Brand page · Outdoor Recreation · United States

KastKing Top 1% worldwide Top 1% in United States Top 1% in Outdoor Recreation Top 1% in Outdoor Recreation in United States
kastking.com·🇺🇸 Lewisville, United States· Shopify·Since 2012

KastKing: 484K visits a month, 215 active Meta ads, Gravity score 550.

KastKing — KastKing is a fishing gear brand that sells high-performance, affordable fishing reels, rods, lines, and tackle for anglers of every skill level from beginners to seasoned professionals. In September 2026 kastking.com drew an estimated 484K visits, down 12% on the month before. It ranks #36 of 14,873 Outdoor Recreation brands in United States and holds a 3.1 Trustpilot rating over 54 reviews.

kastking.com@kastkingusa 179KYouTube 100KFacebookLinkedIn 108Trustpilot 3.1Meta Ad Library 215

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
484K
−12% vs. August 2026
Instagram followers
179K
10,330 posts · @kastkingusa
Trustpilot
3.1
54 reviews · 19 in 12 months
Meta ads
215
active · on Google since 2022
Products
83%
in stock · 145 collections
Rank in United States
#36
of 14,873 in Outdoor Recreation
LinkedIn
108
followers · 4 employees
Earned media value
€97.0k
per month, Instagram

Gravity score

550/ 1000 · 10 of 10 indicators rated
Brand Power487
Momentum572
Performance592

Percentiles within 316 peers: Outdoor Recreation brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

KastKing is a fishing gear brand that sells high-performance, affordable fishing reels, rods, lines, and tackle for anglers of every skill level from beginners to seasoned professionals.

01 · Traffic

How much traffic KastKing gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

KastKing drew an estimated 484K visits in September 2026, down 12% on the month before and down 25% over three months.

  • Worldwide#25,486of 4.5M sites · Top 1%
  • In United States#8,322of 1.2M sites · Top 1%
  • Outdoor Recreation, worldwide#234of 101,136 brands · Top 1%
  • Outdoor Recreation, United States#36of 14,873 brands · Top 1%
Monthly visitssource Sept 2026

484K

estimated visits in September

1 mo ▼ −12.3%4 mo ▼ −24.8%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about KastKing.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

KastKing holds 3.1 out of 5 on Trustpilot over 54 reviews, 19 of them in the last twelve months: 52% of customers give five stars and 44% one star. That volume places KastKing in the top 40 % of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 20 Oct 2026
3.1TrustScore · 54 reviews · 19 in 12 months
Top 40% review volume
5 ★52%
4 ★2%
3 ★0%
2 ★2%
1 ★44%

Fishing Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What KastKing sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

KastKing sells on Shopify, 83% of its catalogue in stock. The best seller is KastKing Spartacus II Baitcasting Reel, at US$47.99, followed by KastKing Centron Lite Baitcaster Rod and Reel Combo and KastKing V16 Revolution Floor Rod Rack - Upgrade Version.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Fishing81%
Sunglasses5%
Apparel & Accessories3%
Outerwear2%

Share of the catalogue by product family.

Activity mixdominant: Outdoor Recreation
Outdoor Recreation84%
Clothing Accessories8%
Apparel & Accessories3%
Clothing3%
Shipping Insurance0%

The dominant category places KastKing in its comparison group.

Prices and ratingsstore data
Average rating
4.82 / 5
Rated products
99% of the catalogue
In stock
83%
Upper price quartile
US$89.99
Currency
USD

05 · Influencers

Who talks about KastKing.

The creators who tag @kastkingusa on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @kastkingusa on Instagram, led by Brent Chapman (50.7K followers, 0.2% engagement).

Influencersaccounts tagging @kastkingusa · Instagram
AccountProfileFollowersEngagementTagsRelationship
BBrent Chapman@brentchapmanfishing · 🇺🇸 USPets nature Creator50.7K0.2%11Tagged @kastkingusa
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who KastKing competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for KastKing among Outdoor Recreation brands in United States. The closest is Abu Garcia Fishing, then Pure Fishing, Daiwa, Piscifun, Ugly Stik, Tackle Warehouse.

CompetitorsOutdoor Recreation · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Abu Garcia Fishingabugarcia.com
Pure Fishingpurefishing.com
Daiwadaiwa.us
Piscifunpiscifun.com
Ugly Stikuglystik.com
Tackle Warehousetacklewarehouse.com
Competitors Gravity finds for KastKing. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare KastKing with Abu Garcia Fishing

07 · Company

The company behind KastKing.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

KastKing is a company based in Lewisville, United States, on a domain registered in September 2012. It employs about 4 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Lewisville
Founded
Data not available
Domain registered
4 Sept 2012
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
4 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
kastking.com · Shopify · USD
Catalogue
145 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about KastKing

What people ask Google about KastKing.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is KastKing legit or a scam?

According to Gravity by Benchr, KastKing is a brand based in Lewisville, United States: its website has existed since September 2012, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 4 people on LinkedIn, it has 179,212 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about KastKing?

Customers rate KastKing 3.1 out of 5 on Trustpilot over 54 reviews, 19 of them in the last twelve months: 52% give five stars, 44% one star. Gravity by Benchr places that review volume in the top 40 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does KastKing sell?

KastKing is a fishing gear brand that sells high-performance, affordable fishing reels, rods, lines, and tackle for anglers of every skill level from beginners to seasoned professionals. Gravity by Benchr classifies it under Outdoor Recreation, with Fishing making up 81% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does KastKing cost?

KastKing's best seller, KastKing Spartacus II Baitcasting Reel, sells US$47.99 on kastking.com. 83% of the catalogue is in stock. Gravity does not track prices daily: check kastking.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

KastKing promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: KastKing advertises on Facebook and Instagram and on Google, where its offers often run. Check kastking.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy KastKing?

KastKing sells on its own website, kastking.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind KastKing?

Gravity by Benchr records a company based in Lewisville, United States, whose domain was registered in 2012, with 4 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is KastKing doing well?

Not at the moment. Gravity by Benchr estimates about 484,400 visits to kastking.com in September 2026, down 12% in a month and down 25% over three months. KastKing ranks #36 of 14,873 Outdoor Recreation brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does KastKing use?

Gravity by Benchr identifies kastking.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2022. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does KastKing spend on Meta ads?

Gravity by Benchr does not publish a spend figure for KastKing on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Outdoor Recreation brands in United States?

Among Outdoor Recreation brands in United States in the Gravity by Benchr index, KastKing ranks #36 of 14,873 by estimated traffic. Its closest competitors on the same market are Abu Garcia Fishing, Pure Fishing, Daiwa, Piscifun, Ugly Stik. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with KastKing.