Brand page · Clothing
Johnnie-O: 915k visits a month, 227 active Meta ads.
Johnnie-O — Johnnie-O is a branded lifestyle apparel company that sells golf shirts, button-up shirts, and performance apparel for men, women, and boys, blending East Coast tradition with West Coast casual style. In September 2026 johnnie-o.com drew an estimated 915k visits, down 22% on the month before. It ranks #149 of 97,158 Clothing brands.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026
About the store
Johnnie-O is a branded lifestyle apparel company that sells golf shirts, button-up shirts, and performance apparel for men, women, and boys, blending East Coast tradition with West Coast casual style.
01 · Traffic
How much traffic Johnnie-O gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Johnnie-O drew an estimated 915k visits in September 2026, down 22% on the month before and up 6% over three months.
- Worldwide#15,522of 4.5m sites · Top 1%
- In United States#5,125of 1.2m sites · Top 1%
- Clothing, worldwide#1,201of 459,295 brands · Top 1%
- Clothing, United States#149of 97,158 brands · Top 1%
915k
estimated visits in September
1 mo ▼ −22.4%4 mo ▲ +5.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Johnnie-O.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Johnnie-O holds 2.7 out of 5 on Trustpilot over 5 reviews, 2 of them in the last twelve months: 0% of customers give five stars and 60% one star.
Streetwear Store Men's Clothing Store Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Johnnie-O sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Johnnie-O sells on Shopify, 100% of its catalogue in stock. The best seller is Sully 1/4 Zip Pullover, at US$138.00, followed by Original 4-Button Polo - Solid and Gift Box.
#1Sully 1/4 Zip PulloverJohnnie-OUS$138.00In stock
#2Original 4-Button Polo - SolidJohnnie-OUS$89.00In stock
#3Gift BoxJohnnie-OUS$5.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Johnnie-O in its comparison group.
- Average rating
- 4.89 / 5
- Rated products
- 16% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$158.00
- Currency
- USD
04 · Ads
What Johnnie-O is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Johnnie-O runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since November 2022 (image, text, video).
Mention code NAPLES15 at checkout for 15% off your first in-store purchase.johnnie-O5 Oct 2026image
Cooling, comfortable, and ultra-stretchy.johnnie-O4 Oct 2026image
Earn your stripes.johnnie-O4 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026长沙双瑜未来信息技术有限公司verified
Text ad20 Oct 2026Johnnie-O Inc.verified
Text ad20 Oct 2026Johnnie-O Inc.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Johnnie-O.
The creators who tag @johnnieobrand on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @johnnieobrand on Instagram, led by St. André Golf (473k followers, 6.7% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| SSt. André Golf@standregolf · 🇺🇸 US | Humor memes comedy Creator | 473k | 6.7% | 6 | Tagged @johnnieobrand |
06 · Competitors according to Gravity
Who Johnnie-O competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Johnnie-O among Clothing brands. The closest is Holderness & Bourne, then Greg Norman Collection, petermillar.com, Callaway Apparel, TravisMathew, Maelreg.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Holderness & Bourneholdernessandbourne.com | |||||||
| Greg Norman Collectiongregnormancollection.com | |||||||
| petermillar.competermillar.com | |||||||
| Callaway Apparelcallawayapparel.com | |||||||
| TravisMathewtravismathew.com | |||||||
| Maelregmaelreg.com |
07 · Company
The company behind Johnnie-O.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Johnnie-O is an e-commerce brand, on a domain registered in January 2005. It employs about 219 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- Data not available
- Founded
- Data not available
- Domain registered
- 10 Jan 2005
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 219 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- johnnie-o.com · Shopify · USD
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Johnnie-O
What people ask Google about Johnnie-O.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Johnnie-O legit?
According to Gravity by Benchr, Johnnie-O is a brand: its website has existed since January 2005, it sells on a Shopify store, it employs 219 people on LinkedIn, it has 112,383 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What is Johnnie-O known for?
Johnnie-O is a branded lifestyle apparel company that sells golf shirts, button-up shirts, and performance apparel for men, women, and boys, blending East Coast tradition with West Coast casual style. Gravity by Benchr classifies it under Clothing, with Clothing Tops making up 3% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Johnnie-O expensive?
Johnnie-O's best seller, Sully 1/4 Zip Pullover, sells US$138.00 on johnnie-o.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check johnnie-o.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Johnnie-O discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Johnnie-O advertises on Facebook and Instagram and on Google, where its offers often run. Check johnnie-o.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Johnnie-O?
Johnnie-O sells on its own website, johnnie-o.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who is behind Johnnie-O?
Gravity by Benchr records a company, whose domain was registered in 2005, with 219 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Johnnie-O growing?
Yes. Gravity by Benchr estimates about 915,000 visits to johnnie-o.com in September 2026, down 22% in a month and up 6% over three months. Johnnie-O ranks #149 of 97,158 Clothing brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Johnnie-O use?
Gravity by Benchr identifies johnnie-o.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since November 2022. Source: Gravity by Benchr platform and advertising records.
How much does Johnnie-O spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Johnnie-O on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands?
Among Clothing brands in the Gravity by Benchr index, Johnnie-O ranks #149 of 97,158 by estimated traffic. Its closest competitors on the same market are Holderness & Bourne, Greg Norman Collection, petermillar.com, Callaway Apparel and TravisMathew. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Johnnie-O.