Brand page · Clothing · United States

Joyfolie Top 5% worldwide Top 5% in United States Top 5% in Clothing Top 5% in Clothing in United States
joyfolie.com·🇺🇸 Carrollton, United States· Shopify·Since 2010

Joyfolie: 92.1k visits a month, 214 active Meta ads, Gravity score 567.

Joyfolie — Joyfolie is a boutique clothing brand that sells stylish and quality clothing for young ladies and women. In September 2026 joyfolie.com drew an estimated 92.1k visits, down 29% on the month before. It ranks #1,615 of 97,158 Clothing brands in United States and holds a 4.1 Trustpilot rating over 313 reviews.

joyfolie.com@joyfolie 373kFacebookLinkedIn 2.7kTrustpilot 4.1Meta Ad Library 214

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
92.1k
−29% vs. August 2026
Instagram followers
373k
6,903 posts · @joyfolie
Trustpilot
4.1
313 reviews · 216 in 12 months
Meta ads
214
active · on Google since 2023
Products
93%
in stock · 481 collections
Rank in United States
#1,615
of 97,158 in Clothing
LinkedIn
2.7k
followers · 15 employees
Earned media value
€79.9k
per month, Instagram

Gravity score

567/ 1000 · 10 of 10 indicators rated
Brand Power626
Momentum471
Performance605

Percentiles within 2787 peers: Clothing brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Joyfolie is a boutique clothing brand that sells stylish and quality clothing for young ladies and women.

01 · Traffic

How much traffic Joyfolie gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Joyfolie drew an estimated 92.1k visits in September 2026, down 29% on the month before and up 6% over three months.

  • Worldwide#100,590of 4.5m sites · Top 5%
  • In United States#32,867of 1.2m sites · Top 5%
  • Clothing, worldwide#9,608of 459,295 brands · Top 5%
  • Clothing, United States#1,615of 97,158 brands · Top 5%
Monthly visitssource Sept 2026

92.1k

estimated visits in September

1 mo ▼ −28.5%4 mo ▲ +6.1%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Joyfolie.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Joyfolie holds 4.1 out of 5 on Trustpilot over 313 reviews, 216 of them in the last twelve months: 63% of customers give five stars and 31% one star. That volume places Joyfolie in the top 20% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40%.

Trustpilotclaimed page · read 21 Oct 2026
4.1TrustScore · 313 reviews · 216 in 12 months
Top 20% review volumeTop 40% rating quality
5 ★63%
4 ★2%
3 ★1%
2 ★3%
1 ★31%

Women's Clothing Store Boutique Clothing Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Joyfolie sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Joyfolie sells on Shopify, 93% of its catalogue in stock. The best seller is Macy Dress in Cream, at US$39.99, followed by Braelyn Dress in Olive and Briley Dress in Ecru.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Dresses21%
Clothing Tops12%
Skirts7%
Outerwear2%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing83%
Shoes9%
Jewelry3%
Clothing Accessories1%
Gift Cards1%

The dominant category places Joyfolie in its comparison group.

Prices and ratingsstore data
Average rating
4.68 / 5
Rated products
48% of the catalogue
In stock
93%
Upper price quartile
US$69.99
Currency
USD

05 · Influencers

Who talks about Joyfolie.

The creators who tag @joyfolie on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @joyfolie on Instagram, led by Michelle Nunes San Diego Photographer (13.9k followers, 2.8% engagement).

Influencersaccounts tagging @joyfolie · Instagram
AccountProfileFollowersEngagementTagsRelationship
MMichelle Nunes San Diego Photographer@michellenunesphotography · 🇺🇸 USPhotography visual arts Creator13.9k2.8%3Tagged @joyfolie
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Joyfolie competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Joyfolie among Clothing brands in United States. The closest is The PrincessAce, then DressBetty, American Threads, EDGE, DOLLY, Curvy Sense.

CompetitorsClothing · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
The PrincessAcethe.princessace.com
DressBettydressbetty.com
American Threadsshopamericanthreads.com
EDGEedgebyks.com
DOLLYshopdollyshop.com
Curvy Sensecurvysense.com
Competitors Gravity finds for Joyfolie. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Joyfolie with The PrincessAce

07 · Company

The company behind Joyfolie.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Joyfolie is a company based in Carrollton, United States, on a domain registered in March 2010. It employs about 15 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Carrollton
Founded
Data not available
Domain registered
14 Mar 2010
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
15 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
joyfolie.com · Shopify · USD
Catalogue
481 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Joyfolie

What people ask Google about Joyfolie.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Joyfolie a legit company?

According to Gravity by Benchr, Joyfolie is a brand based in Carrollton, United States: its website has existed since March 2010, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 15 people on LinkedIn, it has 372,567 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Joyfolie reviews: is it worth it?

Customers rate Joyfolie 4.1 out of 5 on Trustpilot over 313 reviews, 216 of them in the last twelve months: 63% give five stars, 31% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Joyfolie?

Joyfolie is a boutique clothing brand that sells stylish and quality clothing for young ladies and women. Gravity by Benchr classifies it under Clothing, with Dresses making up 21% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Joyfolie prices: how much is it?

Joyfolie's best seller, Macy Dress in Cream, sells US$39.99 on joyfolie.com. 93% of the catalogue is in stock. Gravity does not track prices daily: check joyfolie.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Joyfolie promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Joyfolie advertises on Facebook and Instagram and on Google, where its offers often run. Check joyfolie.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Joyfolie?

Joyfolie sells on its own website, joyfolie.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Joyfolie?

Gravity by Benchr records a company based in Carrollton, United States, whose domain was registered in 2010, with 15 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Joyfolie growing?

Yes. Gravity by Benchr estimates about 92,100 visits to joyfolie.com in September 2026, down 29% in a month and up 6% over three months. Joyfolie ranks #1,615 of 97,158 Clothing brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Joyfolie use?

Gravity by Benchr identifies joyfolie.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2023. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Joyfolie spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Joyfolie on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in United States?

Among Clothing brands in United States in the Gravity by Benchr index, Joyfolie ranks #1,615 of 97,158 by estimated traffic. Its closest competitors on the same market are The PrincessAce, DressBetty, American Threads, EDGE and DOLLY. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Joyfolie.