Brand page · Personal Care · United States

Johnny Slicks Top 5% worldwide Top 5% in United States Top 5% in Personal Care Top 5% in Personal Care in United States
johnnyslicks.com·🇺🇸 Holly Ridge, United States· Shopify·Since 2017

Johnny Slicks: 101k visits a month, 15 active Meta ads, Gravity score 522.

Johnny Slicks — Johnny Slicks produces organic grooming products for men including beard care, hair care, and skin products. The company makes all-natural, handcrafted products in the USA. In September 2026 johnnyslicks.com drew an estimated 101k visits, down 12% on the month before. It ranks #785 of 33,626 Personal Care brands in United States.

johnnyslicks.com@johnnyslicks 165kFacebookLinkedIn 578Trustpilot 3.8Meta Ad Library 15

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
101k
−12% vs. August 2026
Instagram followers
165k
3,445 posts · @johnnyslicks
Trustpilot
3.8
2 reviews · 1 in 12 months
Meta ads
15
active · on Google since 2021
Products
91%
in stock · 43 collections
Rank in United States
#785
of 33,626 in Personal Care
LinkedIn
578
followers · 16 employees
Earned media value
€1.2k
per month, Instagram

Gravity score

522/ 1000 · 10 of 10 indicators rated
Brand Power694
Momentum404
Performance469

Percentiles within 792 peers: Personal Care brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Johnny Slicks produces organic grooming products for men including beard care, hair care, and skin products. The company makes all-natural, handcrafted products in the USA.

01 · Traffic

How much traffic Johnny Slicks gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Johnny Slicks drew an estimated 101k visits in September 2026, down 12% on the month before and down 23% over three months.

  • Worldwide#92,740of 4.5m sites · Top 5%
  • In United States#30,377of 1.2m sites · Top 5%
  • Personal Care, worldwide#4,574of 215,119 brands · Top 5%
  • Personal Care, United States#785of 33,626 brands · Top 5%
Monthly visitssource Sept 2026

101k

estimated visits in September

1 mo ▼ −12.2%4 mo ▼ −23.2%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Johnny Slicks.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Johnny Slicks holds 3.8 out of 5 on Trustpilot over 2 reviews, 1 of them in the last twelve months: 100% of customers give five stars and 0% one star.

Trustpilotread 20 Oct 2026
3.8TrustScore · 2 reviews · 1 in 12 months
5 ★100%
4 ★0%
3 ★0%
2 ★0%
1 ★0%

Cosmetics Store Hair Product Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Johnny Slicks sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Johnny Slicks sells on Shopify, 91% of its catalogue in stock. The best seller is Order Protect, at US$3.98, followed by Formula 49 and Organic Oil Based Pomade.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Hair Care44%
Cosmetics27%
Arts & Crafts9%
Health & Beauty4%

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care75%
Hobbies & Creative Arts10%
Health & Beauty4%
Services4%
Gift Cards3%

The dominant category places Johnny Slicks in its comparison group.

Prices and ratingsstore data
Average rating
4.86 / 5
Rated products
97% of the catalogue
In stock
91%
Upper price quartile
US$42.00
Currency
USD

05 · Influencers

Who talks about Johnny Slicks.

The creators who tag @johnnyslicks on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @johnnyslicks on Instagram, led by Nick Koumalatsos Show (27.1k followers, 0.1% engagement).

Influencersaccounts tagging @johnnyslicks · Instagram
AccountProfileFollowersEngagementTagsRelationship
NNick Koumalatsos Show@nickkoumalatsosshow · 🇺🇸 USPersonal development motivation Creator27.1k0.1%1Tagged @johnnyslicks
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Johnny Slicks competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Johnny Slicks among Personal Care brands in United States. The closest is COCOTIQUE, then Hanz de Fuko, Just Nutritive, Blind Barber, OrréNaturals, O'Douds.

CompetitorsPersonal Care · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
COCOTIQUEcocotique.com
Hanz de Fukohanzdefuko.com
Just Nutritivejustnutritive.com
Blind Barberblindbarber.com
OrréNaturalsorrenaturals.com
O'Doudsodouds.us
Competitors Gravity finds for Johnny Slicks. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Johnny Slicks with COCOTIQUE

07 · Company

The company behind Johnny Slicks.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Johnny Slicks is a company based in Holly Ridge, United States, founded in 2018 according to LinkedIn, on a domain registered in March 2017. It employs about 16 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Holly Ridge
Founded
2018, per LinkedIn
Domain registered
22 Mar 2017
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
16 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
johnnyslicks.com · Shopify · USD
Catalogue
43 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Johnny Slicks

What people ask Google about Johnny Slicks.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Johnny Slicks legit or a scam?

According to Gravity by Benchr, Johnny Slicks is a brand based in Holly Ridge, United States: its website has existed since March 2017, it sells on a Shopify store, it employs 16 people on LinkedIn, it has 164,721 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What does Johnny Slicks sell?

Johnny Slicks produces organic grooming products for men including beard care, hair care, and skin products. The company makes all-natural, handcrafted products in the USA. Gravity by Benchr classifies it under Personal Care, with Hair Care making up 44% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Johnny Slicks cost?

Johnny Slicks' best seller, Order Protect, sells US$3.98 on johnnyslicks.com. 91% of the catalogue is in stock. Gravity does not track prices daily: check johnnyslicks.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Johnny Slicks promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Johnny Slicks advertises on Facebook and Instagram and on Google, where its offers often run. Check johnnyslicks.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Johnny Slicks?

Johnny Slicks sells on its own website, johnnyslicks.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Johnny Slicks?

Gravity by Benchr records a company based in Holly Ridge, United States, founded in 2018 according to LinkedIn, on a domain registered in 2017, with 16 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Johnny Slicks doing well?

Not at the moment. Gravity by Benchr estimates about 101,300 visits to johnnyslicks.com in September 2026, down 12% in a month and down 23% over three months. Johnny Slicks ranks #785 of 33,626 Personal Care brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Johnny Slicks use?

Gravity by Benchr identifies johnnyslicks.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Johnny Slicks spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Johnny Slicks on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in United States?

Among Personal Care brands in United States in the Gravity by Benchr index, Johnny Slicks ranks #785 of 33,626 by estimated traffic. Its closest competitors on the same market are COCOTIQUE, Hanz de Fuko, Just Nutritive, Blind Barber and OrréNaturals. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Johnny Slicks.