Brand page · Shoes · Netherlands
Karhu: 309k visits a month, 201 active Meta ads, Gravity score 660.
Karhu — Karhu is a Finnish sports brand that offers sneakers, running shoes, and apparel. The company is known for its running heritage and uses 3D foot scanning technology to build shoes based on real runner data. In September 2026 karhu.com drew an estimated 309k visits, down 8% on the month before. It ranks #112 of 6,771 Shoes brands in Netherlands and holds a 4.4 Trustpilot rating over 195 reviews.
Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 19 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 30 peers: Shoes brands in Netherlands with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Karhu is a Finnish sports brand that offers sneakers, running shoes, and apparel. The company is known for its running heritage and uses 3D foot scanning technology to build shoes based on real runner data.
01 · Traffic
How much traffic Karhu gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Karhu drew an estimated 309k visits in September 2026, down 8% on the month before and up 14% over three months.
- Worldwide#36,652of 4.5m sites · Top 1%
- In United States#11,919of 1.2m sites · Top 5%
- Shoes, worldwide#697of 46,962 brands · Top 5%
- Shoes, United States#112of 6,771 brands · Top 5%
309k
estimated visits in September
1 mo ▼ −8.1%4 mo ▲ +14.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Karhu.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Karhu holds 4.4 out of 5 on Trustpilot over 195 reviews, 91 of them in the last twelve months: 56% of customers give five stars and 37% one star. That volume places Karhu in the top 20% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30%.
Shoe Factory Sportwear Manufacturer
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Karhu sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Karhu sells on Shopify, 99% of its catalogue in stock. The best seller is FUSION 2.0 CORDURA® - PALE OLIVE GREEN / JET BLACK, at €96.00, followed by FUSION 2.0 - BRIGHT WHITE / FOGGY DEW and LEGACY 96 - DAWN BLUE / BRIGHT WHITE.
#1FUSION 2.0 CORDURA® - PALE OLIVE GREEN / JET BLACKKarhu€96.00In stock
#2FUSION 2.0 - BRIGHT WHITE / FOGGY DEWKarhu€150.00In stock
#3LEGACY 96 - DAWN BLUE / BRIGHT WHITEKarhu€140.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Karhu in its comparison group.
- Average rating
- 4.65 / 5
- Rated products
- 76% of the catalogue
- In stock
- 99%
- Upper price quartile
- US$162.41
- Currency
- EUR
04 · Ads
What Karhu is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Karhu runs Meta ads on Facebook, Instagram, and has advertised on Google since October 2021 (image, text, video).
Your new favorite KARHU'sKarhu7 Oct 2026image
Karhu Men's Ikoni 3.5 - Vintage Indigo / SilverKarhu6 Oct 2026image
Shop Ikoni ATR for MenKarhu5 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad19 Oct 2026SEED CORPORATION CO., LTD.verified
Text ad19 Oct 2026Karhu Europe BVverified
Text ad19 Oct 2026Karhu Europe BVverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Karhu.
The creators who tag @karhuofficial on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @karhuofficial on Instagram, led by Karhu Concept Store Helsinki (11.3k followers, 0.3% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| KKarhu Concept Store Helsinki@karhustore · 🇫🇮 FI | Fashion style luxury Creator | 11.3k | 0.3% | 9 | Tagged @karhuofficial |
06 · Competitors according to Gravity
Who Karhu competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Karhu among Shoes brands in Netherlands. The closest is reebok.com.tr, then On Shop, adidas.es, Base, uk.puma.com, On.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| reebok.com.trreebok.com.tr | |||||||
| On Shopon-running.com | |||||||
| adidas.esadidas.es | |||||||
| Basebase.net | |||||||
| uk.puma.comuk.puma.com | |||||||
| Onon.ae |
07 · Company
The company behind Karhu.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Karhu is a company based in Amsterdam, Netherlands, on a domain registered in April 1999. It employs about 29 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇳🇱 Netherlands · Amsterdam
- Founded
- Data not available
- Domain registered
- 12 Apr 1999
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 29 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- karhu.com · Shopify · EUR
- Catalogue
- 251 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Karhu
What people ask Google about Karhu.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Karhu a legit company?
According to Gravity by Benchr, Karhu is a brand based in Amsterdam, Netherlands: its website has existed since April 1999, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 29 people on LinkedIn, it has 170,852 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Karhu reviews: is it worth it?
Customers rate Karhu 4.4 out of 5 on Trustpilot over 195 reviews, 91 of them in the last twelve months: 56% give five stars, 37% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Karhu sell?
Karhu is a Finnish sports brand that offers sneakers, running shoes, and apparel. The company is known for its running heritage and uses 3D foot scanning technology to build shoes based on real runner data. Gravity by Benchr classifies it under Shoes, with Gift Cards making up 0% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Karhu cost?
Karhu's best seller, FUSION 2.0 CORDURA® - PALE OLIVE GREEN / JET BLACK, sells €96.00 on karhu.com. 99% of the catalogue is in stock. Gravity does not track prices daily: check karhu.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Karhu have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Karhu advertises on Facebook and Instagram and on Google, where its offers often run. Check karhu.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Karhu?
Karhu sells on its own website, karhu.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Karhu?
Gravity by Benchr records a company based in Amsterdam, Netherlands, whose domain was registered in 1999, with 29 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Karhu doing well?
Yes. Gravity by Benchr estimates about 308,700 visits to karhu.com in September 2026, down 8% in a month and up 14% over three months. Karhu ranks #112 of 6,771 Shoes brands in Netherlands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Karhu use?
Gravity by Benchr identifies karhu.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Karhu spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Karhu on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Shoes brands in Netherlands?
Among Shoes brands in Netherlands in the Gravity by Benchr index, Karhu ranks #112 of 6,771 by estimated traffic. Its closest competitors on the same market are reebok.com.tr, On Shop, adidas.es, Base and uk.puma.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Karhu.