Brand page · Personal Care
Kanela traffic, ads & competitors 60.2k visits a month, 55 active Meta ads.
Kanela — Kanela AG is a Swiss online drugstore that sells various products including nutrition supplements, food, diet products, sports equipment, body care, health items, mother and baby products, household items, gifts, and pet supplies. In September 2026 kanela.ch drew an estimated 60.2k visits, down 14% on the month before. It ranks #22 of 802 Personal Care brands.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026
About the store
Kanela AG is a Swiss online drugstore that sells various products including nutrition supplements, food, diet products, sports equipment, body care, health items, mother and baby products, household items, gifts, and pet supplies.
01 · Traffic
Kanela website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Kanela drew an estimated 60.2k visits in September 2026, down 14% on the month before and down 24% over three months.
- Worldwide#144,927of 4.5m sites · Top 5%
- In Switzerland#671of 26.5k sites · Top 5%
- Personal Care, worldwide#7,281of 215,119 brands · Top 5%
- Personal Care, Switzerland#22of 802 brands · Top 5%
60.2k
estimated visits in September
1 mo ▼ −14.3%4 mo ▼ −24.2%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Kanela reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Kanela holds 3.4 out of 5 on Trustpilot over 3 reviews, 2 of them in the last twelve months: 67% of customers give five stars and 33% one star.
Toiletries Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Kanela best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Kanela sells on Shopify, 91% of its catalogue in stock. The best seller is Share Original Fermented Green Plum (500g), at CHF 58.00, followed by Burgerstein CELA Multivitamin and Mineral Tablets (100 tablets) and Norsan Omega-3 Premium Swiss Plus Oil (250 ml).
#1Share Original Fermented Green Plum (500g)KanelaCHF 58.00In stock
#2Burgerstein CELA Multivitamin and Mineral Tablets (100 tablets)KanelaCHF 29.00In stock
#3Norsan Omega-3 Premium Swiss Plus Oil (250 ml)KanelaCHF 30.90In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Kanela in its comparison group.
- Average rating
- 4.75 / 5
- Rated products
- 8% of the catalogue
- In stock
- 91%
- Upper price quartile
- US$42.00
- Currency
- CHF
04 · Ads
Kanela ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Kanela runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since August 2022 (image, text, video).
Ihre Schweizer Online DrogerieKanela5 Oct 2026video
KanelaKanela2 Oct 2026image
KanelaKanela2 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Kanela AGverified
Text ad20 Oct 2026Kanela AGverified
Text ad20 Oct 2026Kanela AGverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Kanela influencers
The creators who tag @kanela.ch on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @kanela.ch on Instagram, led by Suleika (11.5k followers, 0.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| SSuleika@suleikajustine · 🇮🇩 ID | Food cooking nutrition Creator | 11.5k | 0.2% | 1 | Tagged @kanela.ch |
06 · Competitors according to Gravity
Kanela competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Kanela among Personal Care brands. The closest is Oscar, then Apteekki 360, Apteekkiplus.fi, Farmaciasdirect, בלה נטורה - חנות הטבע שלך, Healthana.co.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Oscaroscarintkw.com | |||||||
| Apteekki 360apteekki360.fi | |||||||
| Apteekkiplus.fiapteekkiplus.fi | |||||||
| Farmaciasdirectfarmaciasdirect.eu | |||||||
| בלה נטורה - חנות הטבע שלךbella-natura.net | |||||||
| Healthana.cohealthana.co |
07 · Company
Who is behind Kanela?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Kanela is an e-commerce brand, founded in 1988 according to LinkedIn. It employs about 1 people.
- Founded
- 1988, per LinkedIn
- Employees
- 1 on LinkedIn
- Own store
- kanela.ch · Shopify · CHF
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Kanela
What people ask Google about Kanela.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Kanela legit?
According to Gravity by Benchr, Kanela is a brand: its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 1 people on LinkedIn, it has 5,977 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What is Kanela?
Kanela AG is a Swiss online drugstore that sells various products including nutrition supplements, food, diet products, sports equipment, body care, health items, mother and baby products, household items, gifts, and pet supplies. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 2% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Kanela prices: how much is it?
Kanela's best seller, Share Original Fermented Green Plum (500g), sells CHF 58.00 on kanela.ch. 91% of the catalogue is in stock. Gravity does not track prices daily: check kanela.ch before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Kanela discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Kanela advertises on Facebook and Instagram and on Google, where its offers often run. Check kanela.ch for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Kanela?
Kanela sells on its own website, kanela.ch, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who owns Kanela?
Gravity by Benchr records a company, founded in 1988 according to LinkedIn, with 1 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Kanela doing well?
Not at the moment. Gravity by Benchr estimates about 60,200 visits to kanela.ch in September 2026, down 14% in a month and down 24% over three months. Kanela ranks #22 of 802 Personal Care brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Kanela use?
Gravity by Benchr identifies kanela.ch as a Shopify store (standard plan, not Shopify Plus), selling in CHF. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since August 2022. Source: Gravity by Benchr platform and advertising records.
What is Kanela's ad budget?
Gravity by Benchr does not publish a spend figure for Kanela on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands?
Among Personal Care brands in the Gravity by Benchr index, Kanela ranks #22 of 802 by estimated traffic. Its closest competitors on the same market are Oscar, Apteekki 360, Apteekkiplus.fi, Farmaciasdirect and בלה נטורה - חנות הטבע שלך. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Kanela.