Brand page · Personal Care · Australia
Jurlique: 32.5k visits a month, 185 active Meta ads, Gravity score 480.
Jurlique — Jurlique Australia is a natural skin care brand that creates beauty products from organic ingredients using advanced technology. In September 2026 jurlique.com.au drew an estimated 32.5k visits, down 13% on the month before. It ranks #288 of 6,103 Personal Care brands in Australia.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 263 peers: Personal Care brands in Australia with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Jurlique Australia is a natural skin care brand that creates beauty products from organic ingredients using advanced technology.
01 · Traffic
How much traffic Jurlique gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Jurlique drew an estimated 32.5k visits in September 2026, down 13% on the month before and down 22% over three months.
- Worldwide#245,997of 4.5m sites · Top 10%
- In Australia#6,428of 105k sites · Top 10%
- Personal Care, worldwide#12,540of 215,119 brands · Top 10%
- Personal Care, Australia#288of 6,103 brands · Top 5%
32.5k
estimated visits in September
1 mo ▼ −12.7%4 mo ▼ −21.9%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Jurlique.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Jurlique holds 3.2 out of 5 on Trustpilot over 1 review: 0% of customers give five stars and 100% one star.
Health and Beauty Shop Beauty Supply Store Beauty Product Supplier Vitamin and Supplements Store Cosmetics Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Jurlique sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Jurlique sells on Shopify, 99% of its catalogue in stock. The best seller is Moisture Replenishing Day Cream, at A$119.00, followed by Activating Water Essence+ and Radiant Skin Foaming Cleanser.
#1Moisture Replenishing Day CreamJurliqueA$119.00In stock
#2Activating Water Essence+JurliqueA$62.00–A$132.00In stock
#3Radiant Skin Foaming CleanserJurliqueA$43.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Jurlique in its comparison group.
- Average rating
- 4.65 / 5
- Rated products
- 75% of the catalogue
- In stock
- 99%
- Upper price quartile
- US$68.35
- Currency
- AUD
04 · Ads
What Jurlique is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Jurlique runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since August 2024 (image, text, video).
Uncover The Perfect Face Oil For YouJurlique7 Oct 2026image
Rich care for ageing skinJurlique7 Oct 2026image
Replenishing Cleansing LotionJurlique6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Jurlique International Pty Ltdverified
Text ad20 Oct 2026Jurlique International Pty Ltdverified
Text ad20 Oct 2026Jurlique International Pty Ltdverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Jurlique.
The creators who tag @jurlique on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @jurlique on Instagram, led by Georgia Mae Gibbs (602k followers, 0.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| GGeorgia Mae Gibbs@georgiagibbs_ · 🇦🇺 AU | Beauty cosmetics skincare Creator | 602k | 0.2% | 2 | Tagged @jurlique |
06 · Competitors according to Gravity
Who Jurlique competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Jurlique among Personal Care brands in Australia. The closest is Goldfield and Banks Australia, then LeRêve, biobod, Dr. Pen EU, Helloskin, Skinstitut.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Goldfield and Banks Australiagoldfieldandbanks.com | |||||||
| LeRêvelereve.com.au | |||||||
| biobodbiobod.com.au | |||||||
| Dr. Pen EUeu.drpen.co | |||||||
| Helloskinhelloskin.com.au | |||||||
| Skinstitutskinstitut.com |
07 · Company
The company behind Jurlique.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Jurlique is a company based in Adelaide, Australia, founded in 1985 according to LinkedIn. It employs about 322 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇦🇺 Australia · Adelaide
- Founded
- 1985, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 322 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- jurlique.com.au · Shopify · AUD
- Catalogue
- 117 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Jurlique
What people ask Google about Jurlique.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Jurlique a legit company?
According to Gravity by Benchr, Jurlique is a brand based in Adelaide, Australia: it sells on a Shopify store, it employs 322 people on LinkedIn, it has 80,352 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What does Jurlique sell?
Jurlique Australia is a natural skin care brand that creates beauty products from organic ingredients using advanced technology. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 24% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Jurlique prices: how much is it?
Jurlique's best seller, Moisture Replenishing Day Cream, sells A$119.00 on jurlique.com.au. 99% of the catalogue is in stock. Gravity does not track prices daily: check jurlique.com.au before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Jurlique have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Jurlique advertises on Facebook and Instagram and on Google, where its offers often run. Check jurlique.com.au for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Jurlique?
Jurlique sells on its own website, jurlique.com.au, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Jurlique?
Gravity by Benchr records a company based in Adelaide, Australia, founded in 1985 according to LinkedIn, with 322 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Jurlique doing well?
Not at the moment. Gravity by Benchr estimates about 32,500 visits to jurlique.com.au in September 2026, down 13% in a month and down 22% over three months. Jurlique ranks #288 of 6,103 Personal Care brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Jurlique use?
Gravity by Benchr identifies jurlique.com.au as a Shopify store (standard plan, not Shopify Plus), selling in AUD. It advertises through Meta and on Google since August 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Jurlique's ad budget?
Gravity by Benchr does not publish a spend figure for Jurlique on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands in Australia?
Among Personal Care brands in Australia in the Gravity by Benchr index, Jurlique ranks #288 of 6,103 by estimated traffic. Its closest competitors on the same market are Goldfield and Banks Australia, LeRêve, biobod, Dr. Pen EU and Helloskin. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Jurlique.