, joelycett.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.

Who owns Joe Lycett?

Gravity by Benchr records a company, whose domain was registered in 2011. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Joe Lycett growing?

Not at the moment. Gravity by Benchr estimates about 83,700 visits to joelycett.com in September 2026, up 68% in a month and down 10% over three months. Joe Lycett ranks #168 of 13,189 Decor brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Joe Lycett use?

Gravity by Benchr identifies joelycett.com as a Shopify store (standard plan, not Shopify Plus). It advertises through Meta. Source: Gravity by Benchr platform and advertising records.

How much does Joe Lycett spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Joe Lycett on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Decor brands?

Among Decor brands in the Gravity by Benchr index, Joe Lycett ranks #168 of 13,189 by estimated traffic. Its closest competitors on the same market are Stephen Wiltshire, One Art Space, Anna Bregman Portraits, Companion Archive and Meisterdrucke. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Joe Lycett.