1. Gravity
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  5. John Hardy

Brand page · Jewelry · United States

John Hardy Top 1% worldwide Top 5% in United States Top 1% in Jewelry Top 1% in Jewelry in United States
johnhardy.com·🇺🇸 New York, United States· Shopify·Since 1996

John Hardy: 312k visits a month, 67 active Meta ads, Gravity score 543.

John Hardy — John Hardy is a luxury jewelry brand that creates artisan handcrafted jewelry using 100% reclaimed gold and silver with ethically sourced gemstones and conflict-free diamonds. In September 2026 johnhardy.com drew an estimated 312k visits, up 4% on the month before. It ranks #115 of 33,382 Jewelry brands in United States.

johnhardy.com@johnhardyjewelry 173kFacebookLinkedIn 42.4kTrustpilot 3.7Meta Ad Library 67

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
312k
+4% vs. August 2026
Instagram followers
173k
4,333 posts · @johnhardyjewelry
Trustpilot
3.7
1 review · 1 in 12 months
Meta ads
67
active · on Google since 2023
Products
100%
in stock · 247 collections
Rank in United States
#115
of 33,382 in Jewelry
LinkedIn
42.4k
followers · 305 employees
Earned media value
€12.8k
per month, Instagram

Gravity score

543/ 1000 · 10 of 10 indicators rated
Brand Power578
Momentum508
Performance543

Percentiles within 352 peers: Jewelry brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

John Hardy is a luxury jewelry brand that creates artisan handcrafted jewelry using 100% reclaimed gold and silver with ethically sourced gemstones and conflict-free diamonds.

01 · Traffic

How much traffic John Hardy gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

John Hardy drew an estimated 312k visits in September 2026, up 4% on the month before and down 3% over three months.

  • Worldwide#36,324of 4.5m sites · Top 1%
  • In United States#11,800of 1.2m sites · Top 5%
  • Jewelry, worldwide#587of 132,285 brands · Top 1%
  • Jewelry, United States#115of 33,382 brands · Top 1%
Monthly visitssource Sept 2026

312k

estimated visits in September

1 mo ▲ +4.4%4 mo ▼ −2.9%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about John Hardy.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

John Hardy holds 3.7 out of 5 on Trustpilot over 1 review, 1 of them in the last twelve months: 100% of customers give five stars and 0% one star.

Trustpilotread 20 Oct 2026
3.7TrustScore · 1 review · 1 in 12 months
5 ★100%
4 ★0%
3 ★0%
2 ★0%
1 ★0%

Jewellery Manufacturer Jewelry Store Jeweler Jewelry Designer

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What John Hardy sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

John Hardy sells on Shopify, 100% of its catalogue in stock. The best seller is Heishi Bracelet, Sterling Silver, 4MM|BU900698, at US$895.00, followed by Love Knot Bracelet, Sterling Silver, 7MM|BU900989 and Love Knot Bracelet, Sterling Silver, 3.6MM|BU900776.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Bracelets34%
Necklaces29%
Rings22%
Earrings15%

Share of the catalogue by product family.

Activity mixdominant: Jewelry
Jewelry100%

The dominant category places John Hardy in its comparison group.

Prices and ratingsstore data
Average rating
4.85 / 5
Rated products
34% of the catalogue
In stock
100%
Upper price quartile
US$3,600.00
Currency
USD

05 · Influencers

Who talks about John Hardy.

The creators who tag @johnhardyjewelry on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @johnhardyjewelry on Instagram, led by Javvy Pirooz (36.8k followers, 0.7% engagement).

Influencersaccounts tagging @johnhardyjewelry · Instagram
AccountProfileFollowersEngagementTagsRelationship
JJavvy Pirooz@javvy · 🇫🇷 FRTravel tourism exploration Creator36.8k0.7%2Tagged @johnhardyjewelry
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who John Hardy competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for John Hardy among Jewelry brands in United States. The closest is David Yurman, then pomellato.com, Kinn, Aurate New York, eu.marcobicego.com, Hard Jewelry™.

CompetitorsJewelry · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
David Yurmandavidyurman.com
pomellato.compomellato.com
Kinnkinnstudio.com
Aurate New Yorkauratenewyork.com
eu.marcobicego.comeu.marcobicego.com
Hard Jewelry™hardjewelry.com
Competitors Gravity finds for John Hardy. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare John Hardy with David Yurman

07 · Company

The company behind John Hardy.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

John Hardy is a company based in New York, United States, founded in 1975 according to LinkedIn, on a domain registered in February 1996. It employs about 305 people and is listed at m_and_a stage.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · New York
Founded
1975, per LinkedIn
Domain registered
12 Feb 1996
Share capital
Data not available
Status
was_acquired
President
Data not available
Activity code
Data not available
Employees
305 on LinkedIn · 1,001-5,000
FundingGravity index, Nov 2026
Funding stage
M and a · last deal: private equity
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
johnhardy.com · Shopify · USD
Catalogue
247 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about John Hardy

What people ask Google about John Hardy.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is John Hardy legit or a scam?

According to Gravity by Benchr, John Hardy is a brand based in New York, United States: its website has existed since February 1996, it sells on a Shopify store, it employs 305 people on LinkedIn, it has 173,041 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What is John Hardy known for?

John Hardy is a luxury jewelry brand that creates artisan handcrafted jewelry using 100% reclaimed gold and silver with ethically sourced gemstones and conflict-free diamonds. Gravity by Benchr classifies it under Jewelry, with Bracelets making up 34% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is John Hardy expensive?

John Hardy's best seller, Heishi Bracelet, Sterling Silver, 4MM|BU900698, sells US$895.00 on johnhardy.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check johnhardy.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a John Hardy discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: John Hardy advertises on Facebook and Instagram and on Google, where its offers often run. Check johnhardy.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy John Hardy?

John Hardy sells on its own website, johnhardy.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns John Hardy?

Gravity by Benchr records a company based in New York, United States, founded in 1975 according to LinkedIn, on a domain registered in 1996, with 305 employees on LinkedIn, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is John Hardy doing well?

Not at the moment. Gravity by Benchr estimates about 312,100 visits to johnhardy.com in September 2026, up 4% in a month and down 3% over three months. John Hardy ranks #115 of 33,382 Jewelry brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does John Hardy use?

Gravity by Benchr identifies johnhardy.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since August 2023. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does John Hardy spend on Meta ads?

Gravity by Benchr does not publish a spend figure for John Hardy on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Jewelry brands in United States?

Among Jewelry brands in United States in the Gravity by Benchr index, John Hardy ranks #115 of 33,382 by estimated traffic. Its closest competitors on the same market are David Yurman, pomellato.com, Kinn, Aurate New York and eu.marcobicego.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with John Hardy.