Brand page · Clothing · Romania
kidlet.ro: 55.8k visits a month, 241 active Meta ads, Gravity score 670.
kidlet.ro — KidLet.ro is an online store selling premium second-hand clothing for children and adults, with a large collection of over 200,000 handpicked products. In September 2026 kidlet.ro drew an estimated 55.8k visits, up 9% on the month before. It ranks #24 of 520 Clothing brands in Romania and holds a 4.8 Trustpilot rating over 799 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 26 peers: Clothing brands in Romania with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
KidLet.ro is an online store selling premium second-hand clothing for children and adults, with a large collection of over 200,000 handpicked products.
01 · Traffic
How much traffic kidlet.ro gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
kidlet.ro drew an estimated 55.8k visits in September 2026, up 9% on the month before and down 14% over three months.
- Worldwide#154,814of 4.5m sites · Top 5%
- In Romania#799of 27.5k sites · Top 5%
- Clothing, worldwide#14,944of 459,295 brands · Top 5%
- Clothing, Romania#24of 520 brands · Top 5%
55.8k
estimated visits in September
1 mo ▲ +9.2%4 mo ▼ −13.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about kidlet.ro.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
kidlet.ro holds 4.8 out of 5 on Trustpilot over 799 reviews, 19 of them in the last twelve months: 92% of customers give five stars and 1% one star. That volume places kidlet.ro in the top 10% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 10%.
Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What kidlet.ro sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read kidlet.ro's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places kidlet.ro in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What kidlet.ro is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
kidlet.ro runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since June 2025 (image, text, video).
PrettyLittleThing - Top scurt, 36KidLet.ro6 Oct 2026image
-50% la colecția Bebeluși!KidLet.ro6 Oct 2026image
default_collection_headlineKidLet.ro5 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Gagriverum Trade S.R.L.verified
Image ad21 Oct 2026Gagriverum Trade S.R.L.verified
Text ad21 Oct 2026Gagriverum Trade S.R.L.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about kidlet.ro.
The creators who tag @kidlet.ro on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @kidlet.ro on Instagram, led by 𝓥𝓮𝓻𝓸𝓷𝓲𝓬𝓪 𝓢𝓽𝓮𝓯𝓪𝓷 (11.2k followers, 1.0% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| �𝓥𝓮𝓻𝓸𝓷𝓲𝓬𝓪 𝓢𝓽𝓮𝓯𝓪𝓷@stefanveronica853 · 🇷🇴 RO | Fashion style luxury Creator | 11.2k | 1.0% | 1 | Tagged @kidlet.ro |
06 · Competitors according to Gravity
Who kidlet.ro competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for kidlet.ro among Clothing brands in Romania. The closest is Amigui, then deadstock.co.kr, Unimoda, vintageplus.co.kr, Flace, Cocoliche Ropa Con Otra Oportunidad.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Amiguiamigui.com.ec | |||||||
| deadstock.co.krdeadstock.co.kr | |||||||
| Unimodaunimoda.cz | |||||||
| vintageplus.co.krvintageplus.co.kr | |||||||
| Flaceflace.sk | |||||||
| Cocoliche Ropa Con Otra Oportunidadsomoscocoliche.com |
07 · Company
The company behind kidlet.ro.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
kidlet.ro is a company based in Romania, founded in 2016 according to LinkedIn, on a domain registered in November 2013. It employs about 5 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇷🇴 Romania
- Founded
- 2016, per LinkedIn
- Domain registered
- 7 Nov 2013
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 5 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- kidlet.ro
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about kidlet.ro
What people ask Google about kidlet.ro.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is kidlet.ro legit or a scam?
According to Gravity by Benchr, kidlet.ro is a brand based in Romania: its website has existed since November 2013, its Trustpilot profile is claimed by the brand, it employs 5 people on LinkedIn, it has 17,082 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
kidlet.ro reviews: is it worth it?
Customers rate kidlet.ro 4.8 out of 5 on Trustpilot over 799 reviews, 19 of them in the last twelve months: 92% give five stars, 1% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does kidlet.ro sell?
KidLet.ro is an online store selling premium second-hand clothing for children and adults, with a large collection of over 200,000 handpicked products. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.
Does kidlet.ro have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: kidlet.ro advertises on Facebook and Instagram and on Google, where its offers often run. Check kidlet.ro for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind kidlet.ro?
Gravity by Benchr records a company based in Romania, founded in 2016 according to LinkedIn, on a domain registered in 2013, with 5 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is kidlet.ro doing well?
Not at the moment. Gravity by Benchr estimates about 55,800 visits to kidlet.ro in September 2026, up 9% in a month and down 14% over three months. kidlet.ro ranks #24 of 520 Clothing brands in Romania in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is kidlet.ro's ad budget?
Gravity by Benchr does not publish a spend figure for kidlet.ro on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in Romania?
Among Clothing brands in Romania in the Gravity by Benchr index, kidlet.ro ranks #24 of 520 by estimated traffic. Its closest competitors on the same market are Amigui, deadstock.co.kr, Unimoda, vintageplus.co.kr and Flace. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with kidlet.ro.