Brand page · Personal Care · United States

Kevyn Aucoin Top 5% worldwide Top 5% in United States Top 5% in Personal Care Top 5% in Personal Care in United States
kevynaucoinbeauty.com·🇺🇸 Budd Lake, United States· Shopify·Since 2018

Kevyn Aucoin: 55.9k visits a month, 18 active Meta ads, Gravity score 591.

Kevyn Aucoin — Kevyn Aucoin Beauty is a luxury cosmetics brand that creates makeup essentials and professional tools for makeup artists and enthusiasts. In September 2026 kevynaucoinbeauty.com drew an estimated 55.9k visits, up 32% on the month before. It ranks #1,278 of 33,626 Personal Care brands in United States.

kevynaucoinbeauty.com@kevynaucoin 447kFacebookLinkedIn 5.2kTrustpilot 3.2Meta Ad Library 18

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
55.9k
+32% vs. August 2026
Instagram followers
447k
2,414 posts · @kevynaucoin
Trustpilot
3.2
1 review
Meta ads
18
active · on Google since 2022
Products
71%
in stock · 144 collections
Rank in United States
#1,278
of 33,626 in Personal Care
LinkedIn
5.2k
followers · 49 employees
Earned media value
€197.0k
per month, Instagram

Gravity score

591/ 1000 · 10 of 10 indicators rated
Brand Power651
Momentum535
Performance586

Percentiles within 1277 peers: Personal Care brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Kevyn Aucoin Beauty is a luxury cosmetics brand that creates makeup essentials and professional tools for makeup artists and enthusiasts.

01 · Traffic

How much traffic Kevyn Aucoin gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Kevyn Aucoin drew an estimated 55.9k visits in September 2026, up 32% on the month before and up 15% over three months.

  • Worldwide#154,459of 4.5m sites · Top 5%
  • In United States#49,777of 1.2m sites · Top 5%
  • Personal Care, worldwide#7,788of 215,119 brands · Top 5%
  • Personal Care, United States#1,278of 33,626 brands · Top 5%
Monthly visitssource Sept 2026

55.9k

estimated visits in September

1 mo ▲ +32.1%4 mo ▲ +14.9%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Kevyn Aucoin.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Kevyn Aucoin holds 3.2 out of 5 on Trustpilot over 1 review: 0% of customers give five stars and 100% one star.

Trustpilotread 21 Oct 2026
3.2TrustScore · 1 review
5 ★0%
4 ★0%
3 ★0%
2 ★0%
1 ★100%

Cosmetics Industry Beauty Supply Store Cosmetics Store Beauty Product Supplier

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Kevyn Aucoin sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Kevyn Aucoin sells on Shopify, 71% of its catalogue in stock. The best seller is The Sensual Skin Enhancer, at US$37.00, followed by Foundation Balm and The Volume Mascara.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Cosmetics73%
Bundles10%
Print Books2%
Makeup Bags2%

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care83%
Bundles11%
Cosmetic & Toiletry Bags2%
Books2%
Gift Cards1%

The dominant category places Kevyn Aucoin in its comparison group.

Prices and ratingsstore data
Average rating
4.65 / 5
Rated products
60% of the catalogue
In stock
71%
Upper price quartile
US$86.00
Currency
USD

05 · Influencers

Who talks about Kevyn Aucoin.

The creators who tag @kevynaucoin on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @kevynaucoin on Instagram, led by Perth Makeup Artist (15.4k followers, 0.4% engagement).

Influencersaccounts tagging @kevynaucoin · Instagram
AccountProfileFollowersEngagementTagsRelationship
PPerth Makeup Artist@njsmakeupstudio · 🇦🇺 AUBeauty cosmetics skincare Creator15.4k0.4%10Tagged @kevynaucoin
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Kevyn Aucoin competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Kevyn Aucoin among Personal Care brands in United States. The closest is House Of Dastan, then Rejuran, Sunday Riley, Glamory, Sven's Island, Image Skincare.

CompetitorsPersonal Care · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
House Of Dastanhouseofdastan.com
Rejuranrejurancosmetics.com
Sunday Rileysundayriley.com
Glamorytryglamory.com
Sven's Islandsvensisland.com
Image Skincareprofessional.imageskincare.com
Competitors Gravity finds for Kevyn Aucoin. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Kevyn Aucoin with House Of Dastan

07 · Company

The company behind Kevyn Aucoin.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Kevyn Aucoin is a company based in Budd Lake, United States, on a domain registered in May 2018. It employs about 49 people and is listed at m_and_a stage.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Budd Lake
Founded
Data not available
Domain registered
16 May 2018
Share capital
Data not available
Status
was_acquired
President
Data not available
Activity code
Data not available
Employees
49 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
M and a · last deal: series unknown
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
kevynaucoinbeauty.com · Shopify · USD
Catalogue
144 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Kevyn Aucoin

What people ask Google about Kevyn Aucoin.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Kevyn Aucoin a legit company?

According to Gravity by Benchr, Kevyn Aucoin is a brand based in Budd Lake, United States: its website has existed since May 2018, it sells on a Shopify store, it employs 49 people on LinkedIn, it has 446,782 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What is Kevyn Aucoin known for?

Kevyn Aucoin Beauty is a luxury cosmetics brand that creates makeup essentials and professional tools for makeup artists and enthusiasts. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 73% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Kevyn Aucoin expensive?

Kevyn Aucoin's best seller, The Sensual Skin Enhancer, sells US$37.00 on kevynaucoinbeauty.com. 71% of the catalogue is in stock. Gravity does not track prices daily: check kevynaucoinbeauty.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Kevyn Aucoin have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Kevyn Aucoin advertises on Facebook and Instagram and on Google, where its offers often run. Check kevynaucoinbeauty.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Kevyn Aucoin?

Kevyn Aucoin sells on its own website, kevynaucoinbeauty.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Kevyn Aucoin?

Gravity by Benchr records a company based in Budd Lake, United States, whose domain was registered in 2018, with 49 employees on LinkedIn, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Kevyn Aucoin growing?

Yes. Gravity by Benchr estimates about 55,900 visits to kevynaucoinbeauty.com in September 2026, up 32% in a month and up 15% over three months. Kevyn Aucoin ranks #1,278 of 33,626 Personal Care brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Kevyn Aucoin use?

Gravity by Benchr identifies kevynaucoinbeauty.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since December 2022. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Kevyn Aucoin spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Kevyn Aucoin on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in United States?

Among Personal Care brands in United States in the Gravity by Benchr index, Kevyn Aucoin ranks #1,278 of 33,626 by estimated traffic. Its closest competitors on the same market are House Of Dastan, Rejuran, Sunday Riley, Glamory and Sven's Island. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Kevyn Aucoin.